David Saranga's guest appearances

David Saranga

The Lubetkin Media Companies

Laura Geller

Brad Smart

Rob Biesenbach

Sean Clements

Ilise Benun

Amy Webb

Jen Miller

Peter Reinhart

Peter Shankman

Richard Muhlebach

David Meerman Scott

Robert George

Mark Howard

James Hughes

Manoush Zomorodi

OwlTail

On December 31, 2008, the Israeli Consulate General in New York hosted a "citizens' press conference" and invited interested parties to send the Consulate questions about the recent Israeli military actions in the Gaza Strip, using the social media website Twitter.com. This is probably the first time a country's diplomats have embraced the use of Twitter for outreach to audiences for their messaging. For those not familiar with it, Twitter is a microblogging website where users communicate with their friends or "followers" in terse, 140-character messages designed to fit the text messaging function of cell phones in a way that makes the communications tool highly portable. Social media initiatives embraced by the Israeli Consulate also include a Facebook page, a MySpace presence, a blog about Israeli life and culture, a blog about Israeli politics, and a YouTube channel. The transcript of the Twitter press conference is hosted on the political blog.  In this podcast, we talk with David Saranga, Consul for Media and Public Affairs at the Israeli Consulate General. Before joining the consulate, David served as Deputy Spokesperson at the Ministry of Foreign Affairs in Israel, and was responsible for contact with the foreign media. He previously served in Israel’s embassies in Romania and Spain.As Consul for Media and Public Affairs, David Saranga is responsible for having direct contact with America’s New York-based national media, and for public relations. One of his job’s main goals is to show the real face of Israel, that which lies beyond the news headlines. One of the innovative tools he uses to do this is this Blog.Consul Saranga has both extensive academic and private sector experience.He was a Manager of the Direct Marketing Department, Visa-Israel Credit Cards and worked as National Sales Executive at Kidum Ltd.Consul Saranga has been engaged as an academic since 1989, when he worked as a Teaching Assistant at the Hebrew University. Subsequent work has included one year as Director of Studies and Lecturer in Marketing Management at the Open University in Israel. Download the podcast file here (28.8 mb stereo MP3 file, 00:21:00 length). Keywords: compuschmooze, lubetkin, cherry hill, jewish, voice, saranga, twitter, israel, consulate, social media, citizen press conference, public diplomacy   del.icio.us Tags: compuschmooze,lubetkin,cherry hill,jewish,voice,saranga,twitter,israel,consulate,social media,citizen press conference,public diplomacy    Produced in the studios of Professional Podcasts LLC, Cherry Hill, NJ 

On December 31, 2008, the Israeli Consulate General in New York hosted a "citizens' press conference" and invited interested parties to send the Consulate questions about the recent Israeli military actions in the Gaza Strip, using the social media website <a href="http://www.twitter.com/" rel="nofollow" target="_blank">Twitter.com</a>. This is probably the first time a country's diplomats have embraced the use of Twitter for outreach to audiences for their messaging. For those not familiar with it, Twitter is a microblogging website where users communicate with their friends or "followers" in terse, 140-character messages designed to fit the text messaging function of cell phones in a way that makes the communications tool highly portable. Social media initiatives embraced by the Israeli Consulate also include <a href="http://www.israelfm.org/facebook/" rel="nofollow" target="_blank">a Facebook page</a>, <a href="http://www.myspace.com/state_of_israel" rel="nofollow" target="_blank">a MySpace presence</a>, <a href="http://www.isrealli.org/" rel="nofollow" target="_blank">a blog about Israeli life and culture</a>, <a href="http://www.israelpolitik.org/" rel="nofollow" target="_blank">a blog about Israeli politics</a>, and <a href="http://www.youtube.com/israelconsulate" rel="nofollow" target="_blank">a YouTube channel</a>. The <a href="http://www.israelpolitik.org/category/citizen-press-conference/" rel="nofollow" target="_blank">transcript of the Twitter press conference</a> is hosted on the political blog. In this podcast, we talk with <a href="http://twitter.com/DavidSaranga" rel="nofollow" target="_blank">David Saranga</a>, Consul for Media and Public Affairs at the Israeli Consulate General. Before joining the consulate, <a href="http://en.wikipedia.org/wiki/David_Saranga" rel="nofollow" target="_blank">David</a> served as Deputy Spokesperson at the Ministry of Foreign Affairs in Israel, and was responsible for contact with the foreign media. He previously served in Israel’s embassies in Romania and Spain. As Consul for Media and Public Affairs, David Saranga is responsible for having direct contact with America’s New York-based national media, and for public relations. One of his job’s main goals is to show the real face of Israel, that which lies beyond the news headlines. One of the innovative tools he uses to do this is this Blog. Consul Saranga has both extensive academic and private sector experience.He was a Manager of the Direct Marketing Department, Visa-Israel Credit Cards and worked as National Sales Executive at Kidum Ltd. Consul Saranga has been engaged as an academic since 1989, when he worked as a Teaching Assistant at the Hebrew University. Subsequent work has included one year as Director of Studies and Lecturer in Marketing Management at the Open University in Israel. Download <a href="http://media.libsyn.com/media/lubetkin/CSchmooze28.mp3" rel="nofollow" target="_blank">the podcast file</a> here (28.8 mb stereo MP3 file, 00:21:00 length). Keywords: compuschmooze, lubetkin, cherry hill, jewish, voice, saranga, twitter, israel, consulate, social media, citizen press conference, public diplomacy <a href="http://del.icio.us" rel="nofollow" target="_blank">del.icio.us</a> Tags: <a href="http://del.icio.us/popular/compuschmooze" rel="tag nofollow" target="_blank">compuschmooze</a>,<a href="http://del.icio.us/popular/lubetkin" rel="tag nofollow" target="_blank">lubetkin</a>,<a href="http://del.icio.us/popular/cherry%20hill" rel="tag nofollow" target="_blank">cherry hill</a>,<a href="http://del.icio.us/popular/jewish" rel="tag nofollow" target="_blank">jewish</a>,<a href="http://del.icio.us/popular/voice" rel="tag nofollow" target="_blank">voice</a>,<a href="http://del.icio.us/popular/saranga" rel="tag nofollow" target="_blank">saranga</a>,<a href="http://del.icio.us/popular/twitter" rel="tag nofollow" target="_blank">twitter</a>,<a href="http://del.icio.us/popular/israel" rel="tag nofollow" target="_blank">israel</a>,<a href="http://del.icio.us/popular/consulate" rel="tag nofollow" target="_blank">consulate</a>,<a href="http://del.icio.us/popular/social%20media" rel="tag nofollow" target="_blank">social media</a>,<a href="http://del.icio.us/popular/citizen%20press%20conference" rel="tag nofollow" target="_blank">citizen press conference</a>,<a href="http://del.icio.us/popular/public%20diplomacy" rel="tag nofollow" target="_blank">public diplomacy</a> Produced in the studios of <a href="http://www.professionalpodcasts.com/" rel="nofollow" target="_blank">Professional Podcasts LLC</a>, Cherry Hill, NJ

CompuSchmooze Podcast #28: Using Social Media in Public Diplomacy, with David Saranga, Israel's Consul for Media & Public Affs