Kim J. Plyler's guest appearances

Kim J. Plyler

The Small BizChat

Neil Patel

Chloe Carmichael

Dorie Clark

Mike Michalowicz

John Warrillow

John Jantsch

Gleb Tsipursky

Lynnette Khalfani-Cox

David Finkel

Joseph McClendon III

Jim Banks

Jane Atkinson

Lamar Tyler

Jay Samit

Julie Hansen

OwlTail

Kim J

Kim J. Plyler is the CEO and president of SahlComm Inc., a public relations and creative communications firm based in Pennsylvania. Kim is a public speaker, PR strategist, Certified Optimize Coach, and author of Master Your Story, It Matters! She has written speeches for admirals in the US navy, has an education in theatre with a Bachelor of Arts degree from DeSales University, and attended The Defense Information School for Journalism, Public Affairs, and Media Relations. Kim has traveled the world, inspiring her to become a storyteller at heart. Kim joins me today to discuss how to master your brand story. She shares why authenticity in your narrative is a vital part of connecting with your audience. She discusses the importance of looking inward to find out who you are and why failures are powerful lessons that will point you in the right direction to move your business forward. She shares tips for refreshing your brand and highlights why it is vital to discover people’s perception of you and your business. Kim also shares her favorite marketing tips, business apps, and podcasts.   “The best place to learn is when you fail because that’s when you start to look internally and you start to see, really, what you are.” -  Kim J. Plyler   This week on the SmallBizChat Podcast:  Why businesses need to understand their company narrative and the importance of authenticity Why you should look internally to discover who you are and what you want to do How to use your brand story to connect with people and your target audience How to use the lessons of a business failure to move forward New trends in communication that are leveling the playing field between small businesses and huge corporations Where to start when refurbishing your brand Why it is vital to listen to how people perceive your brand Kim's best marketing advice for start-up businesses Kim’s favorite business app, old school marketing tip, and podcast    Resources Mentioned:  Become Your Own Boss in 12 Months by Melinda Emerson Zoom Cision The New York Times PhilosophersNotes podcast    Connect with Kim J. Plyler:   SahlComm Inc. SahlComm on Facebook SahlComm on Twitter SahlComm on Instagram Kim J. Plyler on LinkedIn Master Your Story podcast     Fix Your Business! Are you ready to run your business with intention? Ready to create a business that allows you to live your dream life and take those dream vacations you deserve? Then you need a copy of my latest book: Fix Your Business: A 90-Day Plan to Get Back Your Life and Remove Chaos From Your Business. Fix Your Business gives you concrete advice on the problem areas many small business owners face as well as the step-by-step process to find solutions so you can live the life of your dreams. It’s time to take back control of your business and change how your business is run. Order your copy of Fix Your Business and design your business - and life - with intention.   Let’s End Small Business Failure - Together! Thanks for tuning into this week’s episode of the SmallBizChat Podcast - the show on a mission to improve small business success. If you enjoyed this episode, head over to Apple Podcasts, subscribe to the show, and leave us a rating and review. Help us spread the word and end small business failure by sharing your favorite episodes with your friends and colleagues on social media. Visit our website or follow us on Facebook, Twitter, LinkedIn, Instagram, or YouTube for more great content, tips, and strategies to improve your small business.See omnystudio.com/listener for privacy information.

