Sue Arens's guest appearances

Sue Arens

Grow My Salon Business Podcast

Winn Claybaugh

Alicia Soulier

Andrew Dale

Tom Chapman

Antony Whitaker

Gordon Miller

Paula Peralta

Nina Kovner

Vivienne Mackinder

Geno Stampora

Chris Moody

Sam Villa

DAVID WAGNER

Jack Howard

Sean Dawson

OwlTail

Here we are, at the time of recording it’s September 2021, the last 18 months have been a rollercoaster ride and whether I talk to salon owners in the US the UK or Australia the uncertainty of what the future holds for business is challenging and can be stressful.  But one thing that is really important to hang onto is ‘hope’. Because at the best of times, it’s easy to be overwhelmed with the pressures that being in business brings.  But with the added challenges that come with COVID, and lockdowns, and debts and loan repayments, and staff shortages, it’s only natural that there are times when you might feel overwhelmed.  One of the good things though, that has come out of COVID is the realisation that as an owner that you are not alone. There are numerous professional Facebook groups, Clubhouse events and podcasts where there is an avalanche of encouragement and support.  So, I encourage you to tap into all the resources available to keep you motivated and in a strong positive mindset, because your mindset is the thing that as a leader you have to ‘protect’ because that is what will get you through. That brings me perfectly to my guest on today's Podcast, she is Sue Arens from the Studio Be Salons in Denver Colorado and like everyone she has [and still is] experiencing all the challenges and frustrations of being in business, and on today's podcast Sue shares openly some of the things that she and the team at Studio Be are doing to keep positive.  In this episode we discuss:  Dealing with COVID in today's environment The importance of protecting your culture The changing needs and expectations of team members    And lots more!   In this Episode: [0:02:01] The importance of mindset, and what you can expect from today’s episode. [0:03:21] A brief rundown of the previous conversation that I had with Sue on the podcast (episode 33).  [0:04:11] Sue shares what her career path has entailed. [0:05:13] Growth that Sue’s business has experienced since the start of the COVID-19 pandemic. [0:08:35] One of the biggest learnings that Sue had because of COVID.  [0:09:20] The length of time that Sue closed her salons for, and how she managed the reopening process.  [0:11:42] How Sue helped her staff understand the new business model they have adopted since the pandemic.   [0:13:06] What “double booking” means in the context of a salon business.  [0:14:42] Factors that contributed to the $50 average ticket price increase in Sue’s salons.  [0:17:06] Sue shares the importance of her “call centre” staff, especially during the pandemic.  [0:18:24] Evolution that has occurred in the retail arm of Sue’s business.  [0:20:17] How Sue feels about her relationship with her distributor.  [0:22:36] Ingenuity and resourcefulness that arose as a result of the pandemic.  [0:23:21] Why Sue chose not to send colour kits home with her clients while their salons were closed. [0:24:58] The biggest challenge that Sue experienced in her business during lockdown, and challenges that she has experienced since reopening.   [0:27:00] Studio Be’s Apprenticeship Program that all staff members have to go through.  [0:28:12] Why Sue recently increased her prices. [0:30:12] Changes that Sue saw take place within her client base post-lockdown. [0:33:38] What Sue has spent a lot of time focusing on this past year with her leadership team. [0:37:02] Why Sue chose to hold her company’s annual culture event two weeks ago, despite the decline in profit that her company has suffered since the pandemic. [0:40:51] Sue’s opinion on how to build a healthy company culture.  [0:43:25] The ten core values which underpin the culture at Studio Be.  [0:46:20] How Sue motivates her team.  [0:48:54] Sue shares her feelings about changes that have occurred in the salon industry because of the pandemic.  [0:50:40] Changes that Sue would like to see in the salon industry.  [0:53:40] Studio Be’s approach to social media.  [0:58:18] Advice from Sue for any leaders who are feeling despondent about the future. [01:01:24] Where you can get in touch with Sue.    Links and Resources: Grow My Salon Business   Sue Arens LinkedIn | Email | Instagram    Studio Be Website

