Uttam Mukherjee's guest appearances

Uttam Mukherjee

Learn Educate Discover

Alain De Botton

Christopher Lochhead

Sarah Cooper

Liz Wessel

Gordon Ramsay

Taylor Pearson

Shirzad Chamine

JUREK LUBINSKI

Clay Christensen

Annie Liu

Jessica Brody

Tom Corson-Knowles

Royce Yudkoff

Jonathan Nelson

Sean Taylor

OwlTail

Learn about a career in Brand Management in Consumer Products and Goods industry, in this discussion with Uttam Mukherjee, Brand Manager for Fabric Care, and ex-Senior Assistant Brand Manager for Tide, at P&amp;G.Some of the things we touch upon in this episode include:1. What does a Brand Manager in CPG do?2. Comparing Brand Management in CPG with Product Management in Tech3. The end-to-end process of launching a new Brand and what a Brand Manager works on at each stage4. Importance of consumer insights in Brand Management (Uttam shares an example from a case study on Old Spice)5. The 4 qualities needed to excel as a Brand Manager6. Typical Career Path7. Interesting and Challenging aspects of the job8. Recruiting tips for interested candidatesThank you for listening!!Follow the show on Twitter @LED_CuratorWebsite www.learneducatediscover.com/Like us on FaceBook at www.facebook.com/learneducatediscover/Email us at hello@learneducatediscover. We will reply!! Subscribe to the show on iTunes itunes.apple.com/us/podcast/learn…ver/id1049159321

Learn about a career in Brand Management in Consumer Products and Goods industry, in this discussion with Uttam Mukherjee, Brand Manager for Fabric Care, and ex-Senior Assistant Brand Manager for Tide, at P&amp;G. Some of the things we touch upon in this episode include: 1. What does a Brand Manager in CPG do? 2. Comparing Brand Management in CPG with Product Management in Tech 3. The end-to-end process of launching a new Brand and what a Brand Manager works on at each stage 4. Importance of consumer insights in Brand Management (Uttam shares an example from a case study on Old Spice) 5. The 4 qualities needed to excel as a Brand Manager 6. Typical Career Path 7. Interesting and Challenging aspects of the job 8. Recruiting tips for interested candidates Thank you for listening!! Follow the show on Twitter @LED_Curator Website <a href="http://www.learneducatediscover.com/" rel="nofollow" target="_blank">www.learneducatediscover.com/</a> Like us on FaceBook at <a href="http://www.facebook.com/learneducatediscover/" rel="nofollow" target="_blank">www.facebook.com/learneducatediscover/</a> Email us at hello@learneducatediscover. We will reply!! Subscribe to the show on iTunes <a href="http://itunes.apple.com/us/podcast/learn…ver/id1049159321" rel="nofollow" target="_blank">itunes.apple.com/us/podcast/learn…ver/id1049159321</a>

Ep 52: Brand Management In CPG, Uttam Mukherjee, Brand Manager for Fabric Care @P&G