Lucy Loveridge's guest appearances

Lucy Loveridge

bCreator: Serious Influence

Rocket Fuel: Youth Marketing

The Influencer Marketing Lab

Rory Sutherland

Rebecca Smith

Brendan Gahan

Ben Ebbrell

Mark Walker

David Lloyd

Stephen Green

Marie Stopes

Adam Harris

Jo Ruxton

Mark Stevenson

Andi Peters

Matthew Wood

Andy Roberts

Ed Couchman

OwlTail

In today's episode of bCreator: Serious Influence, Alice Audley (bCreator's founder) is joined by Lucy Loveridge, who the the Managing Director of YMU's social division.

S6 Ep5: Series 6, episode 5: Lucy Loveridge, Managing Director at YMU Social

Episode 38 of the Influencer Marketing Lab - a weekly podcast tracking the growth spurts and growing pains of influencer marketing.This podcast is sponsored by Tagger the data-driven influencer marketing platform and social listening tool.This week Scott Guthrie is in conversation with Lucy Loveridge, managing director at YMU SocialIn this episode: We discuss the evolution of digital-first talent managementWe look at the differences between managing traditional talent and digital-first talentI ask how talent management is professionalising as an industry?And we consider whether the likes of Francois Bourgeois joining the YMU roster heralds a shift in how big brands think about digital-first talentCheck out the Influencer Marketing Lab website for full show notes and related useful linksAnd I want to hear your feedback. Google Influencer Marketing Lab podcast and either drop me a line or leave a voicemail message directly from the landing page. 

Episode 38 of the <a href="https://sabguthrie.info/influencer-marketing-lab-podcast-2/" rel="nofollow" target="_blank">Influencer Marketing Lab</a> - a weekly podcast tracking the growth spurts and growing pains of influencer marketing. This podcast is sponsored by <a href="http://taggermedia.com/request-demo" rel="nofollow" target="_blank">Tagger</a> the data-driven influencer marketing platform and social listening tool. This week <a href="https://sabguthrie.info/" rel="nofollow" target="_blank">Scott Guthrie</a> is in conversation with Lucy Loveridge, managing director at YMU Social In this episode: <ul><li>We discuss the evolution of digital-first talent management</li><li>We look at the differences between managing traditional talent and digital-first talent</li><li>I ask how talent management is professionalising as an industry?</li><li>And we consider whether the likes of Francois Bourgeois joining the YMU roster heralds a shift in how big brands think about digital-first talent</li></ul> Check out the <a href="https://sabguthrie.info/influencer-marketing-lab-podcast-2/" rel="nofollow" target="_blank">Influencer Marketing Lab website</a> for full show notes and related useful links And I want to hear your feedback. Google Influencer Marketing Lab podcast and either drop me a line or <a href="https://www.speakpipe.com/InfluencerMarketingLab" rel="nofollow" target="_blank">leave a voicemail message</a> directly from the landing page.

Lucy Loveridge MD at YMU Social talks digital-first talent management

Lucy Loveridge is the Global Head of Talent at GLEAM Futures.GLEAM Futures is the most prolific digital-first talent agency in the UK, representing some of the biggest influencers and online personalities the space has to offer. Talent includes the likes of Zoella (Zoe Sugg), Grace Beverley, Louise Pentland, Marcus Butler and winner of Love Island 2020: Paige Turley. Since its conception in 2010, GLEAM has gone on to collaborate with the likes of Disney, Apple, Amazon, Coca-Cola and the BBC, and continues exemplify why influencer marketing is absolutely here to stay.Once a reviewer of shampoos, now a tour de force in the influencer marketing space, Lucy Loveridge joins us this week. After serendipitously bumping into Dominic Smales, the then budding CEO of GLEAM, at a house party some seven years ago, Lucy accepted  the proposal to work for an agency, the likes of which no one had yet seen.Topics of discussion include: the scope of Lucy's role, what makes GLEAM talent, agency competition, GLEAM’s evolution, social media trends, influencer marketing during coronavirus, and the characteristics of Gen Z.This is Lucy Loveridge’s Rocket Fuel.———————Follow James @JamesErskine (twitter.com/jameserskine)Follow James on LinkedIn (linkedin.com/in/jameserskine)Follow Rocket @WeAreRocketHQ (twitter.com/wearerockethq)Follow Rocket on LinkedIn (linkedin.com/company/thebigshot)wearerocket.co.uk/Follow Lucy on Instagram (instagram.com/lucyloveridge/)Follow Lucy on Twitter (twitter.com/lucyloveridge)Reach out on LinkedIn (linkedin.com/in/lucykaiserlendrem)Gleam Futuresgleamfutures.com/linkedin.com/company/gleam-digital-ltd Hosted on Acast. See acast.com/privacy for more information.

