Deirdre Horan's guest appearances

Deirdre Horan

Social Entrepreneur

Innovation Included, by First Founders Inc.

Conscious Design Podcast™

OwlTail

Welcome again to another episode of the Conscious Design Podcast, where today Ian Peterman welcomes Deirdre Horan, founder of Dri Umbrellas. Deirdre begins with a short story about how she got started and where she drew her inspiration from. Deidre then talks about what made her change her look on the problematic of the oceans and what made her look at it from a different perspective. Deidre and Ian then talk more about recycling and what importance it has for Dri Umbrellas. Deirdre talks also more about which stage of business they are in currently and where she expects to move. Deirdre then answers Ian’s question about the length of this process and how long the umbrellas have been in works. Deirdre then talks about the ethos of the brand and what it signifies. She ends with final remarks and invites people to look at her Kickstarter page and also her website and social media.  Parts 0:00 – Guest Intro 2:35 – Shift of Perspective 5:09 – Recycling 7:34 – Current Stage 9:44 – Podcast CTA 10:09 – Origins 14:11 – Brand Ethos 18:22 – Guest Outro About Deirdre Horan: Deirdre is the Founder and CEO of Dri Umbrellas. She’s a passionate humanitarian and environmentalist who loves to travel and experience other cultures. Know more about Deirdre and Dri Umbrellas here: https://dri.earth/ https://www.linkedin.com/company/dri-umbrellas https://www.kickstarter.com/projects/driumbrellas/dri-umbrellas-made-from-recycled-ocean-bound-plastic  ///////// Download chapter 1 free: https://www.petermanfirm.com/conscious-design-chapter-1-free-download/ ///////// Want to be a guest? Visit: https://bit.ly/3BetCkf ///////// Want to work with us? 👉 https://www.petermanfirm.com/connect/ ///////// 👉YouTube Channel: http://bit.ly/3sG7VEi ✍️ Blog: https://bit.ly/3kltV6s 📘 Conscious Design Book - https://www.amazon.com/dp/B09KNMN9BT 📰 Join our Newsletter: https://bit.ly/2U8IlMS ///////// Hosted by: Ian Peterman Creative Director: Sara Clark Social Media: Jacqueline Sagun 👉Our website: https://www.petermanfirm.com/ We created this content so creative entrepreneurs like you can code social and environmental responsibility right into your brands’ DNA through Conscious Design. Ian Peterman is the leading expert in Conscious Design, hosting the Conscious Design podcast and co-author of the book Conscious Design. If you enjoy our content, please support us by subscribing and sharing our episodes!

