Nicola Simmons's guest appearances

Nicola Simmons

Youth Trends

SoTL Chat

Will McDonough

Ryan Murphy

Dan Porter

Jay Wilson

Amy Smith

Wendy James

Michael Goldberg

Jim Cregan

Kimberly Kalb

Elizabeth Uviebinené

Purna Virji

Nancy Turner

Diane Janes

Chelsea Fagan

Ebony LaDelle

OwlTail

In our final episode of 2020, we chat to Nicola Simmons, PR &amp; Influencer Manager at Ben &amp; Jerry's. She shares how Ben &amp; Jerry's retains its place as one of Gen Z's favourite brands in the FMCG space, and how PR and influencers fit into their youth marketing strategy. For more info on Voxburner and YMS, check out www.voxburner.com and follow us on socials @voxburner. This episode is sponsored by Dig-In. Read about their latest student research at www.voxburner.com/blog-source/2020/11/27/best-time-to-market-to-students

In our final episode of 2020, we chat to Nicola Simmons, PR &amp; Influencer Manager at Ben &amp; Jerry's. She shares how Ben &amp; Jerry's retains its place as one of Gen Z's favourite brands in the FMCG space, and how PR and influencers fit into their youth marketing strategy. For more info on Voxburner and YMS, check out <a href="http://www.voxburner.com/" rel="ugc noopener noreferrer nofollow" target="_blank">www.voxburner.com</a> and follow us on socials @voxburner. This episode is sponsored by <a href="//digin.co.uk" rel="nofollow" target="_blank">Dig-In</a>. Read about their latest student research at <a href="https://www.voxburner.com/blog-source/2020/11/27/best-time-to-market-to-students" rel="nofollow" target="_blank">www.voxburner.com/blog-source/2020/11/27/best-time-to-market-to-students</a>

S04 E08: Nicola Simmons on Ben & Jerry's' influencer strategy

A 3M National Teaching Fellow chats with us about the 4M framework for understanding SoTL research...how fun is that?  Even more fun when it is Nicola Simmons from Brock University doing the chatting!  She discusses some of her work and how it fits into the mega, macro, meso, and micro framework. Then she adds a bit of a critique. And with everything from Wikipedia to collaborating with her daughter, Kit, this is an episode worth archiving.

A 3M National Teaching Fellow chats with us about the 4M framework for understanding SoTL research...how fun is that?  Even more fun when it is Nicola Simmons from Brock University doing the chatting!  She discusses some of her work and how it fits into the mega, macro, meso, and micro framework. Then she adds a bit of a critique. And with everything from Wikipedia to collaborating with her daughter, Kit, this is an episode worth archiving.

Situating SoTL Research in the 4M Framework with Nicola Simmons