Mark Zagorski
5 Podcast Episodes
Mark Zagorski: “The battle cry is going to be, ‘pay attention.’”
Mark Zagorski: “The battle cry is going to be, ‘pay attention.’”
According to Mark Zagorski, the death of the cookie is so 2021. Instead, marketers have a new digital advertising challe... Read more
3 May 2022
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24mins
21. Mark Zagorski – eXelate, Telaria & DoubleVerify
21. Mark Zagorski – eXelate, Telaria & DoubleVerify
Mark Zagorski is a tenured ad tech CEO, having led eXelate (acquired by Nielsen), Telaria (later Magnite) and currently ... Read more
19 Oct 2021
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32mins
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What’s Next In Ad Quality Measurement? With DoubleVerify CEO Mark Zagorski
What’s Next In Ad Quality Measurement? With DoubleVerify CEO Mark Zagorski
The verification category has steadily expanded into adjacent areas like viewability, fraud and brand suitability. In th... Read more
2 Sep 2021
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37mins
18. DoubleVerify CEO Mark Zagorski on The Future of Video Ad Measurement
18. DoubleVerify CEO Mark Zagorski on The Future of Video Ad Measurement
Mark Zagorski, CEO of DoubleVerify, joins Cross Screen Media CEO Michael Beach to share his insights on the future of vi... Read more
27 May 2021
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27mins
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(IAB Executive Series) TV 2.0: The World of Ad-Funded CTV - with Mark Zagorski of Telaria
(IAB Executive Series) TV 2.0: The World of Ad-Funded CTV - with Mark Zagorski of Telaria
In a world where growing numbers of subscription platforms are driving the growth of connected TV, what room is there fo... Read more
5 Jun 2018
•
20mins
