Creator Strategy

7 Podcast Episodes

TikTok’s Creator Strategy ft. Paul Marvucic, Head of Product Marketing

TikTok’s Creator Strategy ft. Paul Marvucic, Head of Product Marketing

TikTok has been in the news for a lot of reasons recently, but one thing that they’ve done well is pioneering various in... Read more

3 Apr 2023

50mins

How to Rethink Your Twitter Video and Creator Strategy

How to Rethink Your Twitter Video and Creator Strategy

Ted Harrison, Head of Advertiser Production at Twitter, hopped on the Social Pros podcast to delve into the best ways to... Read more

2 Sep 2022

43mins

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Twitter's All-in-One Creator Strategy Might Work (329)

Twitter's All-in-One Creator Strategy Might Work (329)

Twitter announces their new long-form content initiative called Notes. Joe and Robert discuss how Twitter is carving out... Read more

24 Jun 2022

1hr 8mins

A Look Inside Pinterest’s Creator Strategy

A Look Inside Pinterest’s Creator Strategy

Pinterest is often written off as a digital mood board used to inspire purchases and future plans—a place for its 444 mi... Read more

11 Jan 2022

47mins

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Mike Weissman on SoundCloud's Creator Strategy, Web 3.0, and Building a Music Entertainment Business

Mike Weissman on SoundCloud's Creator Strategy, Web 3.0, and Building a Music Entertainment Business

Mike Weissman is the CEO of SoundCloud. He returns to the podcast to talk about the independent artist community, user-c... Read more

8 Oct 2021

38mins

Social Audio Wars: Creator Strategy on Clubhouse, Spotify Greenroom, Twitter Spaces and others!

Social Audio Wars: Creator Strategy on Clubhouse, Spotify Greenroom, Twitter Spaces and others!

Social Audio is no doubt the trendy thing in 2021 but it wasn't till June of 2021 that the wars between platforms have r... Read more

17 Jun 2021

1hr 37mins

Mike Weissman on SoundCloud’s Creator Strategy, How it Compares to a Startup Accelerator, and What it Means to be a SoundCloud Rapper

Mike Weissman on SoundCloud’s Creator Strategy, How it Compares to a Startup Accelerator, and What it Means to be a SoundCloud Rapper

Mike Weissman, President of SoundCloud, came on the pod to talk about the streaming company’s business model, how it com... Read more

11 Nov 2019

36mins

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