Jerome Pagani's guest appearances

Jerome Pagani

Leveraging Thought Leadership

OwlTail

Craig Joseph

Traci Conley

Healthcare is a serious topic, and it needs great thought leadership to disseminate information swiftly and clearly to those that need it most.  In today's episode, we revisit our conversations with three guests who focus on thought leadership for healthcare organizations.  * Our first guest is Jean Accius, who at the time of airing was the Senior Vice-President, Global Thought Leadership and International Affairs for AARP.  Jean helps us understand how thought leadership can position an organization at the forefront of the issues, challenge the status quo, and engage new audiences.  * Next, we turn to a conversation with Traci Conley, Thought Leadership Manager for Standard Imaging, Inc. Traci understands the importance of being able to get valuable information to healthcare professionals and patients. We discuss what you have to do when traditional mediums of communication break down, and how you can continue to provide high quality knowledge and care in the face of restrictions.  * Finally, we catch up with Craig Joseph, Chief Medical Officer at Nordic Consulting and Jerome Pagani, the Vice President, Head of Thought Leadership at Nordic Consulting. While healthcare is a serious topic, Craig and Jerome share how they inject a bit of humor into their message in a way that allows them to grab their audience’s attention and build trust.  Three Key Takeaways:  * Knowledge is the world’s most important currency!  * Carefully crafted humor can make serious topics more relatable and easier to discuss.  * Well-thought out virtual experiences can deliver the same information and impact as an in person event.

Healthcare is a serious topic, and it needs great thought leadership to disseminate information swiftly and clearly to those that need it most.  In today's episode, we revisit our conversations with three guests who focus on thought leadership for healthcare organizations.  * Our first guest is <a href="https://www.linkedin.com/in/accius4/" rel="noopener nofollow" target="_blank">Jean Accius</a>, who at the time of airing was the Senior Vice-President, Global Thought Leadership and International Affairs for <a href="https://www.aarp.org/" rel="noopener nofollow" target="_blank">AARP</a>.  Jean helps us understand how thought leadership can position an organization at the forefront of the issues, challenge the status quo, and engage new audiences.  * Next, we turn to a conversation with <a href="https://www.linkedin.com/in/traci-conley/" rel="noopener nofollow" target="_blank">Traci Conley</a>, Thought Leadership Manager for <a href="https://www.standardimaging.com/" rel="noopener nofollow" target="_blank">Standard Imaging, Inc.</a> Traci understands the importance of being able to get valuable information to healthcare professionals and patients. We discuss what you have to do when traditional mediums of communication break down, and how you can continue to provide high quality knowledge and care in the face of restrictions.  * Finally, we catch up with <a href="https://www.linkedin.com/in/craigjoseph/" rel="noopener nofollow" target="_blank">Craig Joseph</a>, Chief Medical Officer at <a href="https://www.nordicglobal.com/" rel="noopener nofollow" target="_blank">Nordic Consulting</a> and <a href="https://www.linkedin.com/in/jeromepagani/" rel="noopener nofollow" target="_blank">Jerome Pagani</a>, the Vice President, Head of Thought Leadership at <a href="https://www.nordicglobal.com/" rel="noopener nofollow" target="_blank">Nordic Consulting</a>. While healthcare is a serious topic, Craig and Jerome share how they inject a bit of humor into their message in a way that allows them to grab their audience’s attention and build trust.  Three Key Takeaways:  * Knowledge is the world’s most important currency!  * Carefully crafted humor can make serious topics more relatable and easier to discuss.  * Well-thought out virtual experiences can deliver the same information and impact as an in person event.

Organizational Thought Leadership for Healthcare | Jean Accius, Traci Conley, Craig Joseph, and Jerome Pagani

It is rare that thought leadership content is well formed and well supported the moment it's born out of inspiration.  How can you polish your content, and tighten up the message, to best connect with the audience you are looking to reach?  Today our guests Jerome Pagani and Craig Joseph join us to share how they collaborate to strengthen each other’s content and even add levity to serious topics to allow the audience a lighter read on heavy topics. Jerome Pagani is a behavioral neuroscientist and the Head of Thought Leadership, Research, and Insights at Nordic Consulting.   Craig Joseph is a Pediatric doctor and Chief Medical Officer at Nordic Consulting. Finding a partner and method of collaboration for thought leadership isn’t easy. Jerome and Craig share their process for creating quality content. We learn how their similar (but not overlapping) backgrounds allow them to establish a common understanding, while broadening one another's perspectives.   Working in the healthcare field means having to tackle difficult topics and reach a wide audience. Craig talks about how humor helps them connect with the audience, and how they create connection and authenticity between themselves and their listeners, in order to help give specific, actionable recommendations that people can use immediately. In addition, we learn how they add a touch of humor to their content, while still treating serious topics with the respect those topics deserve.  If you want to learn how to better collaborate and tailor your message and modality to your audience this episode will be sure to help.   Three Key Takeaways: * Collaboration works best when all parties have a mutual understanding and are able to challenge each other’s thinking.  * When creating content, put yourself in the audience's mindset and think about what they would want to read or watch.  *When standing up Thought Leadership as a function , make sure everyone understands the message and can communicate it clearly.

It is rare that thought leadership content is well formed and well supported the moment it's born out of inspiration.  How can you polish your content, and tighten up the message, to best connect with the audience you are looking to reach?  Today our guests <a href="https://www.linkedin.com/in/jeromepagani/" rel="noopener nofollow" target="_blank">Jerome Pagani</a> and <a href="https://www.linkedin.com/in/craigjoseph/" rel="noopener nofollow" target="_blank">Craig Joseph</a> join us to share how they collaborate to strengthen each other’s content and even add levity to serious topics to allow the audience a lighter read on heavy topics. Jerome Pagani is a behavioral neuroscientist and the Head of Thought Leadership, Research, and Insights at <a href="https://www.nordicglobal.com/" rel="noopener nofollow" target="_blank">Nordic Consulting</a>.   Craig Joseph is a Pediatric doctor and Chief Medical Officer at <a href="https://www.nordicglobal.com/" rel="noopener nofollow" target="_blank">Nordic Consulting</a>. Finding a partner and method of collaboration for thought leadership isn’t easy. Jerome and Craig share their process for creating quality content. We learn how their similar (but not overlapping) backgrounds allow them to establish a common understanding, while broadening one another's perspectives.   Working in the healthcare field means having to tackle difficult topics and reach a wide audience. Craig talks about how humor helps them connect with the audience, and how they create connection and authenticity between themselves and their listeners, in order to help give specific, actionable recommendations that people can use immediately. In addition, we learn how they add a touch of humor to their content, while still treating serious topics with the respect those topics deserve.  If you want to learn how to better collaborate and tailor your message and modality to your audience this episode will be sure to help.   Three Key Takeaways: * Collaboration works best when all parties have a mutual understanding and are able to challenge each other’s thinking.  * When creating content, put yourself in the audience's mindset and think about what they would want to read or watch.  *When standing up Thought Leadership as a function , make sure everyone understands the message and can communicate it clearly.