7 Podcast Episodes
#76: Steven Shapiro - Generate Demand, A Pipeline Machine
#76: Steven Shapiro - Generate Demand, A Pipeline Machine
In this episode Kerry Guard chats with Steven Shapiro, who has been a marketing leader at companies such as Qualys, Info... Read more
10 Jan 2022
•
1hr 1min
Why you need to challenge your assumptions with Steven Shapiro
Why you need to challenge your assumptions with Steven Shapiro
Steven Shapiro is a master at breaking down the problem and figuring out the best way to solve it. My favorite part of t... Read more
10 Nov 2020
•
48mins
Dr Steven Shapiro of UPMC
Dr Steven Shapiro of UPMC
Dr Steven Shapiro of UPMC joins the show to talk about President Trump's positive Covid-19 test and the importance of we... Read more
6 Oct 2020
•
8mins
Steven Shapiro - How to Blow Your Digital Influence Pipeline Wide Open - 50% Year-Over-Year
Steven Shapiro - How to Blow Your Digital Influence Pipeline Wide Open - 50% Year-Over-Year
Steven Shapiro, leading expert in demand gen, e-commerce, and the buyer journey, knows the secret. And it's not even tha... Read more
4 Jun 2020
•
13mins
Ep #16: Integrating Content Into the Customer Journey w/ Steven Shapiro
Ep #16: Integrating Content Into the Customer Journey w/ Steven Shapiro
Which part of the buyer’s journey is arguably most important and often the least integrated into your team? Content.I ha... Read more
10 Mar 2020
•
31mins
30 - Business Manager Steven Shapiro
30 - Business Manager Steven Shapiro
BUSINESS POD ALERT Business Manager STEVEN SHAPIRO stops by to celebrate the 30th episode of INDUSTRY TOWN. Steven is a ... Read more
3 Mar 2020
•
1hr 4mins
Steven Shapiro on Globalization in the Wake of September 11
Steven Shapiro on Globalization in the Wake of September 11
"Steven Shapiro, Legal Director of the ACLU, lectures on globalization in the wake of September 11th. Marian Engelman La... Read more
14 Aug 2012
•
1hr 38mins