Mark Degrasse's guest appearances

Mark Degrasse

Perpetual Traffic

The DigitalMarketer Podcast

Lauren Petrullo

Dennis Yu

Mark de Grasse

Dave Gerhardt

Matt Leitz

Sonya Keenan

AJ Wilcox

Richard Lindner

Donald Miller

Shaina Weisinger

Chris Mercer

John Moran

Kasim Aslam

Oli Billson

Ralph Burns

OwlTail

Did you know you can sell products directly through the social media feed? No purchase journeys, no redirects, a simple click-to-buy option is all you need.Today’s episode comes from our sister podcast, the Digital Marketer. Host Mark de Grasse sits down with Lauren Petrullo, one of the newest faculty members of the DigitalMarketer Academy to talk about the latest component of their eCommerce certification—social selling. Social selling allows you to buy in-app (on Facebook, Instagram, etc.) and never even venture to someone’s website. You’re meeting people right where they are, already browsing and shopping. The key is to make it as seamless as possible for customers to checkout directly through social media platforms. Lauren has got her finger on the pulse of the future of eCommerce and says one thing we can do is pay close attention to where the big tech brands are investing.Listen in to learn how you can get in on what Lauren calls “a much more mature social media commerce experience.” Discover why Ralph thinks eCommerce product categorization is an underutilized insight for remarketing.IN THIS EPISODE, YOU’LL LEARN:What is social commerce?Social commerce versus eCommerceThe future of selling is socialeCommerce product categorization and why it’s so importantWhy social selling shouldn’t replace your websiteHow Meta is incentivizing these social stores on different platforms  Why the U.S. is massively behind on social media trendsWhat kind of data/analytics you’ll have access to in your Meta shopConnect with LaurenMongoose MediaConnect with Lauren on LinkedInLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Solutions 8 Perpetual Traffic SurveyPerpetual Traffic WebsiteFollow Perpetual Traffic on TwitterConnect with Ralph and Kasim on TwitterOUR PARTNERS:Get a Free Month of Blogs from BKA ContentGet a Free book on how to optimize your website Conversion Fanatics7 Levels of Scale workbookGet Roland’s book, Zero Down, FREEFind out your Leadership Trust Score at Ready to Lead.Register for our free Founders Board workshopThanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Free AuditGet Conversion Optimization SuperpowersPut A Creative Team Of Fanatical Split-Testers To Work On Your Site with Conversion Fanatics!Conversion Fanatics

