Phace Bioactive's guest appearances

Phace Bioactive

WHERE BRAINS MEET BEAUTY

Wealth Actually

Lisa Price

Laura Geller

Alan Cohen

Perth Tolle

Bobbi Brown

Sara Happ

Suzanne Somers

David Pirrotta

Jane Larkworthy

Sarah Lee

Divya Gugnani

Amy Shecter

Gwen Jimmere

Ted Seides

Robert George

OwlTail

Marisa Vara Arredondo

Like a lot of teenagers, Marisa Vara Arredondo had acne – really bad acne. But unlike a lot of them, she let that experience inform all of her career choices. As the founder and CEO of Phace Bioactive, she’s been laying the foundation for the first pH optimized skincare line since college, but not in the ways you’d think. She never became an aesthetician or dermatologist, and didn’t major in chemistry, either. Instead she went to Stanford, got an MBA, spent 12 years on Wall Street, then finally did what she always wanted to do – give acne sufferers some long-overdue relief.@wherebrainsmeetbeautypodcast#wherebrainsmeetbeautypodcastbasebeauty.com/podcast

<h2>Like a lot of teenagers, Marisa Vara Arredondo had acne – really bad acne. But unlike a lot of them, she let that experience inform all of her career choices. As the founder and CEO of Phace Bioactive, she’s been laying the foundation for the first pH optimized skincare line since college, but not in the ways you’d think. She never became an aesthetician or dermatologist, and didn’t major in chemistry, either. Instead she went to Stanford, got an MBA, spent 12 years on Wall Street, then finally did what she always wanted to do – give acne sufferers some long-overdue relief.</h2>@wherebrainsmeetbeautypodcast#wherebrainsmeetbeautypodcast<a href="http://basebeauty.com/podcast" rel="nofollow" target="_blank">basebeauty.com/podcast</a>

Episode 51, Marisa Vara Arredondo, CEO, Founder & Face of Phace Bioactive - How Zits Can Make You a Living | WHERE BRAINS MEET BEAUTY®

Marisa Arredondo

It is impossible to come away from a conversation with Marisa Arredondo and not be impressed.  She is the founder of skincare and lifestyle brand PHACE BIOACTIVE.After graduating from Stanford University, Marisa worked as an analyst on Wall Street for 12 years to research and invest in cosmetic, drug and biotech companies. There, she learned about skin biology, ingredient technology, and pH balance as it relates to anti-aging.  She also graduated from Harvard Business School, where she conceived the business plan for PHACE BIOACTIVE.You can also check out the brand here: PHACE INSTAGRAM and PHACE FACEBOOKWe touch on a host of topics: 	The joys and hardships of entrepreneurship, 	When she knew she was ready to give it a go, 	The evolution of the business past the startup stage, 	The evolution of the brand and using her unique experience to drive the story of the company 	Learning how to manage people and processes and when and how to delegate 	Getting ones arms around the marketing strategy and the importance of social media and TV.QUESTIONSDescribe your how you discovered and developed your product-What need did you see that needed to be filled?How did your personal experience allow you to see this?At what point did you see the competition and decide- I have something that’s different and better?How did you know it was time to take the plunge?In brushing up on Phace Bioactive, you are involved in every aspect of the company.   It’s rare that a person is a good at one or two things, but you seem to be on top of the science, finance, marketing, distribution and many other facets of the company.  How did your background inform these different areas of expertise?When do you decide that it’s time to bring in other experts and delegate?Once you felt like you had the product right, how did you think about your marketing plan?Once you have the formula right, how do you make sure it’s manufactured consistently?You had a great run on QVC where you presented extremely well- how did you get involved with them?What made them attractive?How did you prepare for that experience?How do you know when you have good advisors around you?How do you select them?Who has been helpful in mentoring you as you reach various stages of business development?How has the advice changed since you have gone from planning to liftoff to growth?As an entrepreneur, what was the thing or things that you ended up being the least prepared for?Or what was your biggest surprise?What were you most prepared for?How has your experience changed as you begin to manage more people?What are the plans for Phace Bioactive’s future- where do you see your next avenues for growth?I notice on the site that you have a section that deals with lifestyle branding around the product.  How does that relate to your future plans?What is the best way to find PHACE BIOACTIVE?

It is impossible to come away from a conversation with Marisa Arredondo and not be impressed.  She is the founder of skincare and lifestyle brand PHACE BIOACTIVE. After graduating from Stanford University, Marisa worked as an analyst on Wall Street for 12 years to research and invest in cosmetic, drug and biotech companies. There, she learned about skin biology, ingredient technology, and pH balance as it relates to anti-aging.  She also graduated from Harvard Business School, where she conceived the business plan for PHACE BIOACTIVE. You can also check out the brand here: PHACE INSTAGRAM and PHACE FACEBOOK We touch on a host of topics: 	The joys and hardships of entrepreneurship, 	When she knew she was ready to give it a go, 	The evolution of the business past the startup stage, 	The evolution of the brand and using her unique experience to drive the story of the company 	Learning how to manage people and processes and when and how to delegate 	Getting ones arms around the marketing strategy and the importance of social media and TV. QUESTIONS Describe your how you discovered and developed your product- What need did you see that needed to be filled? How did your personal experience allow you to see this? At what point did you see the competition and decide- I have something that’s different and better? How did you know it was time to take the plunge? In brushing up on Phace Bioactive, you are involved in every aspect of the company.   It’s rare that a person is a good at one or two things, but you seem to be on top of the science, finance, marketing, distribution and many other facets of the company.  How did your background inform these different areas of expertise? When do you decide that it’s time to bring in other experts and delegate? Once you felt like you had the product right, how did you think about your marketing plan? Once you have the formula right, how do you make sure it’s manufactured consistently? You had a great run on QVC where you presented extremely well- how did you get involved with them? What made them attractive? How did you prepare for that experience? How do you know when you have good advisors around you? How do you select them? Who has been helpful in mentoring you as you reach various stages of business development? How has the advice changed since you have gone from planning to liftoff to growth? As an entrepreneur, what was the thing or things that you ended up being the least prepared for? Or what was your biggest surprise? What were you most prepared for? How has your experience changed as you begin to manage more people? What are the plans for Phace Bioactive’s future- where do you see your next avenues for growth? I notice on the site that you have a section that deals with lifestyle branding around the product.  How does that relate to your future plans? What is the best way to find PHACE BIOACTIVE?

Founder of Phace Bioactive, Marisa Arredondo