Welcome again to another episode of the Conscious Design Podcast, where today Ian Peterman welcomes Deirdre Horan, founder of Dri Umbrellas. Deirdre begins with a short story about how she got started and where she drew her inspiration from. Deidre then talks about what made her change her look on the problematic of the oceans and what made her look at it from a different perspective. Deidre and Ian then talk more about recycling and what importance it has for Dri Umbrellas. Deirdre talks also more about which stage of business they are in currently and where she expects to move. Deirdre then answers Ian’s question about the length of this process and how long the umbrellas have been in works. Deirdre then talks about the ethos of the brand and what it signifies. She ends with final remarks and invites people to look at her Kickstarter page and also her website and social media.  Parts 0:00 – Guest Intro 2:35 – Shift of Perspective 5:09 – Recycling 7:34 – Current Stage 9:44 – Podcast CTA 10:09 – Origins 14:11 – Brand Ethos 18:22 – Guest Outro About Deirdre Horan: Deirdre is the Founder and CEO of Dri Umbrellas. She’s a passionate humanitarian and environmentalist who loves to travel and experience other cultures. Know more about Deirdre and Dri Umbrellas here: <a href="https://dri.earth/" rel="nofollow" target="_blank">https://dri.earth/</a> <a href="https://www.linkedin.com/company/dri-umbrellas" rel="nofollow" target="_blank">https://www.linkedin.com/company/dri-umbrellas</a> <a href="https://www.kickstarter.com/projects/driumbrellas/dri-umbrellas-made-from-recycled-ocean-bound-plastic" rel="nofollow" target="_blank">https://www.kickstarter.com/projects/driumbrellas/dri-umbrellas-made-from-recycled-ocean-bound-plastic</a> ///////// Download chapter 1 free: <a href="https://www.petermanfirm.com/conscious-design-chapter-1-free-download/" rel="nofollow" target="_blank">https://www.petermanfirm.com/conscious-design-chapter-1-free-download/</a> ///////// Want to be a guest? Visit: <a href="https://bit.ly/3BetCkf" rel="nofollow" target="_blank">https://bit.ly/3BetCkf</a> ///////// Want to work with us? 👉 <a href="https://www.petermanfirm.com/connect/" rel="nofollow" target="_blank">https://www.petermanfirm.com/connect/</a> ///////// 👉YouTube Channel:<a href="https://www.youtube.com/redirect?event=video_description&amp;redir_token=QUFFLUhqbTJWSlREdWFsVUVYSTFQVW5OdkF5ZHJ2UmpkUXxBQ3Jtc0tuamVtS2dhanp2eHZOUXgwTWt5VkhvSFZlNVBSRFMyV1VLUG9CYXdQUVhQSUxHQklKWklBR3Zkc1RoWURVV2ctcXU5NWt0SHhmVnFXWFgtYW80ZFhXN0cxTHcxeFQ0eW5aX2NrVk1rQ1VaRGdjUUtwRQ&amp;q=https%3A%2F%2Fgoo.gl%2FF2AEbk" rel="nofollow" target="_blank"> </a><a href="http://bit.ly/3sG7VEi" rel="nofollow" target="_blank">http://bit.ly/3sG7VEi</a> ✍️ Blog: <a href="https://bit.ly/3kltV6s" rel="nofollow" target="_blank">https://bit.ly/3kltV6s</a> 📘 Conscious Design Book - <a href="https://www.amazon.com/dp/B09KNMN9BT" rel="nofollow" target="_blank">https://www.amazon.com/dp/B09KNMN9BT</a> 📰 Join our Newsletter: <a href="https://bit.ly/2U8IlMS" rel="nofollow" target="_blank">https://bit.ly/2U8IlMS</a> ///////// Hosted by: Ian Peterman Creative Director: Sara Clark Social Media: Jacqueline Sagun 👉Our website: <a href="https://www.petermanfirm.com/" rel="nofollow" target="_blank">https://www.petermanfirm.com/</a> We created this content so creative entrepreneurs like you can code social and environmental responsibility right into your brands’ DNA through Conscious Design. Ian Peterman is the leading expert in Conscious Design, hosting the Conscious Design podcast and co-author of the book Conscious Design. If you enjoy our content, please support us by subscribing and sharing our episodes!

Importance of Recycling for Dri Umbrellas with Deirdre Horan

(For show notes and a full transcript, see https://tonyloyd.com/deirdre-horan).  Dri produces durable, fashionable, and environmentally sustainable umbrellas from ocean-bound plastic.  As a fifteen year-old, Deirdre Horan left her comfortable home in Acton, Massachusetts to join a youth group traveling to Gulfport, Mississippi. This was two years after Hurricane Katrina, and the community continued to struggle.  “What really struck me was the level of devastation that was still there two years later,” Deirdre explains. “It takes much longer than the initial relief to pick lives back up. People will always need assistance if they’ve been impacted. I saw at a young age that something can always be done for somebody.”  Deirdre continued to travel back to Gulfport year after year. But she also thought of how she could make a greater impact.  A shift in plans In 2017, Deirdre watched a documentary, Garbage Island: An Ocean Full of Plastic. In the film, Captain Charles Moore made a comment that stuck with her.  “He said something like, ‘The oceans to a degree help clean itself out. We need to address the amount that’s flowing in,’” Dierdre explains.  “I went down a black hole, researching recycling. I learned that plastic bottles could be upcycled into polyester.  “One day I was walking to work and my umbrella flipped inside out. I was wet, discouraged, and angry. I threw the umbrella in the trash can. I checked the tag. It was made with polyester yarn. The wheels started turning. I realized that I didn’t know who made any umbrella, let alone an eco-friendly umbrella.”  That’s when the idea came for an umbrella made from ocean-bound plastic.  “I ran around telling everybody I knew about this idea. And then, I realized that I had to buckle down and do some research. One of the biggest hurdles was finding someone who could make it ethically.  “I vetted multiple companies before I made my decision.” The problem The world produces 380 million tons of plastic every year. Much of that is for single-use.  But what about recycling? Much of the plastic that is gathered for recycling is sent to countries with weak environmental laws and poor waste management systems. According to Deirdre Horan of Dri, over 17 billion pounds of plastic flows into the ocean every year. That’s more than one garbage truck per minute.  In many of these low-income countries, waste pickers will pick up ocean-bound plastic and bring it to recycling centers. That plastic is pelletized and can be spun into yarn and polyester.  The solution Dri umbrellas are created from upcycled ocean-bound plastic. The handles are made from fast-growing bamboo, and the shafts are stainless steel, which is recyclable.  Learn More About Deirdre Horan and Dri  Dri: https://dri.earth  Dri on Instagram: https://www.instagram.com/dri_umbrellas  Dri on Twitter: https://twitter.com/DriUmbrellas  Vice Documentary, Garbage Island: An Ocean Full of Plastic: https://youtu.be/D41rO7mL6zM  IFundWomen: https://ifundwomen.com  First Founders: https://firstfounders.org 

