John Yaworsky's guest appearances

John Yaworsky

Profit with Law: Profitable Law Firm Growth

Inside BS Show with The Godfather and Nicki G.

BE THAT LAWYER

Corinne Heggie

Leslee Cohen

Chelsea Williams

Kait LeDonne

Seth Price

Jay Harrington

Ali Awad

Jared Correia

Justin Breen

Adam Arkfeld

Ken Levinson

Matt Spiegel

Wayne Pollock

Sam Mollaei

Nina Stillman

OwlTail

Today video is a competitive advantage but more and more, it is becoming a necessity. On this episode of the Inside BS Show, Dave Lorenzo interviews John Yaworsky, an expert on video and digital communications. During this discussion, you will discover: How to use video. Why video is a huge competitive advantage. How you can get started making videos. And what type of videos to make.Chapters00:00 Introduction to the Power of Video for Your Business01:14 Video is Now Available to Everyone. Here's John's Take.04:22 Is a DIY Video Enough for Your Brand or Do You Need a Professional?05:12 Dave's Rule of Thumb for Using a Video Professional08:00 Why Specialization is Important in Shooting Video10:20 What is the Ideal Set-up for a Two Person Interview?14:30 What is "B-Roll" and why is it important?16:15 What is the Rule About Changing Frames to Keep People's Interest?17:29 Who does John Work With?25:25 How do You Decide the Style and Format for a Video?31:40 John Coaches Us on Being On Camera36:01 Why You Shouldn't Buy All Your Own Equipment37:17 When Does it Make Sense to Bring John in for a Video Shoot?John YaworskyProducer/Director(312) 286-0933www.nimbledigitalmedia.comjohn@nimbledigitalmedia.comAbout John YaworskiJohn is the owner of Nimble Digital Media. He is a digital specialist, as well as a creative, technically savvy director/producer of film and video. With 20+ years of traditional and new media production experience, John brings to bear proven visual messaging expertise, and helps clients develop and execute the right blend of tactics to achieve objectives across all screens and channels.  He began his career as a photographer and director of photography, and soon moved into producing and directing for film and video. John has been responsible for a wide range of projects, developing and overseeing creative treatments, as well as managing crews and budgets on feature films, commercials, marketing pieces and documentaries. John has produced for British Channel 4, Japanese NHK, and German ZDF, PBS and other U.S. Networks. Additionally, he has consulted, produced and directed projects for major U.S. corporations including Abbott, Boeing BP, CDW and Groupon as well as Georgetown, Northwestern and Johns Hopkins Universities.  An award-winning director and producer, John's projects have earned an Emmy, three Tellys, The Kodak Award and Cine Golden Eagle. His work has placed in several international film festivals including Best Feature and Audience Award at the Los Angeles Independent Film Festival and Tribeca Features Festival.

