Macha Gruber's guest appearances

Macha Gruber

Adobe Audition Podcast

Audio Branding

Pat Flynn

Adam Carolla

Cliff Ravenscraft

John Lee Dumas

Simon Whistler

Dan Friedman

Mike Murphy

John McClain

Frank Serafine

Larry Jordan

David Johnston

Eric Singer

Jeff Howell

Randall Libero

Brendan McDonald

OwlTail

I continue my conversation with Macha Gruber. In this second half of the interview, we discuss everything from advertising to diversity in voice acting to COVID to the Keto diet. This part of our interview is even better than the first part! Tune in to hear Macha and I discuss:The importance of imaging for radio and how the voice actor becomes part of the brandHow voices have changed The increase of female voices on voice oversThe increase of diverse voices on voice oversNot being in competition with voice actorsHow Macha and I are both looking forward to hearing more diverse voices in areas that aren't only meant specifically for diverse voices The changing dynamics of diversity in generalWhat Macha is currently doingFamily dynamics in this quarantine eraHow COVID has affected my singing gigsWhat COVID really looks like in the US versus what’s being shown on TV (no one really knows!)What COVID has done to advertising and audio that’s needed How major tragedy effects the audio in generalThe comeback of humor in advertisingThe humor that’s coming back to advertising from this current situationThe balance between being crude and being humorousKeeping anger out of advertising The death of the sexy readThe birth of sophistication with a woman’s voiceHer true love of coaching and hopefully being able to come back to itThe love of being on a team and loving the work she does with her coaching clientsHer undertaking of Keto in COVIDFinding Keto goodies at the storeIf you’d like to get in contact with Macha Gruber, you can find her:Website: www. machacreative.comInstagram: www.instagram.com/machacreative or www.instagram.com/machagruberFacebook: https://www.facebook.com/missmachaThis episode was very skillfully made to sound beautiful by the talented Humberto Franco (http://www.humbertofranco.com/).Would you consider reviewing the Audio Branding Podcast? If so, here’s the Apple Podcast link: https://podcasts.apple.com/podcast/audio-branding/id1489042453 And if you like what you hear (and read!) – please do share it with anyone you think might be interested. Thanks so much!And if you’re interested in crafting an audio brand for your business, why not check out my FREE download – 5 Tips For Implementing An Intentional Audio Strategy at https://voiceoversandvocals.com/audio-branding-strategy/ 

I continue my conversation with Macha Gruber. In this second half of the interview, we discuss everything from advertising to diversity in voice acting to COVID to the Keto diet. This part of our interview is even better than the first part! Tune in to hear Macha and I discuss:<ul><li>The importance of imaging for radio and how the voice actor becomes part of the brand</li><li>How voices have changed </li><li>The increase of female voices on voice overs</li><li>The increase of diverse voices on voice overs</li><li>Not being in competition with voice actors</li><li>How Macha and I are both looking forward to hearing more diverse voices in areas that aren't only meant specifically for diverse voices</li><li> The changing dynamics of diversity in general</li><li>What Macha is currently doing</li><li>Family dynamics in this quarantine era</li><li>How COVID has affected my singing gigs</li><li>What COVID really looks like in the US versus what’s being shown on TV (no one really knows!)</li><li>What COVID has done to advertising and audio that’s needed </li><li>How major tragedy effects the audio in general</li><li>The comeback of humor in advertising</li><li>The humor that’s coming back to advertising from this current situation</li><li>The balance between being crude and being humorous</li><li>Keeping anger out of advertising </li><li>The death of the sexy read</li><li>The birth of sophistication with a woman’s voice</li><li>Her true love of coaching and hopefully being able to come back to it</li><li>The love of being on a team and loving the work she does with her coaching clients</li><li>Her undertaking of Keto in COVID</li><li>Finding Keto goodies at the store</li></ul>If you’d like to get in contact with Macha Gruber, you can find her:Website: www. <a href="http://machacreative.com" rel="nofollow" target="_blank">machacreative.com</a>Instagram: <a href="http://www.instagram.com/machacreative" rel="nofollow" target="_blank">www.instagram.com/machacreative</a> or <a href="http://www.instagram.com/machagruber" rel="nofollow" target="_blank">www.instagram.com/machagruber</a>Facebook: <a href="https://www.facebook.com/missmacha" rel="nofollow" target="_blank">https://www.facebook.com/missmacha</a>This episode was very skillfully made to sound beautiful by the talented Humberto Franco (<a href="http://www.humbertofranco.com/" rel="noopener noreferrer nofollow" target="_blank">http://www.humbertofranco.com/</a>).Would you consider reviewing the Audio Branding Podcast? If so, here’s the Apple Podcast link:<a href="https://podcasts.apple.com/podcast/audio-branding/id1489042453" rel="noopener noreferrer nofollow" target="_blank"> https://podcasts.apple.com/podcast/audio-branding/id1489042453</a> And if you like what you hear (and read!) – please do share it with anyone you think might be interested. Thanks so much!And if you’re interested in crafting an audio brand for your business, why not check out my FREE download –<a href="https://voiceoversandvocals.com/audio-branding-strategy/" rel="noopener noreferrer nofollow" target="_blank"> 5 Tips For Implementing An Intentional Audio Strategy</a> at <a href="https://voiceoversandvocals.com/audio-branding-strategy/" rel="noopener noreferrer nofollow" target="_blank">https://voiceoversandvocals.com/audio-branding-strategy/</a>

