Kae Wagner's guest appearances

Kae Wagner

On the Edge with April Mahoney

Between The Lines

Women in Business with Dr. Gayle Carson

Buzz on Book Biz

BECKY NORWOOD

Gayle Carson

Jean Kuhn

Jeanne Lyons

Nancy Giere

Nancy Gerie

Lafayette James

Zack Krone

Carolyn CJ Jones

Cedric Baltrip

Maria Martrodicasa

Burton Hughes

Germalin Barnes

Klara Gubacs

Gabriele Howard

OwlTail

Kae Groshong Wagner is CEO and Founder of North Star Marketing, Inc. She is a 20-year veteran of marketing and is a published writer and award-winning communicator. The Confident Speaker: Walk on Stage with Confidence and Walk off with Money in Your Pockets and Clients for Your Programs https://kaewagner.simplero.com https://youtu.be/lBbZjTtCN5I

Kae Groshong Wagner is CEO and Founder of North Star Marketing, Inc. She is a 20-year veteran of marketing and is a published writer and award-winning communicator. The Confident Speaker: Walk on Stage with Confidence and Walk off with Money in Your Pockets and Clients for Your Programs <a href="https://kaewagner.simplero.com" rel="nofollow" target="_blank">https://kaewagner.simplero.com</a> <a href="https://youtu.be/lBbZjTtCN5I" rel="nofollow" target="_blank">https://youtu.be/lBbZjTtCN5I</a>

Kae Wagner founder of North Star Marketing

Kae Wagner is an author, marketer and speaker. She is also CEO and founder of North Star Marketing which is based in Pennsylvania. In our conversation, we talk about the books she has written about marketing, and she provides some excellent tips and insights for authors who want to understand how to market their books.  Her books have had a major impact on her own business and she speaks from a great deal of experience about writing a book to help promote and grow your business. Listen in!—Richelle Wiseman: website | linkedin | facebook

Kae Wagner is an author, marketer and speaker. She is also CEO and founder of North Star Marketing which is based in Pennsylvania. In our conversation, we talk about the books she has written about marketing, and she provides some excellent tips and insights for authors who want to understand how to market their books.  Her books have had a major impact on her own business and she speaks from a great deal of experience about writing a book to help promote and grow your business. Listen in!—Richelle Wiseman: <a href="https://www.richellewiseman.com/" rel="nofollow" target="_blank">website</a> | <a href="https://www.linkedin.com/in/richelle-wiseman-ghostwriter/" rel="nofollow" target="_blank">linkedin</a> | <a href="https://www.facebook.com/richelle.wiseman.1" rel="nofollow" target="_blank">facebook</a>

13 - Kae Wagner

Kae is founder and President of North Star Marketing. She speaks to why marketing is so hard for coaches, consultants and business owners. She also talks about branding, its importance and how she’s handled all the pivots and changes doing business and what lies ahead. She discusses what she wishes she had known when starting her business and what she’s planning next.T: NorthStarPA w: northstar-m-com FB: NorthStarMarketing

Kae is founder and President of North Star Marketing. She speaks to why marketing is so hard for coaches, consultants and business owners. She also talks about branding, its importance and how she’s handled all the pivots and changes doing business and what lies ahead. She discusses what she wishes she had known when starting her business and what she’s planning next. T: <a href="http://twitter.com/NorthStarPA " rel="nofollow" target="_blank">NorthStarPA </a> w: <a href="http://northstar-m-com " rel="nofollow" target="_blank">northstar-m-com </a> FB: <a href="http://facebook.com/NorthStarMarketing" rel="nofollow" target="_blank">NorthStarMarketing</a>

Kae and I chatted about branding and its utmost importance in the modern world. This interview will be a goldmine for anyone who’s interested in starting and promoting their business. No matter if you are selling your own skills or representing a company, it should be clear what you do from the get-go, right? Kae explained the difference between marketing strategy and branding. As it turns out, the best way to summarize the dissimilarity between both is this: “What you should learn” vs “What it should feel like”. Do listen to the interview if you would like to know exactly what it means! There is a lot of theoretical knowledge that goes into the exploration of both marketing strategies and branding. We can use abbreviations and fancy terms such as SWOT analysis, the 5 P’s or taglines, but all this hard work boils down to one simple question: do your customers and prospective clients know who you are and what you do? Kae elaborated on some intricate branding topics: ● What are the 8 branding blocks that every brand should have figured out ● What is a brand promise ● Why the price (high OR low) is not always the most important factor in the buyers’ eyes ● Amazing (and entertaining!) case studies on how to turn a brand around Kae Wagner has over 3 decades of helping people with their brands. Check out her website to learn more about her services: http://www.northstar-m.com/ You can also book a spot with Corine La Font on her radio show “Between The Lines”: https://wiseintro.co/corinelafont--- Send in a voice message: https://anchor.fm/between-the-lines-network/messageSupport this podcast: https://anchor.fm/between-the-lines-network/support

Kae and I chatted about branding and its utmost importance in the modern world. This interview will be a goldmine for anyone who’s interested in starting and promoting their business. No matter if you are selling your own skills or representing a company, it should be clear what you do from the get-go, right? Kae explained the difference between marketing strategy and branding. As it turns out, the best way to summarize the dissimilarity between both is this: “What you should learn” vs “What it should feel like”. Do listen to the interview if you would like to know exactly what it means! There is a lot of theoretical knowledge that goes into the exploration of both marketing strategies and branding. We can use abbreviations and fancy terms such as SWOT analysis, the 5 P’s or taglines, but all this hard work boils down to one simple question: do your customers and prospective clients know who you are and what you do? Kae elaborated on some intricate branding topics: ● What are the 8 branding blocks that every brand should have figured out ● What is a brand promise ● Why the price (high OR low) is not always the most important factor in the buyers’ eyes ● Amazing (and entertaining!) case studies on how to turn a brand around Kae Wagner has over 3 decades of helping people with their brands. Check out her website to learn more about her services: <a href="http://www.northstar-m.com/" rel="nofollow" target="_blank">http://www.northstar-m.com/</a> You can also book a spot with Corine La Font on her radio show “Between The Lines”: <a href="https://wiseintro.co/corinelafont" rel="nofollow" target="_blank">https://wiseintro.co/corinelafont</a>--- Send in a voice message: <a href="https://anchor.fm/between-the-lines-network/message" rel="nofollow" target="_blank">https://anchor.fm/between-the-lines-network/message</a> Support this podcast: <a href="https://anchor.fm/between-the-lines-network/support" rel="payment nofollow" target="_blank">https://anchor.fm/between-the-lines-network/support</a>