Lucy Rendler-Kaplan's guest appearances

Lucy Rendler-Kaplan

Twitter Smarter Podcast with Madalyn Sklar - The Best Twitter Tips from the Pros

Why I Social

The PR Podcast

Casie Shimansky

Jeff Higgins

Sarah Nagel

Pam Moore

Christin Kardos

Britt Michaelian

Tim Fargo

Tweet Jukebox

John Lee Dumas

Jessie Jolles

Albert Qian

Mark Babbitt

Matt Black

Mark Hamill

Roger Clark

OwlTail

Lucy Rendler-Kaplan, Founder of Arkay Marketing, is a marketing &amp; PR veteran, with nearly 20 years of experience in product launches, R&amp;D, field marketing management and more. Both in-house and as a consultant, Lucy has created, developed and managed marketing projects for organizations including Red Bull North America, ONE Coconut Water, Camel, Lipton and Ethos Water and more. In 2013, Lucy left corporate America to focus on small businesses and start-ups with her unique combination of social media and marketing strategies, business development efforts, media relations, branding, advertising and website development. She is a regular contributor for Social Media Today, She Owns It and The Social Shake-Up.  The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun.  Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals.  Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.--- Support this podcast: https://anchor.fm/theprpodcast/support

Lucy Rendler-Kaplan, Founder of Arkay Marketing, is a marketing &amp; PR veteran, with nearly 20 years of experience in product launches, R&amp;D, field marketing management and more. Both in-house and as a consultant, Lucy has created, developed and managed marketing projects for organizations including Red Bull North America, ONE Coconut Water, Camel, Lipton and Ethos Water and more. In 2013, Lucy left corporate America to focus on small businesses and start-ups with her unique combination of social media and marketing strategies, business development efforts, media relations, branding, advertising and website development. She is a regular contributor for Social Media Today, She Owns It and The Social Shake-Up.  The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun.  Host <a href="http://www.jodyfisherpr.com/" rel="nofollow" target="_blank">Jody Fisher</a> has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals.  Join the conversation on <a href="https://www.facebook.com/ThePRPodcast/?modal=admin_todo_tour" rel="nofollow" target="_blank">Facebook</a>, <a href="https://twitter.com/ThePRPodcast1" rel="nofollow" target="_blank">Twitter</a> and <a href="https://www.instagram.com/theprpodcast_/" rel="nofollow" target="_blank">Instagram</a> at @ThePRPodcast.--- Support this podcast: <a href="https://anchor.fm/theprpodcast/support" rel="payment nofollow" target="_blank">https://anchor.fm/theprpodcast/support</a>

46. Lucy Rendler-Kaplan, CEO, Arkay Marketing

Lucy Rendler-Kaplan is a marketing veteran with nearly 17 years of experience in public relations, marketing management and social media. She’s worked on projects for Red Bull, ONE Coconut Water, Camel, Lipton and Ethos Water just to name a few. She founded her own boutique public relations agency, calling it Arkay Marketing. The company focuses on consulting small businesses and start-ups to design effective social media and marketing strategies. In this episode, Lucy discusses her best tips for using Twitter effectively and strategically, from starting with a plan and following through with it, to leveraging deeper engagement. She lays out the importance of joining Twitter chats and benefiting from community connections. She says, and I quote, “Twitter chats have revolutionized my social media life.” We talk about why Twitter is a valuable platform for Social Listening as well as the benefits of Advanced Search. This episode is full of advice that will help you improve your Twitter presence.  My Favorite Quotes During the Interview: “Twitter chats have revolutionized my social media life.” “I think that people should take advantage of joining more chats and not just joining once a week, but making sure that you attend the same chat each week.”  Your Call-To-Action Your call-to-action for this episode is to go to Twitter’s Advanced Search and look up something. This can be from a past conversation with someone or answers from a Twitter chat. Your homework assignment is to search for something and then let Lucy and I know. Click here to send us a tweet @MadalynSklar and @LUCYrk78.  How to Connect with Lucy You can reach her on Twitter @LUCYrk78 or visit her website, www.arkaymarketing.com to learn more about her services.   Ask Me Anything! I want to answer your questions about Twitter marketing. Leave me a voicemail at MadalynSklar.com/speakpipe and I will pick a few to answer on the show. Don’t be shy. I want to hear from you.  Share the Love for this Podcast Want an easy “one-click” way to Share The Love for this podcast? Go here: www.madalynsklar.com/love to tweet out your love.  We take the notes for you during the episode. Get the show notes at www.MadalynSklar.com/TwitterSmarter43