Interview with Audio Producer & Voice Talent, Macha Gruber - Part 2

I'm so excited to chat with Macha Grueber. She's done some amazing things in the audio world and I have to tell you - I've been looking forward to hearing her perspective on the current status of the audio branding world. Macha is a professional voice actor and has spent the better part of 15 years in the audio industry, doing everything from voice acting to now being part of the elite creative team at iHeartRadio. This is quite the interview and we had so much fun chatting!Tune in to hear Macha and I discuss:Macha’s take on COVID-19How helpful having a home studio has beenHer first introduction to audio- being part of a pirate radio studioGoing to college to be a chiropractic doctorHow she transitioned away from chiropractors to being a radio show hostHer first take at doing her own audio imagingHow making promos led to her going to broadcasting schoolTransitioning away from being ON air into creating audio imaging Where imaging for radio came fromThe background on radio station imaging and how it affects ratings What’s changed now- length of promos and what promos sound likeThe places radio shows up now versus 20 years agoListening to radio stations at home on smart speakersTransition into iHeartRadioBeing kicked out after her first internship Her first gig with Clear ChannelThe in between time- working in the real world and doing audio imaging on her ownHer experience creating demos and doing voice overTrends Macha has seen in commercials- both visual and audioThe effects of the millennial crazeWhat makes good audio branding The impact of writing on a good commercial How audio recordings happen in the commercial worldThe importance of theater of the mind for commercials versus a voice overHow sound design affects the entire commercialTurn around time for commercials If you’d like to get in contact with Macha Gruber, you can find her:Website: www. machacreative.comInstagram: www.instagram.com/machacreative or www.instagram.com/machagruberFacebook: https://www.facebook.com/missmachaThis episode was very skillfully made to sound beautiful by the talented Humberto Franco (http://www.humbertofranco.com/).Would you consider reviewing the Audio Branding Podcast? If so, here’s the Apple Podcast link: https://podcasts.apple.com/podcast/audio-branding/id1489042453 And if you like what you hear (and read!) – please do share it with anyone you think might be interested. Thanks so much!And if you’re interested in crafting an audio brand for your business, why not check out my FREE download – 5 Tips For Implementing An Intentional Audio Strategy at https://voiceoversandvocals.com/audio-branding-strategy/