Here we are, at the time of recording it’s September 2021, the last 18 months have been a rollercoaster ride and whether I talk to salon owners in the US the UK or Australia the uncertainty of what the future holds for business is challenging and can be stressful.  But one thing that is really important to hang onto is ‘hope’. Because at the best of times, it’s easy to be overwhelmed with the pressures that being in business brings.  But with the added challenges that come with COVID, and lockdowns, and debts and loan repayments, and staff shortages, it’s only natural that there are times when you might feel overwhelmed.  One of the good things though, that has come out of COVID is the realisation that as an owner that you are not alone. There are numerous professional Facebook groups, Clubhouse events and podcasts where there is an avalanche of encouragement and support.  So, I encourage you to tap into all the resources available to keep you motivated and in a strong positive mindset, because your mindset is the thing that as a leader you have to ‘protect’ because that is what will get you through. That brings me perfectly to my guest on today's Podcast, she is Sue Arens from the Studio Be Salons in Denver Colorado and like everyone she has [and still is] experiencing all the challenges and frustrations of being in business, and on today's podcast Sue shares openly some of the things that she and the team at Studio Be are doing to keep positive.  In this episode we discuss: <ul> <li>Dealing with COVID in today's environment</li> <li>The importance of protecting your culture</li> <li>The changing needs and expectations of team members  </li> </ul> And lots more! In this Episode: [0:02:01] The importance of mindset, and what you can expect from today’s episode. [0:03:21] A brief rundown of the previous conversation that I had with Sue on the podcast (episode 33).  [0:04:11] Sue shares what her career path has entailed. [0:05:13] Growth that Sue’s business has experienced since the start of the COVID-19 pandemic. [0:08:35] One of the biggest learnings that Sue had because of COVID.  [0:09:20] The length of time that Sue closed her salons for, and how she managed the reopening process.  [0:11:42] How Sue helped her staff understand the new business model they have adopted since the pandemic.   [0:13:06] What “double booking” means in the context of a salon business.  [0:14:42] Factors that contributed to the $50 average ticket price increase in Sue’s salons.  [0:17:06] Sue shares the importance of her “call centre” staff, especially during the pandemic.  [0:18:24] Evolution that has occurred in the retail arm of Sue’s business.  [0:20:17] How Sue feels about her relationship with her distributor.  [0:22:36] Ingenuity and resourcefulness that arose as a result of the pandemic.  [0:23:21] Why Sue chose not to send colour kits home with her clients while their salons were closed. [0:24:58] The biggest challenge that Sue experienced in her business during lockdown, and challenges that she has experienced since reopening.   [0:27:00] Studio Be’s Apprenticeship Program that all staff members have to go through.  [0:28:12] Why Sue recently increased her prices. [0:30:12] Changes that Sue saw take place within her client base post-lockdown. [0:33:38] What Sue has spent a lot of time focusing on this past year with her leadership team. [0:37:02] Why Sue chose to hold her company’s annual culture event two weeks ago, despite the decline in profit that her company has suffered since the pandemic. [0:40:51] Sue’s opinion on how to build a healthy company culture.  [0:43:25] The ten core values which underpin the culture at Studio Be.  [0:46:20] How Sue motivates her team.  [0:48:54] Sue shares her feelings about changes that have occurred in the salon industry because of the pandemic.  [0:50:40] Changes that Sue would like to see in the salon industry.  [0:53:40] Studio Be’s approach to social media.  [0:58:18] Advice from Sue for any leaders who are feeling despondent about the future. [01:01:24] Where you can get in touch with Sue.  Links and Resources: <a href="https://growmysalonbusiness.com/" rel="nofollow" target="_blank">Grow My Salon Business</a> Sue Arens <a href="https://www.linkedin.com/in/susan-arens-b2a5b311/" rel="nofollow" target="_blank">LinkedIn</a> | <a>Email</a> | <a href="https://www.instagram.com/studiobesalon_suea/" rel="noopener nofollow" target="_blank">Instagram</a> Studio Be <a href="https://www.susanarensstudio.com/" rel="nofollow" target="_blank">Website</a>

106 Sue Arens

Mary Cromeans

The beginning of the new normal! I think that we all agree that the last couple of weeks have been like an out of control rollercoaster ride, or perhaps like a being in a tumble dryer on full speed. There has been a lot of uncertainty, and we are all living in a state of constant change literally by the day, and in some cases by the hour … In times like this, we need leadership, and we need a sense of calm as we try and work through this. It affects pretty much the population of the entire planet and salon owners and hairdressers, in general, are as vulnerable and as exposed as anybody is… And I don’t just mean our own physical health but the health of our businesses… In today's podcast, I am interviewing salon owners Robert and Mary Cromeans and Sue Arens. All of whom are successful salon owners to see how they are dealing with the current situation and to start looking at what the future will be like, and how we can prepare for when we come out the other end of this… In This Episode: [01:31] Robert and Mary, thank you so much for being on the show. [02:02] They discuss having to close their salon on March 17th and not knowing when they can reopen. [02:48] How are you communicating with your team, and how are they handling it? [05:11] Robert and Mary share how they are meeting with their team on Zoom. [06:59] Mary believes that her team worries about their paychecks more than anything, and since the laws changed in CA, they are employees and can get unemployment. [08:58] What kind of strategy do you have in place to communicate with your clients? [11:58] Robert shares that they will have a grand opening party when they reopen and have a fresh start. [14:19] They discuss the loans the government is offering and how you have to pay it back, so be careful. [17:59] What is your take on the take-home kits that are being offered through the big-name distributors? [21:02] Robert shares his insight into his clients getting a box color at the supermarket, but he believes they can’t get the same results as they can in the salon. [24:10] Robert speaks about getting the listeners to start calling their clients and get them excited about what can be done once this is all over. [27:08] Robert shares that Mary is going to grow her roots out and put it on Instagram and show people the creative ways they can camouflage it, just have fun with it. [30:22] What can salons do to get creative and to make changes that will help their business now and when this is over? [33:02] Mary shares how she stays positive during this crazy time. [33:53] Robert chats about hanging out with visionaries to stay positive because they are always looking forward. [35:50] Robert and Mary, thank you so much for being on this episode. [36:13] Welcome to the show, Sue! [36:43] What is the current situation in your salon group? [37:24] Sue shares how her team took the news that they were closing down. [39:23] Sue speaks about keeping the lines of communication open with her team. [41:42] What do you find is your team’s daily worries, and how are you dealing with them? [46:04] Sue shares how they are staying in communication with their clients and preparing them for when the salon reopens. [47:52] Sue chats about the online store they implemented until the government shut them down. [49:33] What do you think the long-term impact will be on salons in general? [51:40] Sue shares what they are going to do once the salon reopens and how the opportunities are evolving. [53:43] Sue gives some advice to salon owners and hairdressers listening to the podcast. [56:28] What are you doing as a leader to stay positive? [57:51] Sue, thank you so much for being on the show today! Robert Cromeans Salon  Facebook | Instagram Sue Arens Studio B Salon Facebook | Instagram

