Amin Aaser's guest appearances

Amin Aaser

By All Means

uMentor Talk Show

Muslims Doing Things

Shahzad Younas

Asad Raza

Ibtihaj Muhammad

Fatima Ali

Reza Aslan

Berak Hussain

Khalida Brohi

Zainab Merchant

Rana El Kaliouby

Abbas Jaffer

Imran Khan

Tahereh Mafi

Maytha Alhassen

Sahar Shafi

Omar Sayyed

OwlTail

Amin Aaser was an entrepreneur in search of a problem, and then he realized the problem that had been with him his whole life: feeling different. Embracing his faith as a Muslim while also living his best life as an American. Aaser, along with his brother, launched Noor Kids with the goal of “raising Muslims who build a better world.” Initially, that took the shape of a magazine. Then came books, and more recently, video programming, which is drawing a global audience and setting the stage for a new chapter of growth for the Minneapolis-based social enterprise startup. To date, Noor Kids has published 140 titles and reached more than a quarter of million people with its content, which is available under a “freemium” model—some is free; subscriptions can be purchased for full access. The latest product is “Noor Kids Muslim Treehouse”—think of it as Mr. Rogers for a multicultural, international audience that interacts over Zoom. You can watch it now on YouTube, and don’t be surprised if you see it soon on a streaming service, or maybe even a network. Aaser talks about turning his passion project into a full-time job, how he applied his corporate and business school experiences to his entrepreneurial mission, and how to know when it’s time to raise money. Following our conversation with Aaser, we go Back to the Classroom with the University of St. Thomas Schulze School of Entrepreneurship where professor AnnMarie Thomas teaches entrepreneurship. She talks about the value of following your heart in entrepreneurship. “In this day and age, we know that kids are really struggling in a lot of ways, trying to find meaning,” Thomas says. “With social and emotional learning, they are tapping into something families are really looking for.”

Amin Aaser was an entrepreneur in search of a problem, and then he realized the problem that had been with him his whole life: feeling different. Embracing his faith as a Muslim while also living his best life as an American. Aaser, along with his brother, launched Noor Kids with the goal of “raising Muslims who build a better world.” Initially, that took the shape of a magazine. Then came books, and more recently, video programming, which is drawing a global audience and setting the stage for a new chapter of growth for the Minneapolis-based social enterprise startup. To date, Noor Kids has published 140 titles and reached more than a quarter of million people with its content, which is available under a “freemium” model—some is free; subscriptions can be purchased for full access. The latest product is “Noor Kids Muslim Treehouse”—think of it as Mr. Rogers for a multicultural, international audience that interacts over Zoom. You can watch it now on YouTube, and don’t be surprised if you see it soon on a streaming service, or maybe even a network. Aaser talks about turning his passion project into a full-time job, how he applied his corporate and business school experiences to his entrepreneurial mission, and how to know when it’s time to raise money. Following our conversation with Aaser, we go Back to the Classroom with the University of St. Thomas Schulze School of Entrepreneurship where professor AnnMarie Thomas teaches entrepreneurship. She talks about the value of following your heart in entrepreneurship. “In this day and age, we know that kids are really struggling in a lot of ways, trying to find meaning,” Thomas says. “With social and emotional learning, they are tapping into something families are really looking for.”

113. Noor Kids Co-Founder Amin Aaser

When Amin Aaser graduated from Harvard, he took a mergers and acquisitions role in corporate venture capital, preparing himself for a life in finance. On the side, for 5 years, he worked on a passion project, creating educational content for Muslim kids in the form of books. Fast-forward nearly a decade, and Amin is the full-time Executive Director at Noor Kids, a character building program for over 25,000 (which hosts 66 children's books). Amin works with his wife on the company, they have a staff of nearly 17 people.   Subscribe to Noor Kids Follow Noor Kids on Instagram Follow Noor Kids on FB Subscribe to the Noor Kids parenting podcast: Muslim Superdad and Wondermom --- Send in a voice message: https://podcasters.spotify.com/pod/show/laylool/message

When Amin Aaser graduated from Harvard, he took a mergers and acquisitions role in corporate venture capital, preparing himself for a life in finance. On the side, for 5 years, he worked on a passion project, creating educational content for Muslim kids in the form of books. Fast-forward nearly a decade, and Amin is the full-time Executive Director at Noor Kids, a character building program for over 25,000 (which hosts 66 children's books). Amin works with his wife on the company, they have a staff of nearly 17 people.  <ul> <li><a href="https://noorkids.com/" rel="nofollow" target="_blank">Subscribe to Noor Kids</a></li> <li><a href="https://www.instagram.com/noorkids/?hl=en" rel="nofollow" target="_blank">Follow Noor Kids on Instagram</a></li> <li><a href="https://www.facebook.com/NoorKids/" rel="nofollow" target="_blank">Follow Noor Kids on FB</a></li> <li><a href="https://blog.noorkids.com/muslim-parents-podcast/muslim-superdad-and-wondermom-podcast/" rel="nofollow" target="_blank">Subscribe to the Noor Kids parenting podcast: Muslim Superdad and Wondermom </a></li></ul>--- Send in a voice message: <a href="https://podcasters.spotify.com/pod/show/laylool/message" rel="nofollow" target="_blank">https://podcasters.spotify.com/pod/show/laylool/message</a>

Amin Aaser founded Noor Kids

Amin G. Aaser is a leader in Muslim children’s education, advocacy, and development. He is the founder and Executive Director of Noor Kids (www.noorkids.com), a Harvard-supported educational services organization n that seeks to build confidence in the religious identity of young Muslims. Noor Kids publishes one of the world’s fastest-growing Islamic children’s book series with titles in over 25,000 homes across 25 countries. Amin is an expert on identity, bullying, and education among Muslim children in America. He has been featured on various media outlets and has been invited to over 220 communities across North America to help counter challenges faced by Muslim children and youth. Amin began his career in business management, working for Fortune 500 companies. He gained his MBA at the Haas School of Business at UC Berkeley, specializing in faith-based social enterprises. He graduated magna cum laude with distinction from the Carlson School of Management at University of Minnesota. Amin lives with his wife and daughter in Minneapolis, MN.

Amin G. Aaser is a leader in Muslim children’s education, advocacy, and development. He is the founder and Executive Director of Noor Kids (<a href="http://www.noorkids.com" rel="nofollow" target="_blank">www.noorkids.com</a>), a Harvard-supported educational services organization n that seeks to build confidence in the religious identity of young Muslims. Noor Kids publishes one of the world’s fastest-growing Islamic children’s book series with titles in over 25,000 homes across 25 countries. Amin is an expert on identity, bullying, and education among Muslim children in America. He has been featured on various media outlets and has been invited to over 220 communities across North America to help counter challenges faced by Muslim children and youth. Amin began his career in business management, working for Fortune 500 companies. He gained his MBA at the Haas School of Business at UC Berkeley, specializing in faith-based social enterprises. He graduated magna cum laude with distinction from the Carlson School of Management at University of Minnesota. Amin lives with his wife and daughter in Minneapolis, MN.

Amin Aaser - Founder and Director, Noor Kids (August 17, 2019)