Did you know you can sell products directly through the social media feed? No purchase journeys, no redirects, a simple click-to-buy option is all you need.Today’s episode comes from our sister podcast, the Digital Marketer. Host Mark de Grasse sits down with Lauren Petrullo, one of the newest faculty members of the DigitalMarketer Academy to talk about the latest component of their eCommerce certification—social selling. Social selling allows you to buy in-app (on Facebook, Instagram, etc.) and never even venture to someone’s website. You’re meeting people right where they are, already browsing and shopping. The key is to make it as seamless as possible for customers to checkout directly through social media platforms. Lauren has got her finger on the pulse of the future of eCommerce and says one thing we can do is pay close attention to where the big tech brands are investing.Listen in to learn how you can get in on what Lauren calls “a much more mature social media commerce experience.” Discover why Ralph thinks eCommerce product categorization is an underutilized insight for remarketing.IN THIS EPISODE, YOU’LL LEARN:<ul><li>What is social commerce?</li><li>Social commerce versus eCommerce</li><li>The future of selling is social</li><li>eCommerce product categorization and why it’s so important</li><li>Why social selling shouldn’t replace your website</li><li>How Meta is incentivizing these social stores on different platforms  </li><li>Why the U.S. is massively behind on social media trends</li><li>What kind of data/analytics you’ll have access to in your Meta shop</li></ul><h2>Connect with Lauren</h2><ul><li><a href="https://mongoosemedia.us/" rel="noopener noreferrer nofollow" target="_blank">Mongoose Media</a></li><li><a href="https://www.linkedin.com/in/laurenpetrullo/" rel="noopener noreferrer nofollow" target="_blank">Connect with Lauren on LinkedIn</a></li></ul><h2>LINKS AND RESOURCES MENTIONED IN THIS EPISODE:</h2><ul><li><a href="https://sol8.com/" rel="noopener noreferrer nofollow" target="_blank">Solutions 8 </a></li><li><a href="https://docs.google.com/forms/d/e/1FAIpQLSckM3KvhZMagQN6SbG1GMzJt9mzcemoGMIeL1XztQGWNTleXQ/viewform" rel="noopener noreferrer nofollow" target="_blank">Perpetual Traffic Survey</a></li><li><a href="https://perpetualtraffic.com/" rel="noopener noreferrer nofollow" target="_blank">Perpetual Traffic Website</a></li><li>Follow <a href="https://twitter.com/perpetualtraf" rel="noopener noreferrer nofollow" target="_blank">Perpetual Traffic on Twitter</a></li><li>Connect with <a href="https://twitter.com/ralphhb" rel="noopener noreferrer nofollow" target="_blank">Ralph</a> and <a href="https://twitter.com/kasimaslam" rel="noopener noreferrer nofollow" target="_blank">Kasim</a> on Twitter</li></ul>OUR PARTNERS:<ul><li><a href="https://bkacontent.com/perpetual" rel="noopener noreferrer nofollow" target="_blank">Get a Free Month of Blogs from BKA Content</a></li><li><a href="https://conversionfanatics.com/freebook" rel="noopener noreferrer nofollow" target="_blank">Get a Free book on how to optimize your website Conversion Fanatics</a></li><li><a href="https://scalable.co/7-levels-assessment/?utm_source=perpetual-traffic&amp;utm_medium=podcast&amp;utm_campaign=lead-gen" rel="noopener noreferrer nofollow" target="_blank">7 Levels of Scale workbook</a></li><li><a href="https://scalable.co/books/zero-down/?utm_source=perpetual+traffic&amp;utm_medium=podcast&amp;utm_campaign=lead+gen" rel="noopener noreferrer nofollow" target="_blank">Get Roland’s book, Zero Down, FREE</a></li><li>Find out your Leadership Trust Score at <a href="https://readytolead.com" rel="noopener noreferrer nofollow" target="_blank">Ready to Lead</a>.</li><li>Register for our free <a href="https://scalable.co/mastermind/founders-board/?utm_source=perpetual+traffic&amp;utm_medium=podcast&amp;utm_campaign=lead+gen" rel="noopener noreferrer nofollow" target="_blank">Founders Board workshop</a></li></ul>Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on <a href="https://itunes.apple.com/us/podcast/perpetual-traffic-by-digital/id1022441491?mt=2" rel="noopener noreferrer nofollow" target="_blank">iTunes</a> and leave us a review!Mentioned in this episode:<a href="https://perpetual-traffic.captivate.fm/free-audit" rel="nofollow" target="_blank">Free Audit</a>Get Conversion Optimization SuperpowersPut A Creative Team Of Fanatical Split-Testers To Work On Your Site with Conversion Fanatics!<a href="https://perpetual-traffic.captivate.fm/conversion-fans" rel="nofollow" target="_blank">Conversion Fanatics</a>

Secrets of Social Selling with Lauren Petrullo and Mark Degrasse

OUR PARTNERS:  Generate leads and improve sales with automated chatbots from Bot Builders FREE trial of email and SMS marketing with Sendlane    Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave us a review!Mentioned in this episode:Generate Leads on Instagram via AutomationLearn how to make money with automated bots even if you don't have a business or product!  Visit https://botwebinar.com[Free Download] DigitalMarketer's Canva Holiday Promo PackGrab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!Holiday Promo Pack

OUR PARTNERS: <ul> <li><a href="https://www.botbuilders.com/" rel="nofollow" target="_blank">Generate leads and improve sales with automated chatbots from Bot Builders</a></li> <li><a href="https://www.bkacontent.com/digitalmarketer/" rel="nofollow" target="_blank">FREE trial of email and SMS marketing with Sendlane</a></li> </ul> Thanks so much for joining us this week. Want to subscribe to The DigitalMarketer Podcast? Have some feedback you’d like to share? <a href="https://itunes.apple.com/us/podcast/the-digitalmarketer-podcast/id1397898498?mt=2" rel="nofollow" target="_blank">Connect with us on Apple Podcasts and leave us a review!</a>Mentioned in this episode:Generate Leads on Instagram via AutomationLearn how to make money with automated bots even if you don't have a business or product! Visit <a href="https://botwebinar.com" rel="nofollow" target="_blank">https://botwebinar.com</a>[Free Download] DigitalMarketer's Canva Holiday Promo PackGrab These 195 Ready-To-Use Canva Templates For 5 Upcoming Holiday Promotions!<a href="https://dm.captivate.fm/holiday-templates" rel="nofollow" target="_blank">Holiday Promo Pack</a>

Episode 171: T&C Wrap Up with Mark Degrasse