impact.com's guest appearances

impact.com

At the Coalface Podcast - eCommerce Tech & Trends

Marketplace Mayhem - The Daily Marketer

CX Confessions: The Customer Experience Show

OwlTail

In this episode of CX Confessions: The Customer Experience Show, hosts Katherine Calvert, CMO at Khoros, and Spike Jones, General Manager of Strategic Services at Khoros, sit down with Cristy Ebert Garcia, CMO at Impact.com. Cristy shares more about her plans to contribute as the new CMO at Impact.com, and which areas she’s hoping to tackle first. Listeners will hear Cristy’s perspective on partnership marketing, including the importance of finding the right partners and why leaders should be viewing partners as an extension of the company, rather than a transactional relationship. .Join us as we discuss:The future of partnership marketingAnalyzing customer dataAdapting to your audience’s changing appetites Tough lessons about the customer journeyMaking a big impact on your audienceItching for more CX goodness? You can find this interview and many more, by subscribing to CX Confessions on Apple Podcasts, on Spotify, or here.Listening on a desktop &amp; can’t see the links? Just search for CX Confessions in your favorite podcast player.This episode of CX Confessions was produced by Quill.

In this episode of CX Confessions: The Customer Experience Show, hosts Katherine Calvert, CMO at Khoros, and Spike Jones, General Manager of Strategic Services at Khoros, sit down with <a href="https://www.linkedin.com/in/cristinaebert/" rel="nofollow" target="_blank">Cristy Ebert Garcia</a>, CMO at <a href="https://impact.com/" rel="nofollow" target="_blank">Impact.com</a>. Cristy shares more about her plans to contribute as the new CMO at <a href="http://Impact.com" rel="nofollow" target="_blank">Impact.com</a>, and which areas she’s hoping to tackle first. Listeners will hear Cristy’s perspective on partnership marketing, including the importance of finding the right partners and why leaders should be viewing partners as an extension of the company, rather than a transactional relationship. .Join us as we discuss:<ul><li>The future of partnership marketing</li><li>Analyzing customer data</li><li>Adapting to your audience’s changing appetites </li><li>Tough lessons about the customer journey</li><li>Making a big impact on your audience</li></ul>Itching for more CX goodness? You can find this interview and many more, by subscribing to CX Confessions on <a href="https://quaxel1.net/v1/t/c/b2ee9997-44e9-68e5-2494-7ca59868be5b/gm%3A3289cfc0-004b-4271-87dc-90dff07c7ba9/Multiple%20Recipients/?https%3A%2F%2Fpodcasts.apple.com%2Fus%2Fpodcast%2Fcx-confessions-the-customer-experience-show%2Fid1566770279=" rel="nofollow" target="_blank">Apple Podcasts</a>, on <a href="https://quaxel1.net/v1/t/c/b2ee9997-44e9-68e5-2494-7ca59868be5b/gm%3A3289cfc0-004b-4271-87dc-90dff07c7ba9/Multiple%20Recipients/?https%3A%2F%2Fopen.spotify.com%2Fshow%2F5NTb8fcSQMyZcK0DjQT89U%3Fsi%3Db8972a478fd14014=" rel="nofollow" target="_blank">Spotify</a>, or <a href="https://khoros.com/" rel="nofollow" target="_blank">here</a>.Listening on a desktop &amp; can’t see the links? Just search for CX Confessions in your favorite podcast player.This episode of CX Confessions was produced by <a href="https://www.quillpodcasting.com/?utm_source=podcast&amp;utm_medium=shownotes+&amp;utm_campaign=client_podcast&amp;utm_content=khoros" rel="nofollow" target="_blank">Quill</a>.

The future of partnership marketing with Cristy Ebert Garcia, CMO of Impact.com

Peter is the APAC Sales Director for impact.com - https://impact.com impact.com is a US-based SaaS partnership management platform with 14 offices across the world including 2 in Australia impact.com helps technology vendors, merchants and agencies manage all types of partnerships and collaborations across the entire partnership lifecycle impact.com makes the creation and logistics of partnerships seamless, easy and collaborative - from Discovery to Recruitment, Contracts &amp; Payments, Engagement, Optimisation, Analytics and beyond In this episode, Jason and Peter talk about how partnerships are the new growth hacking and how the top leaders in eCommerce don't go it alone - they do it in close collaboration with key partners that bring unique and valuable synergies to the table for mutual benefit