Lucy Rendler-Kaplan is a marketing veteran with nearly 17 years of experience in public relations, marketing management and social media. She’s worked on projects for Red Bull, ONE Coconut Water, Camel, Lipton and Ethos Water just to name a few. She founded her own boutique public relations agency, calling it <a href="https://www.arkaymarketing.com/" rel="noopener noreferrer nofollow" target="_blank">Arkay Marketing</a>. The company focuses on consulting small businesses and start-ups to design effective social media and marketing strategies. In this episode, Lucy discusses her best tips for using Twitter effectively and strategically, from starting with a plan and following through with it, to leveraging deeper engagement. She lays out the importance of joining Twitter chats and benefiting from community connections. She says, and I quote, “Twitter chats have revolutionized my social media life.” We talk about why Twitter is a valuable platform for Social Listening as well as the benefits of Advanced Search. This episode is full of advice that will help you improve your Twitter presence. My Favorite Quotes During the Interview: “Twitter chats have revolutionized my social media life.” “I think that people should take advantage of joining more chats and not just joining once a week, but making sure that you attend the same chat each week.” Your Call-To-Action Your call-to-action for this episode is to go to <a href="https://twitter.com/search-advanced" rel="noopener noreferrer nofollow" target="_blank">Twitter’s Advanced Search</a> and look up something. This can be from a past conversation with someone or answers from a Twitter chat. Your homework assignment is to search for something and then let Lucy and I know. <a href="https://ctt.ec/57imd" rel="noopener noreferrer nofollow" target="_blank">Click here</a> to send us a tweet <a href="https://twitter.com/madalynsklar" rel="noopener noreferrer nofollow" target="_blank">@MadalynSklar</a> and <a href="https://twitter.com/LUCYrk78" rel="noopener noreferrer nofollow" target="_blank">@LUCYrk78</a>. How to Connect with Lucy You can reach her on Twitter <a href="https://twitter.com/LUCYrk78" rel="noopener noreferrer nofollow" target="_blank">@LUCYrk78</a> or visit her website, <a href="http://www.arkaymarketing.com/" rel="noopener noreferrer nofollow" target="_blank">www.arkaymarketing.com</a> to learn more about her services. Ask Me Anything! I want to answer your questions about Twitter marketing. Leave me a voicemail at <a href="http://www.madalynsklar.com/speakpipe" rel="noopener noreferrer nofollow" target="_blank">MadalynSklar.com/speakpipe</a> and I will pick a few to answer on the show. Don’t be shy. I want to hear from you. Share the Love for this Podcast Want an easy “one-click” way to Share The Love for this podcast? Go here: <a href="http://www.madalynsklar.com/love" rel="noopener noreferrer nofollow" target="_blank">www.madalynsklar.com/love</a> to tweet out your love. We take the notes for you during the episode. Get the show notes at <a href="http://www.MadalynSklar.com/TwitterSmarter43" rel="nofollow" target="_blank">www.MadalynSklar.com/TwitterSmarter43</a>

Tips to Making Twitter Work Best for You with Lucy Rendler-Kaplan

Lucy Rendler-Kaplan (@LUCYrk78) is a Senior Marketing Communications professional with over 17+ years of experience. She hails from the Chicago-metro area, is a fan of Chicago style pizza (yeah, we went there again) and you'll find her every week as a leader of #Contentchat.   You may remember Lucy's name as she was one of the person's I met face-to-face during my #SocialRoadTrip with alum Joel Renner during our trip to Chicago in the summer. Like many of my guests - her appearance on the show is a long-time coming - and she's the ideal guest for the show as her accomplishments aren't illustrated by any sort of follower count.  This Week on Why I Social, Ali and I discuss:   Identifying your customers using social media What is "hustle"? The return of the NYC versus Chicago pizza debate  The Why I Social podcast is brought to you by Zoomph.  Zoomph transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish. Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: http://bit.ly/WhySocialAnalytics Share with #WhyISocial Subscribe on iTunes or Stitcher RadioFollow at @WhyISocial.

Lucy Rendler-Kaplan (<a href="twitter.com/LUCYrk78" rel="noopener nofollow" target="_blank">@LUCYrk78</a>) is a Senior Marketing Communications professional with over 17+ years of experience. She hails from the Chicago-metro area, is a fan of Chicago style pizza (yeah, we went there again) and you'll find her every week as a leader of #Contentchat.  You may remember Lucy's name as she was one of the person's I met face-to-face during my <a href="https://twitter.com/search?q=%23socialroadtrip&amp;src=typd" rel="noopener nofollow" target="_blank">#SocialRoadTrip</a> with alum <a href="https://twitter.com/JoelRRenner" rel="noopener nofollow" target="_blank">Joel Renner</a> during our trip to Chicago in the summer. Like many of my guests - her appearance on the show is a long-time coming - and she's the ideal guest for the show as her accomplishments aren't illustrated by any sort of follower count.  This Week on Why I Social, Ali and I discuss:  <ul> <li>Identifying your customers using social media</li> <li>What is "hustle"?</li> <li>The return of the NYC versus Chicago pizza debate</li> </ul> The Why I Social podcast is brought to you by <a href="https://zoomph.com/" rel="noopener nofollow" target="_blank">Zoomph</a>. <a href="http://bit.ly/WhySocialAnalytics" rel="noopener nofollow" target="_blank">Zoomph</a> transforms digital marketing with real-time streaming analytics. Our platform provides you with an end-to-end solution to ignite your content, your marketing and your business from start to finish. Exclusive to Why I Social, receive 20% off all annual plans with the promo code WhyISocial20. Want to learn more about Zoomph? Check out their analytics page: <a href="http://bit.ly/WhySocialAnalytics" rel="noopener nofollow" target="_blank">http://bit.ly/WhySocialAnalytics</a> Share with #WhyISocial Subscribe on <a href="https://itunes.apple.com/us/podcast/why-i-social/id957216146?mt=2" rel="noopener nofollow" target="_blank">iTunes</a> or <a href="http://www.stitcher.com/s?fid=59087&amp;refid=stpr" rel="noopener nofollow" target="_blank">Stitcher Radio</a>Follow at <a href="https://twitter.com/WhyISocial" rel="noopener nofollow" target="_blank">@WhyISocial</a>.

Episode 48 - Lucy Rendler-Kaplan (@LUCYrk78) 