I'm so excited to chat with Macha Grueber. She's done some amazing things in the audio world and I have to tell you - I've been looking forward to hearing her perspective on the current status of the audio branding world. Macha is a professional voice actor and has spent the better part of 15 years in the audio industry, doing everything from voice acting to now being part of the elite creative team at iHeartRadio. This is quite the interview and we had so much fun chatting!Tune in to hear Macha and I discuss:<ul><li>Macha’s take on COVID-19</li><li>How helpful having a home studio has been</li><li>Her first introduction to audio- being part of a pirate radio studio</li><li>Going to college to be a chiropractic doctor</li><li>How she transitioned away from chiropractors to being a radio show host</li><li>Her first take at doing her own audio imaging</li><li>How making promos led to her going to broadcasting school</li><li>Transitioning away from being ON air into creating audio imaging </li><li>Where imaging for radio came from</li><li>The background on radio station imaging and how it affects ratings </li><li>What’s changed now- length of promos and what promos sound like</li><li>The places radio shows up now versus 20 years ago</li><li>Listening to radio stations at home on smart speakers</li><li>Transition into iHeartRadio</li><li>Being kicked out after her first internship </li><li>Her first gig with Clear Channel</li><li>The in between time- working in the real world and doing audio imaging on her own</li><li>Her experience creating demos and doing voice over</li><li>Trends Macha has seen in commercials- both visual and audio</li><li>The effects of the millennial craze</li><li>What makes good audio branding </li><li>The impact of writing on a good commercial </li><li>How audio recordings happen in the commercial world</li><li>The importance of theater of the mind for commercials versus a voice over</li><li>How sound design affects the entire commercial</li><li>Turn around time for commercials </li></ul>If you’d like to get in contact with Macha Gruber, you can find her:Website: www. <a href="http://machacreative.com" rel="nofollow" target="_blank">machacreative.com</a>Instagram: <a href="http://www.instagram.com/machacreative" rel="nofollow" target="_blank">www.instagram.com/machacreative</a> or <a href="http://www.instagram.com/machagruber" rel="nofollow" target="_blank">www.instagram.com/machagruber</a>Facebook: <a href="https://www.facebook.com/missmacha" rel="nofollow" target="_blank">https://www.facebook.com/missmacha</a>This episode was very skillfully made to sound beautiful by the talented Humberto Franco (<a href="http://www.humbertofranco.com/" rel="noopener noreferrer nofollow" target="_blank">http://www.humbertofranco.com/</a>).Would you consider reviewing the Audio Branding Podcast? If so, here’s the Apple Podcast link:<a href="https://podcasts.apple.com/podcast/audio-branding/id1489042453" rel="noopener noreferrer nofollow" target="_blank"> https://podcasts.apple.com/podcast/audio-branding/id1489042453</a> And if you like what you hear (and read!) – please do share it with anyone you think might be interested. Thanks so much!And if you’re interested in crafting an audio brand for your business, why not check out my FREE download –<a href="https://voiceoversandvocals.com/audio-branding-strategy/" rel="noopener noreferrer nofollow" target="_blank"> 5 Tips For Implementing An Intentional Audio Strategy</a> at <a href="https://voiceoversandvocals.com/audio-branding-strategy/" rel="noopener noreferrer nofollow" target="_blank">https://voiceoversandvocals.com/audio-branding-strategy/</a>

Interview with Audio Producer & Voice Talent, Macha Gruber - Part 1

Macha Gruber is a professional demo producer, voiceover talent, and radio imaging producer. She generally slays all things audio out of Atlanta, Georgia. She spent around ten years in audio advertising, tackling a range of things such as writing, voicing, sound designing, and making creative commercials. She has been imaging for top ten market radio and she’s dedicated to making others shine by creating expertly produced voiceover demos and lending her voice to many fun projects. The post Macha Gruber: Professional Demo Producer, Voiceover Talent, and Radio Imaging Producer appeared first on the Music Radio Creative.

Macha Gruber is a professional demo producer, voiceover talent, and radio imaging producer. She generally slays all things audio out of Atlanta, Georgia. She spent around ten years in audio advertising, tackling a range of things such as writing, voicing, sound designing, and making creative commercials. She has been imaging for top ten market radio and she’s dedicated to making others shine by creating expertly produced voiceover demos and lending her voice to many fun projects. The post <a href="https://producer.musicradiocreative.com/macha-gruber-professional-demo-producer-voiceover-talent-and-radio-imaging-producer/" rel="nofollow" target="_blank">Macha Gruber: Professional Demo Producer, Voiceover Talent, and Radio Imaging Producer</a> appeared first on the <a href="https://producer.musicradiocreative.com" rel="nofollow" target="_blank">Music Radio Creative</a>.