Liz Sophia's guest appearances

Liz Sophia

Revenue Marketing Radio with Debbie Qaqish

The Sales Engagement Podcast

Josh Jordan

Max Altschuler

Ken Robinson

Jeff Bajorek

David Morse

Matt Schatz

Justin Welsh

Kevin Dorsey

Randy Frisch

Paul Johnson

Stephanie Meyer

Daniel Rodriguez

Richard Harris

Elias Torres

Gleb Tsipursky

OwlTail

Look, we’re all busy. Everybody is doing far more now than they’ve ever had to do before. We’re all wearing hats that we likely never intended to wear. But the truth is, the work still has to get done. Your company still has to bring in revenue, and “I’m not used to doing this thing” isn’t an excuse. Maybe you’ve found yourself with more teams reporting to you. Maybe you’re not quite sure how to integrate all those teams to achieve the most success.  On this episode of the Sales Engagement podcast, we sit down with Liz Sophia. Liz is the VP of Field Marketing at Manhattan Associates, and was kind enough to come on the show and talk all about the schedule. How does her team organize their week to fire on all cylinders? How do they set up meetings, who is invited to those meetings, and what was the driving force behind including product in their weekly meetings? For more engaging sales conversations, subscribe to The Sales Engagement Podcast on Apple Podcasts, on Spotify, or on our website.

Look, we’re all busy. Everybody is doing far more now than they’ve ever had to do before. We’re all wearing hats that we likely never intended to wear. But the truth is, the work still has to get done. Your company still has to bring in revenue, and “I’m not used to doing this thing” isn’t an excuse. Maybe you’ve found yourself with more teams reporting to you. Maybe you’re not quite sure how to integrate all those teams to achieve the most success. On this episode of the Sales Engagement podcast, we sit down with <a href="https://www.linkedin.com/in/liz-sophia-b830a01" rel="nofollow" target="_blank">Liz Sophia</a>. Liz is the VP of Field Marketing at <a href="https://www.manh.com/" rel="nofollow" target="_blank">Manhattan Associates</a>, and was kind enough to come on the show and talk all about the schedule. How does her team organize their week to fire on all cylinders? How do they set up meetings, who is invited to those meetings, and what was the driving force behind including product in their weekly meetings? For more engaging sales conversations, subscribe to The Sales Engagement Podcast on <a href="https://podcasts.apple.com/us/podcast/the-sales-engagement-podcast/id1436927134" rel="nofollow" target="_blank">Apple Podcasts</a>, on <a href="https://open.spotify.com/show/5wKDvY9pxt8e3tAErbQVkQ" rel="nofollow" target="_blank">Spotify</a>, or on <a href="https://salesengagement.com/podcast/" rel="nofollow" target="_blank">our website</a>.

Master the Schedule, Maximize the Revenue w/ Liz Sophia

Ron Shah

Hodges Mace

Join as Liz Sophia, Sr VP Marketing, and Ron Shah, CFO – both of Hodges Mace - discuss the relationship between marketing and finance. This is the new standard for marketing. Liz will share her experiences in working with the finance group as she leads the transformation of marketing from a cost center to a revenue center. You’ll also gain insights from Ron about re-framing the role of marketing in terms of finance and revenue.

Join as Liz Sophia, Sr VP Marketing, and Ron Shah, CFO – both of Hodges Mace - discuss the relationship between marketing and finance. This is the new standard for marketing. Liz will share her experiences in working with the finance group as she leads the transformation of marketing from a cost center to a revenue center. You’ll also gain insights from Ron about re-framing the role of marketing in terms of finance and revenue.

S02E02: The relationship between finance & marketing with Liz Sophia & Ron Shah, Hodges Mace