25 Podcast Episodes
#31 How do you qualify good prospects and deal with people 'just browsing'? | Peter Cohan
#31 How do you qualify good prospects and deal with people 'just browsing'? | Peter Cohan
The second episode from my second round with Peter Cohan, who is the founder and principal of The Second Derivative and ... Read more
21 Jun 2022
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12mins
#30 What exactly is good discovery and why is understanding it so important? | Peter Cohan
#30 What exactly is good discovery and why is understanding it so important? | Peter Cohan
Back for round 2, Peter Cohan is the founder and principal of The Second Derivative and author of The Great Demo!. He's ... Read more
15 Jun 2022
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15mins
Bizcast: Bits about books – In Conversation with Peter Cohan, Author of the book “Great Demo”.
Bizcast: Bits about books – In Conversation with Peter Cohan, Author of the book “Great Demo”.
Peter Cohan is the founder of “The Second Derivative” and “Great Demo!” He helps software organizations achieve their sa... Read more
6 Mar 2022
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53mins
#2 - How do frontline managers create better alignment with sales? | Peter Cohan
#2 - How do frontline managers create better alignment with sales? | Peter Cohan
Peter Cohan is the founder and principal of The Second Derivative and the author of the Great Demo! Methodology and the ... Read more
28 Oct 2021
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8mins
#1 - What's the first thing presales leaders need to understand today vs. 10 years ago? | Peter Cohan
#1 - What's the first thing presales leaders need to understand today vs. 10 years ago? | Peter Cohan
Peter Cohan is the founder and principal of The Second Derivative and the author of the Great Demo! Methodology and the ... Read more
28 Oct 2021
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7mins
066 - Engaging Demos: Getting storytelling right! A conversation with Peter Cohan
066 - Engaging Demos: Getting storytelling right! A conversation with Peter Cohan
🎧🎙️ Engaging Demos: Getting storytelling right! Quick quiz: What is the buzzword number #1 in sales? We have no idea, ... Read more
31 Aug 2021
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51mins
005/ Strategic Mindsets & Inventing Your Future w/ Peter Cohan
005/ Strategic Mindsets & Inventing Your Future w/ Peter Cohan
How can your leadership mindset be detrimental, good, or great for your organization? Peter highlights how three strateg... Read more
8 Jul 2021
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28mins
Episode 29 - Vision Generation Demos ft. Peter Cohan
Episode 29 - Vision Generation Demos ft. Peter Cohan
This week we are joined by the oracle of PreSales, Peter Cohan! Peter joins Adam, Don and Mark to talk vision generation... Read more
2 Jun 2021
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33mins
Interview with Peter Cohan book Goliath Strikes Back
Interview with Peter Cohan book Goliath Strikes Back
Interview with Peter Cohan on his latest book Goliath Strikes Back
23 Mar 2021
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54mins
Retail Rundown: Preparing for the 'Retail Renaissance' - with Peter Cohan & Andrew Smith
Retail Rundown: Preparing for the 'Retail Renaissance' - with Peter Cohan & Andrew Smith
Are you ready for the Roaring Twenties? On today's episode, we discuss Best Buy's digital transformation, retail's new p... Read more
22 Feb 2021
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27mins