Joseph Tarnowski's guest appearances

Joseph Tarnowski

BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint

Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Retail Success

Joe Tarnowski

Seth Greene

Victor Macias

Kristoffer Quiaoit

Kevin Harrington

Bobby Umar

Joanna Parker

Emily Soccorsy

Justin Foster

Greg Steltenpohl

Neil Grimmer

John Craven

Jason Wrobel

Seth Goldman

Adam Lowry

OwlTail

Office Hours Expert Joseph Tarnowski has multiple industry experience when it comes to watching companies do what goes right and what goes wrong in terms of retail and marketing. With a degree in Trade Media Journalism, he has had extensive experience working in the food industry, general merchandise, health &amp; beauty, and pharmaceutical industry. He is with Efficient Collaborative Retail Marketing (ECRM), a company that helps connect retail buyers to prospective retail suppliers such as you product launchers. We have known Joe through ECRM, where we used their time-saving and cost-efficient service as buyers in the contract furniture industry. Know the basics of getting a great match between buyers and suppliers in retail by touching base with Joe, who will share his no-nonsense know-how on connecting brands to retail buyers. Love the show? Subscribe, rate, review, and share! Here’s How »  Join the Product Launch Hazzards community today:  ProductLaunchHazzards.com Product Launch Hazzards Facebook Product Launch Hazzards Twitter Product Launch Hazzards LinkedIn Product Launch Hazzards Pinterest Product Launch Hazzards Youtube

Office Hours Expert Joseph Tarnowski has multiple industry experience when it comes to watching companies do what goes right and what goes wrong in terms of retail and marketing. With a degree in Trade Media Journalism, he has had extensive experience working in the food industry, general merchandise, health &amp; beauty, and pharmaceutical industry. He is with Efficient Collaborative Retail Marketing (ECRM), a company that helps connect retail buyers to prospective retail suppliers such as you product launchers. We have known Joe through ECRM, where we used their time-saving and cost-efficient service as buyers in the contract furniture industry. Know the basics of getting a great match between buyers and suppliers in retail by touching base with Joe, who will share his no-nonsense know-how on connecting brands to retail buyers. Love the show? Subscribe, rate, review, and share! <ul> <li><a href="https://productlaunchhazzards.com/how-to-subscribe-rate-our-podcast-5-stars-on-itunes/" rel="noopener noreferrer nofollow" target="_blank">Here’s How »</a></li> </ul> Join the Product Launch Hazzards community today: <ul> <li><a href="https://productlaunchhazzards.com/" rel="noopener noreferrer nofollow" target="_blank">ProductLaunchHazzards.com</a></li> <li><a href="https://www.facebook.com/hazzdesign" rel="noopener noreferrer nofollow" target="_blank">Product Launch Hazzards Facebook</a></li> <li><a href="https://twitter.com/@hazzdesign" rel="noopener noreferrer nofollow" target="_blank">Product Launch Hazzards Twitter</a></li> <li><a href="https://www.linkedin.com/company/hazzdesign/" rel="noopener noreferrer nofollow" target="_blank">Product Launch Hazzards LinkedIn</a></li> <li><a href="https://www.pinterest.com/hazzdesign/" rel="noopener noreferrer nofollow" target="_blank">Product Launch Hazzards Pinterest</a></li> <li><a href="https://www.youtube.com/channel/UCRpDUXsNBCB5pGDKl51PD6Q" rel="noopener noreferrer nofollow" target="_blank">Product Launch Hazzards Youtube</a></li></ul>