Today video is a competitive advantage but more and more, it is becoming a necessity. On this episode of the Inside BS Show, Dave Lorenzo interviews John Yaworsky, an expert on video and digital communications. During this discussion, you will discover: How to use video. Why video is a huge competitive advantage. How you can get started making videos. And what type of videos to make.Chapters <a href="https://www.youtube.com/watch?v=HS8IM3GImNc&amp;t=0s" rel="nofollow" target="_blank">00:00</a> Introduction to the Power of Video for Your Business <a href="https://www.youtube.com/watch?v=HS8IM3GImNc&amp;t=74s" rel="nofollow" target="_blank">01:14</a> Video is Now Available to Everyone. Here's John's Take. <a href="https://www.youtube.com/watch?v=HS8IM3GImNc&amp;t=262s" rel="nofollow" target="_blank">04:22</a> Is a DIY Video Enough for Your Brand or Do You Need a Professional? <a href="https://www.youtube.com/watch?v=HS8IM3GImNc&amp;t=312s" rel="nofollow" target="_blank">05:12</a> Dave's Rule of Thumb for Using a Video Professional <a href="https://www.youtube.com/watch?v=HS8IM3GImNc&amp;t=480s" rel="nofollow" target="_blank">08:00</a> Why Specialization is Important in Shooting Video <a href="https://www.youtube.com/watch?v=HS8IM3GImNc&amp;t=620s" rel="nofollow" target="_blank">10:20</a> What is the Ideal Set-up for a Two Person Interview? <a href="https://www.youtube.com/watch?v=HS8IM3GImNc&amp;t=870s" rel="nofollow" target="_blank">14:30</a> What is "B-Roll" and why is it important? <a href="https://www.youtube.com/watch?v=HS8IM3GImNc&amp;t=975s" rel="nofollow" target="_blank">16:15</a> What is the Rule About Changing Frames to Keep People's Interest? <a href="https://www.youtube.com/watch?v=HS8IM3GImNc&amp;t=1049s" rel="nofollow" target="_blank">17:29</a> Who does John Work With? <a href="https://www.youtube.com/watch?v=HS8IM3GImNc&amp;t=1525s" rel="nofollow" target="_blank">25:25</a> How do You Decide the Style and Format for a Video? <a href="https://www.youtube.com/watch?v=HS8IM3GImNc&amp;t=1900s" rel="nofollow" target="_blank">31:40</a> John Coaches Us on Being On Camera <a href="https://www.youtube.com/watch?v=HS8IM3GImNc&amp;t=2161s" rel="nofollow" target="_blank">36:01</a> Why You Shouldn't Buy All Your Own Equipment <a href="https://www.youtube.com/watch?v=HS8IM3GImNc&amp;t=2237s" rel="nofollow" target="_blank">37:17</a> When Does it Make Sense to Bring John in for a Video Shoot?John Yaworsky Producer/Director (312) 286-0933 <a href="http://www.nimbledigitalmedia.com" rel="nofollow" target="_blank">www.nimbledigitalmedia.com</a> john@nimbledigitalmedia.comAbout John Yaworski John is the owner of Nimble Digital Media. He is a digital specialist, as well as a creative, technically savvy director/producer of film and video. With 20+ years of traditional and new media production experience, John brings to bear proven visual messaging expertise, and helps clients develop and execute the right blend of tactics to achieve objectives across all screens and channels.   He began his career as a photographer and director of photography, and soon moved into producing and directing for film and video. John has been responsible for a wide range of projects, developing and overseeing creative treatments, as well as managing crews and budgets on feature films, commercials, marketing pieces and documentaries. John has produced for British Channel 4, Japanese NHK, and German ZDF, PBS and other U.S. Networks. Additionally, he has consulted, produced and directed projects for major U.S. corporations including Abbott, Boeing BP, CDW and Groupon as well as Georgetown, Northwestern and Johns Hopkins Universities.   An award-winning director and producer, John's projects have earned an Emmy, three Tellys, The Kodak Award and Cine Golden Eagle. His work has placed in several international film festivals including Best Feature and Audience Award at the Los Angeles Independent Film Festival and Tribeca Features Festival.