(For show notes and a full transcript, see <a href="https://tonyloyd.com/deirdre-horan" rel="nofollow" target="_blank">https://tonyloyd.com/deirdre-horan</a>). Dri produces durable, fashionable, and environmentally sustainable umbrellas from ocean-bound plastic. As a fifteen year-old, Deirdre Horan left her comfortable home in Acton, Massachusetts to join a youth group traveling to Gulfport, Mississippi. This was two years after Hurricane Katrina, and the community continued to struggle. “What really struck me was the level of devastation that was still there two years later,” Deirdre explains. “It takes much longer than the initial relief to pick lives back up. People will always need assistance if they’ve been impacted. I saw at a young age that something can always be done for somebody.” Deirdre continued to travel back to Gulfport year after year. But she also thought of how she could make a greater impact. A shift in plans In 2017, Deirdre watched a documentary, <a href="https://youtu.be/D41rO7mL6zM" rel="nofollow" target="_blank">Garbage Island: An Ocean Full of Plastic</a>. In the film, Captain Charles Moore made a comment that stuck with her.  “He said something like, ‘The oceans to a degree help clean itself out. We need to address the amount that’s flowing in,’” Dierdre explains. “I went down a black hole, researching recycling. I learned that plastic bottles could be upcycled into polyester. “One day I was walking to work and my umbrella flipped inside out. I was wet, discouraged, and angry. I threw the umbrella in the trash can. I checked the tag. It was made with polyester yarn. The wheels started turning. I realized that I didn’t know who made any umbrella, let alone an eco-friendly umbrella.” That’s when the idea came for an umbrella made from ocean-bound plastic. “I ran around telling everybody I knew about this idea. And then, I realized that I had to buckle down and do some research. One of the biggest hurdles was finding someone who could make it ethically. “I vetted multiple companies before I made my decision.” The problem The world produces 380 million tons of plastic every year. Much of that is for single-use. But what about recycling? Much of the plastic that is gathered for recycling is sent to countries with weak environmental laws and poor waste management systems. According to Deirdre Horan of Dri, over 17 billion pounds of plastic flows into the ocean every year. That’s more than one garbage truck per minute. In many of these low-income countries, waste pickers will pick up ocean-bound plastic and bring it to recycling centers. That plastic is pelletized and can be spun into yarn and polyester. The solution Dri umbrellas are created from upcycled ocean-bound plastic. The handles are made from fast-growing bamboo, and the shafts are stainless steel, which is recyclable. Learn More About Deirdre Horan and Dri Dri: <a href="https://dri.earth/" rel="nofollow" target="_blank">https://dri.earth</a> Dri on Instagram: <a href="https://www.instagram.com/dri_umbrellas" rel="nofollow" target="_blank">https://www.instagram.com/dri_umbrellas</a> Dri on Twitter: <a href="https://twitter.com/DriUmbrellas" rel="nofollow" target="_blank">https://twitter.com/DriUmbrellas</a> Vice Documentary, Garbage Island: An Ocean Full of Plastic: <a href="https://youtu.be/D41rO7mL6zM" rel="nofollow" target="_blank">https://youtu.be/D41rO7mL6zM</a> IFundWomen: <a href="https://ifundwomen.com/" rel="nofollow" target="_blank">https://ifundwomen.com</a> First Founders: <a href="https://firstfounders.org/" rel="nofollow" target="_blank">https://firstfounders.org</a>

An Umbrella Made from Ocean-Bound Plastic, with Deirdre Horan, Dri

Dri is a line of durable, fashionable, and environmentally sustainable umbrellas made from up-cycled ocean bound plastic.--- Send in a voice message: https://anchor.fm/firstfounders/messageSupport this podcast: https://anchor.fm/firstfounders/support

<a href="https://www.dri.earth/" rel="nofollow" target="_blank">Dri </a>is a line of durable, fashionable, and environmentally sustainable umbrellas made from up-cycled ocean bound plastic.--- Send in a voice message: <a href="https://anchor.fm/firstfounders/message" rel="nofollow" target="_blank">https://anchor.fm/firstfounders/message</a> Support this podcast: <a href="https://anchor.fm/firstfounders/support" rel="payment nofollow" target="_blank">https://anchor.fm/firstfounders/support</a>