<ul><li>Peter is the APAC Sales Director for <a href="http://impact.com" rel="nofollow" target="_blank">impact.com</a> - <a href="https://impact.com/" rel="nofollow" target="_blank">https://impact.com</a></li> <li><a href="http://impact.com/" rel="nofollow" target="_blank">impact.com</a> is a US-based SaaS partnership management platform with 14 offices across the world including 2 in Australia</li> <li><a href="http://impact.com" rel="nofollow" target="_blank">impact.com</a> helps technology vendors, merchants and agencies manage all types of partnerships and collaborations across the entire partnership lifecycle</li> <li><a href="http://impact.com" rel="nofollow" target="_blank">impact.com</a> makes the creation and logistics of partnerships seamless, easy and collaborative - from Discovery to Recruitment, Contracts &amp; Payments, Engagement, Optimisation, Analytics and beyond</li> <li>In this episode, Jason and Peter talk about how partnerships are the new growth hacking and how the top leaders in eCommerce don't go it alone - they do it in close collaboration with key partners that bring unique and valuable synergies to the table for mutual benefit</li></ul>

E116: Talking The Power of Partnership in eCommerce w/ Peter Bray, impact.com - At the Coalface Podcast - 03 February 2022

Brian Marcus

Brian Marcus is a thought leader in affiliate and partner marketing and has been @ some of the largest brands, Google &amp; eBay. Although he currently is a Senior Director of Product Growth @ impact.com, he's had a career of bringing performance marketing CHOPS to every brand he's joined. Over the course of 10 years, Brian has built entire marketing programs, lead teams who managed &gt;1,000 Advertiser Affiliate programs, authored The Ultimate Guide To Partner Marketing, and was named one of PerformanceIn's "Top 50" most influential performance marketing leaders of 2020. This conversation was…extremely interesting!  Brian dug into so much around a DIGITAL marketplace and how there is so much open territory in the affiliate/partner marketing universe. You can tell he's taught/enjoys teaching, by the way he tells stories &amp; provides explanations. We dive deep into…the "digital" marketplace being built @ impact.com, getting brands (demand) to join a digital marketplace 1st, the evolution of the affiliate space, creating MORE supply to balance the supply/demand power dynamics, and so much more. This episode is particularly valuable for someone who wants to learn about digital marketplaces, but don't know where to start, or executives or startup founders who want to leverage an incredible "3rd, hidden giant" outside of the 2 behemoth's of Google ads &amp; Facebook ads, at an incredible CPA &amp; CVR. BON APPETIT, listeners! You can like &amp; subscribe if you like to, but ultimately we'd PREFER to hear your thoughts: so tell us what you think of the episode &amp; leave a review! You can also find show notes @ https://jakubkubicka.com/brian-marcus

Brian Marcus is a thought leader in affiliate and partner marketing and has been @ some of the largest brands, Google &amp; eBay. Although he currently is a Senior Director of Product Growth @ <a href="http://impact.com" rel="nofollow" target="_blank">impact.com</a>, he's had a career of bringing performance marketing CHOPS to every brand he's joined. Over the course of 10 years, Brian has built entire marketing programs, lead teams who managed &gt;1,000 Advertiser Affiliate programs, authored The Ultimate Guide To Partner Marketing, and was named one of PerformanceIn's "Top 50" most influential performance marketing leaders of 2020. This conversation was…extremely interesting!  Brian dug into so much around a DIGITAL marketplace and how there is so much open territory in the affiliate/partner marketing universe. You can tell he's taught/enjoys teaching, by the way he tells stories &amp; provides explanations. We dive deep into…the "digital" marketplace being built @ <a href="http://impact.com" rel="nofollow" target="_blank">impact.com</a>, getting brands (demand) to join a digital marketplace 1st, the evolution of the affiliate space, creating MORE supply to balance the supply/demand power dynamics, and so much more. This episode is particularly valuable for someone who wants to learn about digital marketplaces, but don't know where to start, or executives or startup founders who want to leverage an incredible "3rd, hidden giant" outside of the 2 behemoth's of Google ads &amp; Facebook ads, at an incredible CPA &amp; CVR. BON APPETIT, listeners! You can like &amp; subscribe if you like to, but ultimately we'd PREFER to hear your thoughts: so tell us what you think of the episode &amp; leave a review! You can also find show notes @ <a href="https://jakubkubicka.com/brian-marcus" rel="nofollow" target="_blank">https://jakubkubicka.com/brian-marcus</a>