11 Podcast Episodes
Jake Sorofman: Reinventing CRM To Digitally Transform the B2B Customer Lifecycle
Jake Sorofman: Reinventing CRM To Digitally Transform the B2B Customer Lifecycle
In this Martech Zone Interview, we speak to Jake Sorofman, President of MetaCX, the pioneer in a new outcomes-based appr... Read more
10 Mar 2021
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22mins
CXChronicles Podcast Episode 114 with Jake Sorofman & Ross G D. Fulton
CXChronicles Podcast Episode 114 with Jake Sorofman & Ross G D. Fulton
In episode #114 of The CXChronicles Podcast we welcomed Jake Sorofman, President of MetaCX based out of Indianpolis, IN ... Read more
3 Mar 2021
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30mins
MetaCX President, Jake Sorofman talks about how it's a heck of a lot easier to be differentiated than different!
MetaCX President, Jake Sorofman talks about how it's a heck of a lot easier to be differentiated than different!
Jake Sorofman, President of MetaCX, brings deep marketing knowledge and insight around what is working today as it relat... Read more
16 Feb 2021
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22mins
Friday Fundamentals: 105. Jake Sorofman on the 3 Key Differences between Building and Scaling
Friday Fundamentals: 105. Jake Sorofman on the 3 Key Differences between Building and Scaling
On this episode of Friday Fundamentals, we chat with Jake Sorofman on the 3 Key Differences between Building and Scaling... Read more
4 Dec 2020
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6mins
138. The Journey From Being a Marketer to Serving as CEO w/ Jake Sorofman
138. The Journey From Being a Marketer to Serving as CEO w/ Jake Sorofman
On today's show, Jake Sorofman joins us as our guest. Jake is a career marketer who served as the CMO at Pendo. He also ... Read more
1 Dec 2020
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32mins
Eating Crow Episode 21: Jake Sorofman
Eating Crow Episode 21: Jake Sorofman
Jake Sorofman is quite literally, literate.He has multiple degrees in English, Literature, Marketing and Political Scien... Read more
11 Nov 2020
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51mins
210: Delivering Value in a Pandemic with MetaCX President Jake Sorofman
210: Delivering Value in a Pandemic with MetaCX President Jake Sorofman
During this 210th episode of “Marketing Today,” host Alan Hart interviews Jake Sorofman, president of MetaCX.Today, we t... Read more
3 Jun 2020
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29mins
Jake Sorofman joins Product Love to talk about 2020 State of Product Leadership
Jake Sorofman joins Product Love to talk about 2020 State of Product Leadership
30 Jan 2020
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38mins
3 Keys to a Product-Led Go-to-Market Strategy w/ Jake Sorofman
3 Keys to a Product-Led Go-to-Market Strategy w/ Jake Sorofman
Pendo had a fairly simple go-to-marketing plan: build an incredible tool for product teams, focus your content on produc... Read more
7 Jan 2020
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15mins
184: Marketing a Unicorn with Pendo CMO, Jake Sorofman
184: Marketing a Unicorn with Pendo CMO, Jake Sorofman
During this 184th episode of “Marketing Today,” host Alan Hart interviews Jake Sorofman, the chief marketing officer at ... Read more
18 Dec 2019
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18mins