David Skapinker's guest appearances

David Skapinker

Mumbrellacast

The Starter Pod

It's PR Darlings

Jules Lund

Charlie Sheen

Melissa Leong

Paul Robinson

Lisa Messenger

Richard Curtis

Mike Wilson

Alan Jones

Lisa Davies

Geoffrey Rush

Sam Armytage

Karl Stefanovic

Pauline Hanson

Brian Gallagher

Shaun Micallef

OwlTail

“You’re never able to measure the value you saved because of the stories you stopped.” -David Skapinker, Telum, ANZ HeadThis week, It’s PR Darlings Jo Stone and Greer Quinn chat with David Skapinker who heads up live media database company Telum Media. A live media database is an essential tool in the PR and communications toolkit. Public relations professionals use Telum Media's subscription-based service to access media contact information. On the flip side, it also provides opportunities for journalists to reach out with requests for interviews or case studies. As well as discussing the power of a comprehensive database, David chats about PR as a profession and why it's so often misunderstood. “For the first 12-15 years of my doing public relations and corporate affairs career, my parents had no idea what I did for a living," David says.“There is a reason why PR is a profession - you need skills, you need contacts, you need experience and you need to understand newsrooms.”This It’s PR Darlings episode is brought to you by the journo jargon gem “talent”. Listen until the end to find out what it means.REFERENCES:https://www.telummedia.com/ It’s PR Darlings is produced by Greer Quinn from Forward Communications and Jo Stone from Sticks and Stones PR.It’s PR Darlings: www.Itsprdarlings.com www.forwardcomm.com.auwww.sticksandstonespr.com.auContacts for story ideas:greer@forwardcomm.com.aujo@sticksandstonespr.com.auWe acknowledge the traditional land owners and pay our respect to elders past and present, and all Indigenous Australian and Torres Strait Islander Peoples. See acast.com/privacy for privacy and opt-out information.

<blockquote>“You’re never able to measure the value you saved because of the stories you stopped.” -<a href="https://www.linkedin.com/in/david-skapinker-0455821b/" rel="noopener noreferrer nofollow" target="_blank">David Skapinker</a>, Telum, ANZ Head</blockquote> This week, It’s PR Darlings <a href="https://www.linkedin.com/in/jo-stone-youngleson-562809104/" rel="noopener noreferrer nofollow" target="_blank">Jo Stone</a> and <a href="https://www.linkedin.com/in/corporate-communications/" rel="noopener noreferrer nofollow" target="_blank">Greer Quinn</a> chat with David Skapinker who heads up live media database company Telum Media. A live media database is an essential tool in the PR and communications toolkit. Public relations professionals use Telum Media's subscription-based service to access media contact information. On the flip side, it also provides opportunities for journalists to reach out with requests for interviews or case studies. As well as discussing the power of a comprehensive database, David chats about PR as a profession and why it's so often misunderstood. “For the first 12-15 years of my doing public relations and corporate affairs career, my parents had no idea what I did for a living," David says.“There is a reason why PR is a profession - you need skills, you need contacts, you need experience and you need to understand newsrooms.”This It’s PR Darlings episode is brought to you by the journo jargon gem “talent”. Listen until the end to find out what it means.REFERENCES:<a href="https://www.telummedia.com/" rel="nofollow" target="_blank">https://www.telummedia.com/</a> It’s PR Darlings is produced by Greer Quinn from<a href="www.forwardcomm.com.au" rel="noopener noreferrer nofollow" target="_blank"> Forward Communications</a> and Jo Stone from <a href="www.sticksandstonespr.com.au" rel="noopener noreferrer nofollow" target="_blank">Sticks and Stones PR</a>.It’s PR Darlings: <a href="http://www.Itsprdarlings.com" rel="nofollow" target="_blank">www.Itsprdarlings.com</a> <a href="http://www.forwardcomm.com.au" rel="noopener noreferrer nofollow" target="_blank">www.forwardcomm.com.au</a><a href="http://www.sticksandstonespr.com.au" rel="noopener noreferrer nofollow" target="_blank">www.sticksandstonespr.com.au</a>Contacts for story ideas:<a href="mailto:greer@forwardcomm.com.au" rel="noopener noreferrer">greer@forwardcomm.com.au</a><a href="mailto:jo@sticksandstones.com.au" rel="noopener noreferrer">jo@sticksandstonespr.com.au</a>We acknowledge the traditional land owners and pay our respect to elders past and present, and all Indigenous Australian and Torres Strait Islander Peoples. See <a href="https://acast.com/privacy" rel="noopener noreferrer nofollow" target="_blank">acast.com/privacy</a> for privacy and opt-out information.

The power of a database in the digital age with Telum Media's David Skapinker

This week on the Mumbrellacast, head of Telum Australia and New Zealand David Skapinker joins reporter Brittney Rigby and head of Mumbrella's professional division Damian Francis to weigh in on the closure of the Australian Associated Press (AAP). The trio discuss the implications the shuttering will have on the wider industry, and how media owners [...] The post Mumbrellacast: How the AAP's closure will impact journalism, coronavirus hits the industry, plus Telum's David Skapinker appeared first on Mumbrella.

This week on the Mumbrellacast, head of Telum Australia and New Zealand David Skapinker joins reporter Brittney Rigby and head of Mumbrella's professional division Damian Francis to weigh in on the closure of the Australian Associated Press (AAP). The trio discuss the implications the shuttering will have on the wider industry, and how media owners [...] The post <a href="https://mumbrella.com.au/mumbrellacast-how-the-aaps-closure-will-impact-journalism-coronavirus-hits-the-industry-plus-telums-david-skapinker-620101" rel="nofollow" target="_blank">Mumbrellacast: How the AAP's closure will impact journalism, coronavirus hits the industry, plus Telum's David Skapinker</a> appeared first on <a href="https://mumbrella.com.au" rel="nofollow" target="_blank">Mumbrella</a>.

Mumbrellacast: How The AAP's Closure Will Impact Journalism, Coronavirus Hits The Industry, Plus Telum's David Skapinker