The beginning of the new normal! I think that we all agree that the last couple of weeks have been like an out of control rollercoaster ride, or perhaps like a being in a tumble dryer on full speed. There has been a lot of uncertainty, and we are all living in a state of constant change literally by the day, and in some cases by the hour … In times like this, we need leadership, and we need a sense of calm as we try and work through this. It affects pretty much the population of the entire planet and salon owners and hairdressers, in general, are as vulnerable and as exposed as anybody is… And I don’t just mean our own physical health but the health of our businesses… In today's podcast, I am interviewing salon owners Robert and Mary Cromeans and Sue Arens. All of whom are successful salon owners to see how they are dealing with the current situation and to start looking at what the future will be like, and how we can prepare for when we come out the other end of this… In This Episode: [01:31] Robert and Mary, thank you so much for being on the show. [02:02] They discuss having to close their salon on March 17th and not knowing when they can reopen. [02:48] How are you communicating with your team, and how are they handling it? [05:11] Robert and Mary share how they are meeting with their team on Zoom. [06:59] Mary believes that her team worries about their paychecks more than anything, and since the laws changed in CA, they are employees and can get unemployment. [08:58] What kind of strategy do you have in place to communicate with your clients? [11:58] Robert shares that they will have a grand opening party when they reopen and have a fresh start. [14:19] They discuss the loans the government is offering and how you have to pay it back, so be careful. [17:59] What is your take on the take-home kits that are being offered through the big-name distributors? [21:02] Robert shares his insight into his clients getting a box color at the supermarket, but he believes they can’t get the same results as they can in the salon. [24:10] Robert speaks about getting the listeners to start calling their clients and get them excited about what can be done once this is all over. [27:08] Robert shares that Mary is going to grow her roots out and put it on Instagram and show people the creative ways they can camouflage it, just have fun with it. [30:22] What can salons do to get creative and to make changes that will help their business now and when this is over? [33:02] Mary shares how she stays positive during this crazy time. [33:53] Robert chats about hanging out with visionaries to stay positive because they are always looking forward. [35:50] Robert and Mary, thank you so much for being on this episode. [36:13] Welcome to the show, Sue! [36:43] What is the current situation in your salon group? [37:24] Sue shares how her team took the news that they were closing down. [39:23] Sue speaks about keeping the lines of communication open with her team. [41:42] What do you find is your team’s daily worries, and how are you dealing with them? [46:04] Sue shares how they are staying in communication with their clients and preparing them for when the salon reopens. [47:52] Sue chats about the online store they implemented until the government shut them down. [49:33] What do you think the long-term impact will be on salons in general? [51:40] Sue shares what they are going to do once the salon reopens and how the opportunities are evolving. [53:43] Sue gives some advice to salon owners and hairdressers listening to the podcast. [56:28] What are you doing as a leader to stay positive? [57:51] Sue, thank you so much for being on the show today! <a href="https://robertcromeans.com/" rel="nofollow" target="_blank">Robert Cromeans Salon</a> <a href="https://www.facebook.com/ROBERT-CROMEANS-181541796658/" rel="nofollow" target="_blank"> Facebook</a> | <a href="https://www.instagram.com/robertcromeanssalon/" rel="nofollow" target="_blank">Instagram</a> <a href="https://www.linkedin.com/in/susan-arens-b2a5b311" rel="nofollow" target="_blank">Sue Arens</a> <a href="https://www.studiob-salon.com/" rel="nofollow" target="_blank">Studio B Salon</a> <a href="https://www.facebook.com/StudioBSalonRI/" rel="nofollow" target="_blank">Facebook</a> | <a href="https://www.instagram.com/studiobesalon/" rel="nofollow" target="_blank">Instagram</a>

033 Robert and Mary Cromeans and Sue Arens