Meet Joseph Tarnowski, Expert in Connecting Brands to Retail Buyers

The key to every brand's success is getting it found on retailers shelves. Shoppers can’t buy your products if they can’t find them. This can be a very expensive and difficult, especially for new brands. Today’s episode is about simplifying this This episode's FREE downloadable guide Each of us needs to perform basic retail math calculations but it's not always possible to remember every formula, especially if you don't use them on a regular basis. Here's a quick cheat sheet with some of the most important formulas you need to know.  CLICK HERE TO DOWNLOAD YOUR FREE STRATEGIC GUIDE: Retail Math Cheat Sheet The key to every brand's success is getting it found on retailers shelves. Shoppers can’t buy your products if they can’t find them. This can be a very expensive and difficult, especially for new brands. Today’s episode is about simplifying this.  When you launch your brand, there's a tried-and-true way of getting your brand in front of retailers. The challenge is, it's kind of an old-style way of doing it. Let me explain. Plan A for most brands, is you go to every trade show you possibly can. You buy a booth, you have a lot of your people to show up to man the booth, you have a lot of product ready to go so that you can give it away to delight whoever stops by. And your hope is that a retailer, an enthusiastic retailer that loves your product, is gonna magically show up at your booth ready to purchase your product.  The reality is, you've got a lot of people coming by your booth. Very few are really, truly interested or are in a position where they can buy your product. They love your samples, and they pay you a lot of compliments. But at the end of the day, are you able to connect with retailers? Let's face it. The whole point of a trade show is to get your product in front of retailers, to meet with them one to one, and hopefully get them to buy your product and put your product on their store shelves.  But who am I to tell you this? Well, I've been in your shoes. Throughout my career, I've gone to countless trade shows in a variety of different cities. I've pre-ordered the product to show up when I needed it. I've begged my coworkers to come help me at the trade show to man the booth with me. I've tried to set up meetings with retailers in hopes that they would show up.  I wonder how many people listening to this podcast take the time to identify what it really costs to set up a booth and to man the booth for every trade show. I bet you'd be shocked. Big question is, what is your return investment? How much product did you sell for what you just spent? How many purchase orders do you need to have to offset the cost of the show? What kind of follow-up is required? And what is the future opportunity for you to work with that retailer? These are all important considerations that every brand needs to think about before they book a single booth.  Now, what if I told you that there might be a better solution, that there might be a better way for you to have an engaged conversation with a variety of retailers. Dedicated time, where you have one on one opportunities to sell to them without distraction. That's the focus of this episode today. This episode's FREE downloadable guide Want an unfair competitive advantage?  Take the 30 Days To Prosperity Challenge to master the brand-building skills and strategies required to give your brand a substantial and sustainable competitive edge. Stop Using the same cookie-cutter tactics your competitors rely on. RetailSolved.com/30daychallenge FREE Trade Promotion ROI Calculator:  RetailSolved.com/PromotionROI Download the show notes here: RetailSolved.com/session16

The key to every brand's success is getting it found on retailers shelves. Shoppers can’t buy your products if they can’t find them. This can be a very expensive and difficult, especially for new brands. Today’s episode is about simplifying this This episode's FREE downloadable guide Each of us needs to perform basic retail math calculations but it's not always possible to remember every formula, especially if you don't use them on a regular basis. Here's a quick cheat sheet with some of the most important formulas you need to know.  CLICK HERE TO DOWNLOAD YOUR FREE STRATEGIC GUIDE: <a href="https://RetailSolved.com/guide3" rel="nofollow" target="_blank">Retail Math Cheat Sheet</a> The key to every brand's success is getting it found on retailers shelves. Shoppers can’t buy your products if they can’t find them. This can be a very expensive and difficult, especially for new brands. Today’s episode is about simplifying this.  When you launch your brand, there's a tried-and-true way of getting your brand in front of retailers. The challenge is, it's kind of an old-style way of doing it. Let me explain. Plan A for most brands, is you go to every trade show you possibly can. You buy a booth, you have a lot of your people to show up to man the booth, you have a lot of product ready to go so that you can give it away to delight whoever stops by. And your hope is that a retailer, an enthusiastic retailer that loves your product, is gonna magically show up at your booth ready to purchase your product.  The reality is, you've got a lot of people coming by your booth. Very few are really, truly interested or are in a position where they can buy your product. They love your samples, and they pay you a lot of compliments. But at the end of the day, are you able to connect with retailers? Let's face it. The whole point of a trade show is to get your product in front of retailers, to meet with them one to one, and hopefully get them to buy your product and put your product on their store shelves.  But who am I to tell you this? Well, I've been in your shoes. Throughout my career, I've gone to countless trade shows in a variety of different cities. I've pre-ordered the product to show up when I needed it. I've begged my coworkers to come help me at the trade show to man the booth with me. I've tried to set up meetings with retailers in hopes that they would show up.  I wonder how many people listening to this podcast take the time to identify what it really costs to set up a booth and to man the booth for every trade show. I bet you'd be shocked. Big question is, what is your return investment? How much product did you sell for what you just spent? How many purchase orders do you need to have to offset the cost of the show? What kind of follow-up is required? And what is the future opportunity for you to work with that retailer? These are all important considerations that every brand needs to think about before they book a single booth.  Now, what if I told you that there might be a better solution, that there might be a better way for you to have an engaged conversation with a variety of retailers. Dedicated time, where you have one on one opportunities to sell to them without distraction. That's the focus of this episode today. This episode's FREE downloadable guide Want an unfair competitive advantage?  Take the 30 Days To Prosperity Challenge to master the brand-building skills and strategies required to give your brand a substantial and sustainable competitive edge. Stop Using the same cookie-cutter tactics your competitors rely on. <a href="http://RetailSolved.com/30daychallenge" rel="nofollow" target="_blank">RetailSolved.com/30daychallenge</a> FREE Trade Promotion ROI Calculator:  <a href="https://RetailSolved.com/PromotionROI" rel="nofollow" target="_blank">RetailSolved.com/PromotionROI</a> Download the show notes here: <a href="https://RetailSolved.com/session16" rel="nofollow" target="_blank">RetailSolved.com/session16</a>

16 Creative Strategy To Introduce Your Brand To Retailers, Sarah Davidson & Joseph Tarnowski With ECRM