Jen Matichuk's guest appearances

Jen Matichuk

The One in Twenty Show

The Videocraft Show Presented by Video Husky

Mikey Taylor

Louis Cole

Lindsey Simcik

Tim Schmoyer

Justin Lin

Gavin Lee

Krista Williams

Hila Klein

Alvin Cailan

Aaron Paul

Chris Ray

Kenny Leu

Justin Sayre

Stephen Whalen

Nick Robinson

OwlTail

We talk a lot about the importance of revenue diversification for video creators on this show. Beyond brand deals, selling merch, or creating your own physical or digital products, another source of income for creators is memberships.   In this week’s episode, we talk with someone who can help you jumpstart your own.   Jen Matichuk oversees strategic partnerships at Memberful, a software platform that empowers creators to sell memberships to their audiences. It was founded in 2013 and was acquired by Patreon five years later.   In her role at Memberful, Jen educates and assists creators on how to best grow their businesses using the platform. She brings a wealth of experience to her role, having previously spearheaded the Mythical Society, a membership program launched by long-time creators Rhett and Link.   In this episode of The Videocraft Show Presented By Video Husky, Jen talks with Jon about all things memberships. You will learn:  The differences between Memberful and its parent company, Patreon. Where a creator should start if they’d like to launch their own membership program. How to design a membership program that your audience will want and purchase.  And so much more!   Relevant Links    Memberful website Jen Matichuk on Instagram Jen Matichuk on Twitter Jen Matichuk on YouTube Jen Matichuk's personal website Rhett &amp; Link on YouTube Good Mythical Morning on YouTube The Mythical Society website    Chapters  (00:00) Intro (03:38) Start of Conversation with Jen (04:32) Lessons she learned playing Hockey (06:22) Importance of teamwork (11:33) Jen’s background in film (12:46) Working with Rhett and Link (15:41) Main revenue streams for Rhett and Link (18:02) Reason behind the growth of Good Mythical Morning (20:22) Takeaways from working with Rhett and Link (22:04) Improving content by reviewing previous projects and analytics (23:39) What should creators pay attention to (27:11) Listening to your audience (28:53) Working with Memberful (30:57) Building Mythical Society (34:43) Starting your own Membership (37:22) What hinders creators in starting their own membership program (41:07) Pricing your membership program (46:28) How to tell your audience that you’re increasing the price of your membership (52:43) Difference between Owned and Rented (56:09) Benefits of having your own line of communication to your audience (1:00:52) Future of Membership programs (1:07:48) Where to follow Jen    Having trouble organizing ideas for your videos? Download a copy of our free script template by joining our email list: http://bit.ly/vc-script-template   Production Credits  Producer/Editor: Gio Fernandez Graphics: Paolo Lopez 