Lucy Loveridge is the Global Head of Talent at GLEAM Futures.GLEAM Futures is the most prolific digital-first talent agency in the UK, representing some of the biggest influencers and online personalities the space has to offer. Talent includes the likes of Zoella (Zoe Sugg), Grace Beverley, Louise Pentland, Marcus Butler and winner of Love Island 2020: Paige Turley. Since its conception in 2010, GLEAM has gone on to collaborate with the likes of Disney, Apple, Amazon, Coca-Cola and the BBC, and continues exemplify why influencer marketing is absolutely here to stay.Once a reviewer of shampoos, now a tour de force in the influencer marketing space, Lucy Loveridge joins us this week. After serendipitously bumping into Dominic Smales, the then budding CEO of GLEAM, at a house party some seven years ago, Lucy accepted the proposal to work for an agency, the likes of which no one had yet seen.Topics of discussion include: the scope of Lucy's role, what makes GLEAM talent, agency competition, GLEAM’s evolution, social media trends, influencer marketing during coronavirus, and the characteristics of Gen Z.This is Lucy Loveridge’s Rocket Fuel.———————Follow James @JamesErskine (<a href="https://twitter.com/jameserskine?lang=en" rel="noopener noreferrer nofollow" target="_blank">twitter.com/jameserskine</a>)Follow James on LinkedIn (<a href="https://uk.linkedin.com/in/jameserskine" rel="noopener noreferrer nofollow" target="_blank">linkedin.com/in/jameserskine</a>)Follow Rocket @WeAreRocketHQ (<a href="https://twitter.com/wearerockethq" rel="noopener noreferrer nofollow" target="_blank">twitter.com/wearerockethq</a>)Follow Rocket on LinkedIn (<a href="https://www.linkedin.com/company/thebigshot" rel="noopener noreferrer nofollow" target="_blank">linkedin.com/company/thebigshot</a>)<a href="https://www.wearerocket.co.uk/" rel="noopener noreferrer nofollow" target="_blank">wearerocket.co.uk/</a>Follow Lucy on Instagram (<a href="https://www.instagram.com/lucyloveridge/" rel="noopener noreferrer nofollow" target="_blank">instagram.com/lucyloveridge/</a>)Follow Lucy on Twitter (<a href="https://twitter.com/lucyloveridge" rel="noopener noreferrer nofollow" target="_blank">twitter.com/lucyloveridge</a>)Reach out on LinkedIn (<a href="https://uk.linkedin.com/in/lucykaiserlendrem" rel="noopener noreferrer nofollow" target="_blank">linkedin.com/in/lucykaiserlendrem</a>)Gleam Futures<a href="https://www.gleamfutures.com/" rel="noopener noreferrer nofollow" target="_blank">gleamfutures.com/</a><a href="https://www.linkedin.com/company/gleam-digital-ltd" rel="noopener noreferrer nofollow" target="_blank">linkedin.com/company/gleam-digital-ltd</a> Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer nofollow" target="_blank">acast.com/privacy</a> for more information.

Influencing Influencers (Lucy Loveridge, GLEAM Futures)