5 Podcast Episodes
435: Hershey’s award-winning approach to innovation – with Charlie Chappell and Greg Coticchia
435: Hershey’s award-winning approach to innovation – with Charlie Chappell and Greg Coticchia
Learn from the 2022 winner of PDMA’s Outstanding Corporate Innovator award – for product managers For each of the last 3... Read more
8 May 2023
•
32mins
Charlie Chappell of The Hershey Company on retail media, retailer communication, and using data to strategize
Charlie Chappell of The Hershey Company on retail media, retailer communication, and using data to strategize
Charlie Chappell, VP of Media at The Hershey Company joins hosts Rachel Tipograph & Sarah Hofstetter to discuss reta... Read more
13 Jul 2022
•
23mins
Charlie Chappell: Hershey’s Head of Media & Comms Planning
Charlie Chappell: Hershey’s Head of Media & Comms Planning
“Work more on things that people haven’t figured out yet." Charlie Chappell is head of integrated media and communicatio... Read more
26 Oct 2020
•
43mins
Charlie Chappell, Hershey's head of integrated media
Charlie Chappell, Hershey's head of integrated media
To kick off Season 3 of The Rough Cut, Storyhunter Co-Founder Alex Ragir traveled down to ANA’s Master of Marketing Week... Read more
16 Nov 2019
•
8mins
Episode 7 - Digitally Transforming a Century-Old Brand, with Charlie Chappell of The Hershey Company
Episode 7 - Digitally Transforming a Century-Old Brand, with Charlie Chappell of The Hershey Company
The Hershey Company, celebrating its 125-year anniversary in 2019, was founded by Milton S. Hershey, a serial entreprene... Read more
24 Apr 2019
•
28mins