Kim J. Plyler is the CEO and president of <a href="https://sahlcomm.com/" rel="nofollow" target="_blank">SahlComm Inc.</a>, a public relations and creative communications firm based in Pennsylvania. Kim is a public speaker, PR strategist, Certified Optimize Coach, and author of Master Your Story, It Matters! She has written speeches for admirals in the US navy, has an education in theatre with a Bachelor of Arts degree from DeSales University, and attended The Defense Information School for Journalism, Public Affairs, and Media Relations. Kim has traveled the world, inspiring her to become a storyteller at heart. Kim joins me today to discuss how to master your brand story. She shares why authenticity in your narrative is a vital part of connecting with your audience. She discusses the importance of looking inward to find out who you are and why failures are powerful lessons that will point you in the right direction to move your business forward. She shares tips for refreshing your brand and highlights why it is vital to discover people’s perception of you and your business. Kim also shares her favorite marketing tips, business apps, and podcasts. “The best place to learn is when you fail because that’s when you start to look internally and you start to see, really, what you are.” -  Kim J. Plyler This week on the SmallBizChat Podcast: <ul> <li>Why businesses need to understand their company narrative and the importance of authenticity</li> <li>Why you should look internally to discover who you are and what you want to do</li> <li>How to use your brand story to connect with people and your target audience</li> <li>How to use the lessons of a business failure to move forward</li> <li>New trends in communication that are leveling the playing field between small businesses and huge corporations</li> <li>Where to start when refurbishing your brand</li> <li>Why it is vital to listen to how people perceive your brand</li> <li>Kim's best marketing advice for start-up businesses</li> <li>Kim’s favorite business app, old school marketing tip, and podcast</li> </ul> Resources Mentioned: <ul> <li><a href="https://www.amazon.com/Become-Your-Months-Month-Month/dp/1605501115" rel="nofollow" target="_blank">Become Your Own Boss in 12 Months by Melinda Emerson</a></li> <li><a href="https://zoom.us/" rel="nofollow" target="_blank">Zoom</a></li> <li><a href="https://www.cision.pt/" rel="nofollow" target="_blank">Cision</a></li> <li><a href="https://www.nytimes.com/" rel="nofollow" target="_blank">The New York Times</a></li> <li><a href="http://www.philosophersnotes.com/" rel="nofollow" target="_blank">PhilosophersNotes podcast</a></li> </ul> Connect with Kim J. Plyler: <ul> <li><a href="https://sahlcomm.com/" rel="nofollow" target="_blank">SahlComm Inc.</a></li> <li><a href="https://www.facebook.com/SahlCommunications/" rel="nofollow" target="_blank">SahlComm on Facebook</a></li> <li><a href="https://twitter.com/sahlcomm?lang=en" rel="nofollow" target="_blank">SahlComm on Twitter</a></li> <li><a href="https://www.instagram.com/sahlcomm/?hl=en" rel="nofollow" target="_blank">SahlComm on Instagram</a></li> <li><a href="https://www.linkedin.com/in/kimplyler/" rel="nofollow" target="_blank">Kim J. Plyler on LinkedIn</a></li> <li><a href="https://www.listennotes.com/podcasts/master-your-story-kim-i-plyler-NuW7odn0XYt/" rel="nofollow" target="_blank">Master Your Story podcast</a></li> </ul> Fix Your Business! Are you ready to run your business with intention? Ready to create a business that allows you to live your dream life and take those dream vacations you deserve? Then you need a copy of my latest book: <a href="https://www.amazon.com/Fix-Your-Business-90-Day-Remove/dp/1935953885" rel="nofollow" target="_blank">Fix Your Business: A 90-Day Plan to Get Back Your Life and Remove Chaos From Your Business</a>. Fix Your Business gives you concrete advice on the problem areas many small business owners face as well as the step-by-step process to find solutions so you can live the life of your dreams. It’s time to take back control of your business and change how your business is run. Order your copy of <a href="https://www.amazon.com/Fix-Your-Business-90-Day-Remove/dp/1935953885" rel="nofollow" target="_blank">Fix Your Business</a> and design your business - and life - with intention. Let’s End Small Business Failure - Together! Thanks for tuning into this week’s episode of the SmallBizChat Podcast - the show on a mission to improve small business success. If you enjoyed this episode, head over to <a href="https://podcasts.apple.com/us/podcast/the-small-bizchat-podcast-podcast/id1478923954" rel="nofollow" target="_blank">Apple Podcasts</a>, subscribe to the show, and leave us a rating and review. Help us spread the word and end small business failure by sharing your favorite episodes with your friends and colleagues on social media. Visit our <a href="https://succeedasyourownboss.com/" rel="nofollow" target="_blank">website </a>or follow us on <a href="https://www.facebook.com/smallbizlady" rel="nofollow" target="_blank">Facebook</a>, <a href="https://twitter.com/smallbizlady" rel="nofollow" target="_blank">Twitter</a>, <a href="https://www.linkedin.com/in/melindaemerson/" rel="nofollow" target="_blank">LinkedIn</a>, <a href="https://www.instagram.com/smallbizlady/" rel="nofollow" target="_blank">Instagram</a>, or <a href="https://www.youtube.com/c/melindaemerson" rel="nofollow" target="_blank">YouTube </a>for more great content, tips, and strategies to improve your small business.See <a href="https://omnystudio.com/listener" rel="nofollow" target="_blank">omnystudio.com/listener</a> for privacy information.

Mastering Your Brand Story with Kim J. Plyler