The Power of Video for Your Business | John Yaworsky | #21

In this episode, Steve Fretzin and John Yaworsky discuss:Lessons John has learned from big budget projects and has been able to apply to small budget projects. The evolution of video marketing and production.Getting more content out of your videos and three tips for the DIY attorney. Understanding when to DIY your videos and when to work with a production expert.  Key Takeaways:Media literacy now includes being able to produce a video. Blogs aren’t getting as much attention as they used to, but video and audio are becoming more common and more efficient for many individuals.It is better to do three one-minute videos, than one six-minute video.An audience will forgive bad lighting and bad camera angles, but they will not forgive bad audio.  "For business, it makes sense to get the point across quickly or mention you're going to get the point across quickly. It's better to do three, one-minute videos than one, six-minute video. Keep it short, keep it concise, keep them wanting more." —  John Yaworsky Connect with John Yaworsky:  Website: http://nimbledigitalmedia.com/Email: john@nimbledigitalmedia.com Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: The Ambitious Attorney: Your Guide to Doubling or Even Tripling Your Book of Business and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911  Show notes by Podcastologist Chelsea Taylor-Sturkie Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In this episode, Steve Fretzin and John Yaworsky discuss:<ul><li>Lessons John has learned from big budget projects and has been able to apply to small budget projects. </li><li>The evolution of video marketing and production.</li><li>Getting more content out of your videos and three tips for the DIY attorney. </li><li>Understanding when to DIY your videos and when to work with a production expert. </li></ul> Key Takeaways:<ul><li>Media literacy now includes being able to produce a video. </li><li>Blogs aren’t getting as much attention as they used to, but video and audio are becoming more common and more efficient for many individuals.</li><li>It is better to do three one-minute videos, than one six-minute video.</li><li>An audience will forgive bad lighting and bad camera angles, but they will not forgive bad audio. </li></ul> "For business, it makes sense to get the point across quickly or mention you're going to get the point across quickly. It's better to do three, one-minute videos than one, six-minute video. Keep it short, keep it concise, keep them wanting more." —  John Yaworsky Connect with John Yaworsky:  Website: <a href="http://nimbledigitalmedia.com/" rel="nofollow" target="_blank">http://nimbledigitalmedia.com/</a>Email: <a href="mailto:john@nimbledigitalmedia.com">john@nimbledigitalmedia.com</a> Connect with Steve Fretzin:LinkedIn:<a href="https://www.linkedin.com/in/stevefretzin/" rel="nofollow" target="_blank"> Steve Fretzin</a>Twitter:<a href="https://twitter.com/stevefretzin" rel="nofollow" target="_blank"> @stevefretzin</a>Facebook:<a href="https://www.facebook.com/salesresults/" rel="nofollow" target="_blank"> Fretzin, Inc.</a>Website:<a href="https://fretzin.com/" rel="nofollow" target="_blank"> Fretzin.com</a>Email: <a href="mailto:Steve@Fretzin.com">Steve@Fretzin.com</a>Book:<a href="https://www.amazon.com/Ambitious-Attorney-Doubling-Collection-Published/dp/1791611362/ref=sr_1_3?keywords=steve+fretzin&amp;qid=1559228278&amp;s=gateway&amp;sr=8-3" rel="nofollow" target="_blank"> The Ambitious Attorney: Your Guide to Doubling or Even Tripling Your Book of Business</a> and<a href="https://fretzin.com/about/books/" rel="nofollow" target="_blank"> more!</a>YouTube:<a href="https://www.youtube.com/user/SalesResultsInc" rel="nofollow" target="_blank"> Steve Fretzin</a>Call Steve directly at 847-602-6911 Show notes by Podcastologist Chelsea Taylor-Sturkie Audio production by<a href="https://www.turnkeypodcast.com/" rel="nofollow" target="_blank"> Turnkey Podcast Productions.</a> You're the expert. Your podcast will prove it.

John Yaworsky: Video Production for Today’s Lawyers

Shownotes can be found at https://www.profitwithlaw.com/204.   What comes to your mind when we say marketing strategy? You may think of your website, social media platforms, and your publicity materials. Here's something you might be missing: video. Before you say “We don’t need that!” think about the media landscape right now. Facebook, Instagram, TikTok, YouTube—all of these platforms utilize videos. You know the power of content creation, so why not tap as much of it as you can? In this episode, award-winning producer John Yaworksy joins us to discuss how we can improve our marketing strategy with video. Learn to stand out, excel at content creation, and engage with your audience. John also recommends some tips on creating videos and how to be efficient in production. With purposeful content creation, you can keep people's attention. Let your clients feel cared for and give the best service that you can. If you want to know more about creating purposeful video content, then this episode is for you.  Resources mentioned:    Episode 39 - Business Advice From A Law Firm Owner  Episode 132 - He’s Back! Team Building, Marketing, And More Connect with John: LinkedIn | Twitter | Facebook | Email Nimble Digital Media BombBomb Camtasia   This episode is sponsored by Smith.ai. Curious how you can use a receptionist service at your law firm? Download the Smith.ai free eBook: Are you Lawyering or Laboring? 7 Steps for Running a Highly Productive Law Firm with Virtual Receptionists.   This episode is sponsored by Lawmatics. Go to www.lawmatics.com to book your personalized demo and learn how Lawmatics can help you grow your firm.   This episode is sponsored by Get Staffed Up. Learn more at 

