Jenna Arend's guest appearances

Jenna Arend

The Food Blogger Pro Podcast

David Lebovitz

Pat Flynn

Dorie Clark

David Allen

Steve Chou

Dan Miller

Phil Rosenthal

Shauna Niequist

Mike Johnson

Jeff Rose

Chris Hill

Chris Davis

Kate Ahl

Joel Comm

Bjork Ostrom

OwlTail

How to communicate with brands, work with a brand's goals in mind, and manage sponsored content work with Pinch of Yum's Jenna Arend. ----- Welcome to episode 312 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to our episode with Jenna Arend from the Pinch of Yum where she talks about some of the systems they use to manage their sponsored content work. How Pinch of Yum Works with Brands It’s another FBP Rewind episode today, and we’re so excited to revisit our July 2020 interview with Jenna Arend from the Pinch of Yum team today! Jenna is the General Manager at Pinch of Yum and in this episode, she gives you a behind-the-scenes tour of how the Pinch of Yum team uses processes to handle their sponsored content work. Between establishing a system for initial conversations with brands to contract review, we’re hoping that you’re able to take some of the systems that the Pinch of Yum team relies on and use them to streamline your own sponsored content efforts. In this episode, you’ll learn:  What Jenna does for Team Pinch of Yum What it was like when Pinch of Yum worked with an agency on sponsored content How they decided to bring the management of sponsored content in-house The kinds of systems the Pinch of Yum uses to manage sponsored content How to communicate with brands Tips for negotiating What’s included in Pinch of Yum’s media kit and rate sheet How contract review works How the Pinch of Yum team works with a lawyer How you can report on sponsored content campaigns What it means to offer a la carte items to brands  Resources:  Pinch of Yum Sway  Questions on the Pinch of Yum Intake Form

How to communicate with brands, work with a brand's goals in mind, and manage sponsored content work with Pinch of Yum's Jenna Arend. ----- Welcome to episode 312 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to our episode with Jenna Arend from the Pinch of Yum where she talks about some of the systems they use to manage their sponsored content work. How Pinch of Yum Works with Brands It’s another FBP Rewind episode today, and we’re so excited to revisit our July 2020 interview with Jenna Arend from the Pinch of Yum team today! Jenna is the General Manager at Pinch of Yum and in this episode, she gives you a behind-the-scenes tour of how the Pinch of Yum team uses processes to handle their sponsored content work. Between establishing a system for initial conversations with brands to contract review, we’re hoping that you’re able to take some of the systems that the Pinch of Yum team relies on and use them to streamline your own sponsored content efforts. In this episode, you’ll learn: <ul> <li>What Jenna does for Team Pinch of Yum</li> <li>What it was like when Pinch of Yum worked with an agency on sponsored content</li> <li>How they decided to bring the management of sponsored content in-house</li> <li>The kinds of systems the Pinch of Yum uses to manage sponsored content</li> <li>How to communicate with brands</li> <li>Tips for negotiating</li> <li>What’s included in Pinch of Yum’s media kit and rate sheet</li> <li>How contract review works</li> <li>How the Pinch of Yum team works with a lawyer</li> <li>How you can report on sponsored content campaigns</li> <li>What it means to offer a la carte items to brands</li> </ul> Resources: <ul> <li><a href="https://pinchofyum.com/" rel="nofollow" target="_blank">Pinch of Yum</a></li> <li><a href="https://swaygroup.com/" rel="nofollow" target="_blank">Sway</a></li> <li><a href="https://www.foodbloggerpro.com/community/generating-income/pinch-of-yum-sponsored-post-questionnaire/" rel="nofollow" target="_blank"> Questions on the Pinch of Yum Intake Form</a></li></ul>

312: FBP Rewind – How Pinch of Yum Works with Brands with Jenna Arend 

How to communicate with brands, work with brands goals in mind, and manage sponsored content work with Pinch of Yum's Jenna Arend. ----- Welcome to episode 260 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jenna Arend from the Pinch of Yum team about some of the systems they use to manage their sponsored content work. Managing Sponsored Content  Sponsored content is a great way to diversify your income as a blogger, and for the next two weeks on the podcast, we’re going to be talking about how you can manage your sponsored content work. Today, we’re starting the sponsored content conversation with an interview with the Communications Manager of Pinch of Yum, Jenna. She’ll give you a behind-the-scenes tour of how the Pinch of Yum team uses processes to handle their sponsored content work. Between establishing a system for initial conversations with brands to contract review, we’re hoping that you’re able to take some of the systems that the Pinch of Yum team relies on and use them to streamline your own sponsored content efforts. In this episode, you’ll learn:  What Jenna does for Team Pinch of Yum What it was like when Pinch of Yum worked with an agency on sponsored content How they decided to bring the management of sponsored content in-house The kinds of systems the Pinch of Yum uses to manage sponsored content How to communicate with brands Tips for negotiating What’s included in Pinch of Yum’s media kit and rate sheet How contract review works How the Pinch of Yum team works with a lawyer How you can report on sponsored content campaigns What it means to offer a la carte items to brands  Resources:  Pinch of Yum Sway  Questions on the Pinch of Yum Intake Form

