Matt Borud's guest appearances

Matt Borud

Radio Boise Podcast

Destination Marketing Podcast

The Rural Towns Project Podcast

HannaLore Hein

Brian Williams

Nero Wolfe

John Evans

Melania Trump

Sean Evans

Dave Williams

George HW Bush

Johnny Walker

Anthony Kennedy

Stuart Butler

Scott Pruitt

Ed Harris

Kevin Quinn

David Holder

OwlTail

In this episode - the companion to the episode with Devanee Morrison about the Lava Hot Springs Foundation -  I talk to Matt Borud, Chief Business Development Officer for the Idaho Department of Commerce. Matt and I talk about the interesting things going on in the Idaho Department of Commerce and his role there but we spend most of our time on Idaho tourism. We talk about the incredible growth over the last decade in Idaho tourism and the opportunities and challenges that growth represents. Matt explains how is department works to be a partner with Idaho communities to both market tourism but also share a significant amount of money back out to communities in the forms of grants. We talk about how tourism supports small businesses and rural communities as well as the infrastructure needs - like broadband - in rural communities for not only tourism but also for schools, small businesses, agriculture and first responders. We talk about what gives Matt hope about Idaho (hint, it’s really about the people) and what he worries about (the urban/rural divide). We end, as always, with the Road Trip Music Question. Podcast music: “A Happy Day” by codemusic, http://www.jamendo.com, http://creativecommons.org/licenses/by-nc-sa/3.0/

In this episode - the companion to the episode with Devanee Morrison about the Lava Hot Springs Foundation -  I talk to Matt Borud, Chief Business Development Officer for the Idaho Department of Commerce. Matt and I talk about the interesting things going on in the Idaho Department of Commerce and his role there but we spend most of our time on Idaho tourism. We talk about the incredible growth over the last decade in Idaho tourism and the opportunities and challenges that growth represents. Matt explains how is department works to be a partner with Idaho communities to both market tourism but also share a significant amount of money back out to communities in the forms of grants. We talk about how tourism supports small businesses and rural communities as well as the infrastructure needs - like broadband - in rural communities for not only tourism but also for schools, small businesses, agriculture and first responders. We talk about what gives Matt hope about Idaho (hint, it’s really about the people) and what he worries about (the urban/rural divide). We end, as always, with the Road Trip Music Question.  Podcast music: “A Happy Day” by codemusic, <a href="http://www.jamendo.com" rel="nofollow" target="_blank">http://www.jamendo.com</a>, <a href="http://creativecommons.org/licenses/by-nc-sa/3.0/" rel="nofollow" target="_blank">http://creativecommons.org/licenses/by-nc-sa/3.0/</a>

Lava Hot Springs, Idaho: Matt Borud, Idaho Tourism, and the Idaho Dept. of Commerce

Matt Borud joins the Destination Marketing Podcast to talk about the 18 Summers Campaign, moving on from successful campaigns, and coming up with great campaigns that highlight what makes your destination unique.   "I actually think the campaign has made me a better father, and I don't know how many ad campaigns you can say that honestly have done that"- Matt Borud on the 18 Summers Campaign.   Follow the Destination Marketing Podcast on social media: Instagram Twitter YouTube TikTok  If you’re enjoying the show, please leave us a rating and review on Apple Podcasts!  Do you want to be featured on the show? Send us a voice message!  The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Relic. If you are interested in any of Relic’s services,  please email adam@relicagency.com or visit www.relicagency.com.   To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit www.thedmpn.com. Email adam@relicagency.com with any inquiries regarding the network.

Matt Borud joins the Destination Marketing Podcast to talk about the 18 Summers Campaign, moving on from successful campaigns, and coming up with great campaigns that highlight what makes your destination unique.  "I actually think the campaign has made me a better father, and I don't know how many ad campaigns you can say that honestly have done that"- Matt Borud on the 18 Summers Campaign.  Follow the Destination Marketing Podcast on social media: <a href="https://www.instagram.com/destination_pod/" rel="nofollow" target="_blank">Instagram</a> <a href="https://twitter.com/Destination_Pod" rel="nofollow" target="_blank">Twitter</a> <a href="https://www.youtube.com/channel/UCfT01mniIabu_7l1XgE1Vtg" rel="nofollow" target="_blank">YouTube</a> <a href="https://www.tiktok.com/@destination_pod?_t=8YCqUk1zwI2&amp;_r=1" rel="nofollow" target="_blank">TikTok</a> If you’re enjoying the show, please leave us a rating and review on Apple Podcasts! Do you want to be featured on the show? Send us a <a href="https://telbee.io/channel/1b9v9h4ok4w1eosf3ykfzw/" rel="nofollow" target="_blank">voice message</a>! The <a href="https://destinationmarketingpodcast.com/" rel="nofollow" target="_blank">Destination Marketing Podcast</a> is a part of the <a href="http://www.thedmpn.com" rel="nofollow" target="_blank">Destination Marketing Podcast Network</a>. It is hosted by Adam Stoker and produced by Relic. If you are interested in any of Relic’s services,  please email <a href="mailto:adam@relicagency.com">adam@relicagency.com</a> or visit <a href="https://www.relicagency.com/" rel="nofollow" target="_blank">www.relicagency.com</a>.  To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit <a href="http://www.thedmpn.com" rel="nofollow" target="_blank">www.thedmpn.com</a>. Email <a href="mailto:adam@relicagency.com">adam@relicagency.com</a> with any inquiries regarding the network.

4: Marketing To Evoke Emotion – Benefits vs Features with Matt Borud

Idaho Speakeasy

Idaho is in a period of unprecedented growth. Tasked with managing a piece of that growth is the Idaho Department of Commerce. On this episode, Director Bobbi-Jo Meuleman is joined by Chief Marketing and Innovation Officer Matt Borud to talk about some of the challenges and successes they've seen around the state.

Bobbi-Jo Meuleman & Matt Borud - Idaho Department of Commerce (Idaho Speakeasy - episode #IDS-058)