Shownotes can be found at <a href="https://www.profitwithlaw.com/204" rel="nofollow" target="_blank">https://www.profitwithlaw.com/204</a>. What comes to your mind when we say marketing strategy? You may think of your website, social media platforms, and your publicity materials. Here's something you might be missing: video. Before you say “We don’t need that!” think about the media landscape right now. Facebook, Instagram, TikTok, YouTube—all of these platforms utilize videos. You know the power of content creation, so why not tap as much of it as you can? In this episode, award-winning producer John Yaworksy joins us to discuss how we can improve our marketing strategy with video. Learn to stand out, excel at content creation, and engage with your audience. John also recommends some tips on creating videos and how to be efficient in production. With purposeful content creation, you can keep people's attention. Let your clients feel cared for and give the best service that you can. If you want to know more about creating purposeful video content, then this episode is for you. Resources mentioned: <a href="https://www.profitwithlaw.com/blog/Business-Advice-From-A-Law-Firm-Owner-With-an-MBA-with-Devin%20Miller" rel="nofollow" target="_blank"> Episode 39</a> - Business Advice From A Law Firm Owner <a href="https://www.profitwithlaw.com/blog/Team-Building-Marketing-and-More-with-Devin-Miller" rel="nofollow" target="_blank"> Episode 132</a> - He’s Back! Team Building, Marketing, And More Connect with John: <a href="https://www.linkedin.com/in/johnyaworsky/" rel="nofollow" target="_blank">LinkedIn</a> | <a href="https://twitter.com/jty" rel="nofollow" target="_blank">Twitter</a> | <a href="https://www.facebook.com/john.yaworsky.3" rel="nofollow" target="_blank">Facebook</a> | <a href="mailto:john@nimbledigitalmedia.com">Email</a> <a href="http://www.nimbledigitalmedia.com/" rel="nofollow" target="_blank">Nimble Digital Media</a> <a href="https://bombbomb.com/" rel="nofollow" target="_blank">BombBomb</a> <a href="https://www.techsmith.com/video-editor.html" rel="nofollow" target="_blank">Camtasia</a> This episode is sponsored by <a href="http://Smith.ai" rel="nofollow" target="_blank">Smith.ai</a>. Curious how you can use a receptionist service at your law firm? Download the <a href="http://Smith.ai" rel="nofollow" target="_blank">Smith.ai</a> free eBook: <a href="https://smith.ai/lp/ebook-lawyering-or-laboring?utm_source=Profit_with_Law&amp;utm_medium=podcast&amp;utm_campaign=profit_with_law_lfgs_2021_sponsor_podcast" rel="nofollow" target="_blank">Are you Lawyering or Laboring? 7 Steps for Running a Highly Productive Law Firm with Virtual Receptionists</a>. This episode is sponsored by Lawmatics. Go to <a href="http://www.lawmatics.com" rel="nofollow" target="_blank">www.lawmatics.com</a> to book your personalized demo and learn how Lawmatics can help you grow your firm. This episode is sponsored by Get Staffed Up. Learn more at <a href="http://profitwithlaw.com&lt;/truncato-artificial-root&gt;" rel="nofollow" target="_blank"></a>

How to Resonate with Your Audience through Content with John Yaworsky - 204