How to communicate with brands, work with brands goals in mind, and manage sponsored content work with Pinch of Yum's Jenna Arend. ----- Welcome to episode 260 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jenna Arend from the Pinch of Yum team about some of the systems they use to manage their sponsored content work. Managing Sponsored Content  Sponsored content is a great way to diversify your income as a blogger, and for the next two weeks on the podcast, we’re going to be talking about how you can manage your sponsored content work. Today, we’re starting the sponsored content conversation with an interview with the Communications Manager of Pinch of Yum, Jenna. She’ll give you a behind-the-scenes tour of how the Pinch of Yum team uses processes to handle their sponsored content work. Between establishing a system for initial conversations with brands to contract review, we’re hoping that you’re able to take some of the systems that the Pinch of Yum team relies on and use them to streamline your own sponsored content efforts. In this episode, you’ll learn: <ul> <li>What Jenna does for Team Pinch of Yum</li> <li>What it was like when Pinch of Yum worked with an agency on sponsored content</li> <li>How they decided to bring the management of sponsored content in-house</li> <li>The kinds of systems the Pinch of Yum uses to manage sponsored content</li> <li>How to communicate with brands</li> <li>Tips for negotiating</li> <li>What’s included in Pinch of Yum’s media kit and rate sheet</li> <li>How contract review works</li> <li>How the Pinch of Yum team works with a lawyer</li> <li>How you can report on sponsored content campaigns</li> <li>What it means to offer a la carte items to brands</li> </ul> Resources: <ul> <li><a href="https://www.pinchofyum.com" rel="nofollow" target="_blank">Pinch of Yum</a></li> <li><a href="https://swaygroup.com/" rel="nofollow" target="_blank">Sway</a></li> <li><a href="https://www.foodbloggerpro.com/community/generating-income/pinch-of-yum-sponsored-post-questionnaire/" rel="nofollow" target="_blank"> Questions on the Pinch of Yum Intake Form</a></li></ul>

260: Managing Sponsored Content - How Pinch of Yum Works with Brands with Jenna Arend

Alana Woolley

How Pinch of Yum employs full-time workers, communicating on a remote team, finding what works with video, and tips for working remotely. ----- Welcome to episode 88 of the Food Blogger Pro podcast! This week, Bjork interviews two key Pinch of Yum employees, Alana Woolley and Jenna Arend, about what goes on behind the scenes of Pinch of Yum. If you’re not a food blogger, it might seem like it’s a job that would be easy to do in your free time. If you are a food blogger, you know that there’s way more time that goes into it than that! Many people are surprised to hear that Pinch of Yum employs a team of people, 3 of whom work full-time, to keep the blog up and running. Alana and Jenna are two of those people - Alana is the Pinch of Yum Video Specialist, and Jenna is the Pinch of Yum Office Manager. Today, they’re here to break it down for us and talk about how it all works. In this episode, Alana and Jenna share:  What they do on a day-to-day basis How they communicate on a remote team What Jenna’s “lifeline” is for her job What Alana’s video editing procedure looks like How she manages backing up giant video files to the cloud What tool they’ve been using to manage sponsored content contacts How they experiment with video to find what works How Jenna got more engaged with Pinterest scheduling Their tips for working remotely    Resources:  Slack Asana Asana course on Food Blogger Pro Process.St Crashplan Highrise CRM foodbloggerpro.com/design  If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Be sure to review us on iTunes!

How Pinch of Yum employs full-time workers, communicating on a remote team, finding what works with video, and tips for working remotely. ----- Welcome to episode 88 of the Food Blogger Pro podcast! This week, Bjork interviews two key Pinch of Yum employees, Alana Woolley and Jenna Arend, about what goes on behind the scenes of Pinch of Yum. If you’re not a food blogger, it might seem like it’s a job that would be easy to do in your free time. If you are a food blogger, you know that there’s way more time that goes into it than that! Many people are surprised to hear that Pinch of Yum employs a team of people, 3 of whom work full-time, to keep the blog up and running. Alana and Jenna are two of those people - Alana is the Pinch of Yum Video Specialist, and Jenna is the Pinch of Yum Office Manager. Today, they’re here to break it down for us and talk about how it all works. In this episode, Alana and Jenna share: <ul> <li>What they do on a day-to-day basis</li> <li>How they communicate on a remote team</li> <li>What Jenna’s “lifeline” is for her job</li> <li>What Alana’s video editing procedure looks like</li> <li>How she manages backing up giant video files to the cloud</li> <li>What tool they’ve been using to manage sponsored content contacts</li> <li>How they experiment with video to find what works</li> <li>How Jenna got more engaged with Pinterest scheduling</li> <li>Their tips for working remotely</li> </ul> Resources: <ul> <li><a href="https://slack.com/" rel="nofollow" target="_blank">Slack</a></li> <li><a href="https://asana.com/" rel="nofollow" target="_blank">Asana</a></li> <li><a href="https://www.foodbloggerpro.com/video/asana/" rel="nofollow" target="_blank">Asana course on Food Blogger Pro</a></li> <li><a href="https://www.process.st/" rel="nofollow" target="_blank">Process.St</a></li> <li><a href="https://www.crashplan.com/en-us/" rel="nofollow" target="_blank">Crashplan</a></li> <li><a href="https://highrisehq.com/" rel="nofollow" target="_blank">Highrise CRM</a></li> <li><a href="foodbloggerpro.com/design" rel="nofollow" target="_blank">foodbloggerpro.com/design</a></li> </ul> If you have any comments, questions, or suggestions for interviews, be sure to email them to <a href="mailto:podcast@foodbloggerpro.com">podcast@foodbloggerpro.com</a>. Be sure to <a href="https://www.foodbloggerpro.com/itunes/" rel="nofollow" target="_blank">review us</a> on iTunes!