We talk a lot about the importance of revenue diversification for video creators on this show. Beyond brand deals, selling merch, or creating your own physical or digital products, another source of income for creators is memberships. In this week’s episode, we talk with someone who can help you jumpstart your own. Jen Matichuk oversees strategic partnerships at Memberful, a software platform that empowers creators to sell memberships to their audiences. It was founded in 2013 and was acquired by Patreon five years later. In her role at Memberful, Jen educates and assists creators on how to best grow their businesses using the platform. She brings a wealth of experience to her role, having previously spearheaded the Mythical Society, a membership program launched by long-time creators Rhett and Link. In this episode of The Videocraft Show Presented By Video Husky, Jen talks with Jon about all things memberships. You will learn: <ul> <li>The differences between Memberful and its parent company, Patreon.</li> <li>Where a creator should start if they’d like to launch their own membership program.</li> <li>How to design a membership program that your audience will want and purchase.</li> </ul> And so much more! Relevant Links <ul> <li><a href="https://memberful.com/" rel="noreferrer noopener nofollow" target="_blank">Memberful website</a></li> <li><a href="https://www.instagram.com/jenmatichuk/" rel="noreferrer noopener nofollow" target="_blank">Jen Matichuk on Instagram</a></li> <li><a href="https://twitter.com/jenmatichuk/" rel="noreferrer noopener nofollow" target="_blank">Jen Matichuk on Twitter</a></li> <li><a href="https://www.youtube.com/c/jenmatichuk/" rel="noreferrer noopener nofollow" target="_blank">Jen Matichuk on YouTube</a></li> <li><a href="https://www.jenmatichuk.com/" rel="noreferrer noopener nofollow" target="_blank">Jen Matichuk's personal website</a></li> <li><a href="https://www.youtube.com/c/rhettandlink" rel="noreferrer noopener nofollow" target="_blank">Rhett &amp; Link on YouTube</a></li> <li><a href="https://www.youtube.com/GoodMythicalMorning" rel="noreferrer noopener nofollow" target="_blank">Good Mythical Morning on YouTube</a></li> <li><a href="https://www.mythicalsociety.com/" rel="noreferrer noopener nofollow" target="_blank">The Mythical Society website</a></li> </ul> Chapters <ul> <li>(00:00) Intro</li> <li>(03:38) Start of Conversation with Jen</li> <li>(04:32) Lessons she learned playing Hockey</li> <li>(06:22) Importance of teamwork</li> <li>(11:33) Jen’s background in film</li> <li>(12:46) Working with Rhett and Link</li> <li>(15:41) Main revenue streams for Rhett and Link</li> <li>(18:02) Reason behind the growth of Good Mythical Morning</li> <li>(20:22) Takeaways from working with Rhett and Link</li> <li>(22:04) Improving content by reviewing previous projects and analytics</li> <li>(23:39) What should creators pay attention to</li> <li>(27:11) Listening to your audience</li> <li>(28:53) Working with Memberful</li> <li>(30:57) Building Mythical Society</li> <li>(34:43) Starting your own Membership</li> <li>(37:22) What hinders creators in starting their own membership program</li> <li>(41:07) Pricing your membership program</li> <li>(46:28) How to tell your audience that you’re increasing the price of your membership</li> <li>(52:43) Difference between Owned and Rented</li> <li>(56:09) Benefits of having your own line of communication to your audience</li> <li>(1:00:52) Future of Membership programs</li> <li>(1:07:48) Where to follow Jen</li> </ul> Having trouble organizing ideas for your videos? Download a copy of our free script template by joining our email list: <a href="http://bit.ly/vc-script-template" rel="noopener nofollow" target="_blank">http://bit.ly/vc-script-template</a> Production Credits <ul> <li>Producer/Editor: Gio Fernandez</li> <li>Graphics: Paolo Lopez</li> </ul>

How to Build, Launch, and Run a Money-Making Membership Program  (With Jen Matichuk) [The Videocraft Show Episode #58]

Jen Matichuk is a multi-faceted creator from Canada. She is most known for her work with Rhett and Link as a brand coordinator and producer on Good Mythical Morning.Thanks for watching! Like and subscribe to our channel and make sure to catch all the action on Spotify, Apple Podcasts, Instagram, Facebook, &amp; Twitter.Our YouTube: https://www.youtube.com/theoneintwentyshowOur Spotify: https://open.spotify.com/show/6YgD6Er7OH03PQAwtBhP1e?si=THx2bQNCTeyhfLQ9-B7XjQOur Apple Podcast: https://podcasts.apple.com/us/podcast/the-one-in-twenty-show/Our Instagram: https://www.instagram.com/oneintwenty...Our Facebook: https://www.facebook.com/oneintwentys...Our Twitter: https://twitter.com/oneintwentyshow

Jen Matichuk is a multi-faceted creator from Canada. She is most known for her work with Rhett and Link as a brand coordinator and producer on Good Mythical Morning. Thanks for watching! Like and subscribe to our channel and make sure to catch all the action on Spotify, Apple Podcasts, Instagram, Facebook, &amp; Twitter. Our YouTube: <a href="https://www.youtube.com/theoneintwentyshow" rel="nofollow" target="_blank">https://www.youtube.com/theoneintwentyshow</a> Our Spotify: <a href="https://open.spotify.com/show/6YgD6Er7OH03PQAwtBhP1e?si=THx2bQNCTeyhfLQ9-B7XjQ" rel="nofollow" target="_blank">https://open.spotify.com/show/6YgD6Er7OH03PQAwtBhP1e?si=THx2bQNCTeyhfLQ9-B7XjQ</a> Our Apple Podcast: <a href="https://podcasts.apple.com/us/podcast/the-one-in-twenty-show/" rel="nofollow" target="_blank">https://podcasts.apple.com/us/podcast/the-one-in-twenty-show/</a> Our Instagram: <a href="https://www.instagram.com/oneintwenty" rel="nofollow" target="_blank">https://www.instagram.com/oneintwenty</a>... Our Facebook: <a href="https://www.facebook.com/oneintwentys" rel="nofollow" target="_blank">https://www.facebook.com/oneintwentys</a>... Our Twitter: <a href="https://twitter.com/oneintwentyshow" rel="nofollow" target="_blank">https://twitter.com/oneintwentyshow</a>

Episode 38 - Jen Matichuk (Good Mythical Morning)