Jeff Bloomfield's guest appearances

Jeff Bloomfield

The NEW Wholesaler Masterminds Radio Show

Leadership and Loyalty™  

Business Innovators Radio

Cracking the Cash Flow Code

The Transformative Leader Podcast: Culture Transformation | Corporate Coaching

Dropping Bombs

The Braintrust "Driving Change" Podcast

The Good Life with Stevie & Sazan

The Professional Noticer

Sales POP! Podcasts

DaytonPulse.com Small Biz Interview

The Aggressive Life with Brian Tome

The Enablement Brew

The Wealth@Work Show

Fast Frontiers

Jake Jacobs

Steve Rodgers

Bill Cates

Beth Wonson

Joel Block

Molly McGrath

Mark Morey

Ira Wolfe

David Wood

Bill Eckstrom

Kathryn Redman

Phil M. Jones

Tracy Litt

Larry Levine

Todd Palmer

OwlTail

Brad Sugars

As a former sales &amp; marketing executive, farm boy, and cancer survivor, Jeff Bloomfield will use his inspiring style and compelling life story to teach your audience how to communicate with more purpose, power, and impact.What if your audience understood the science behind trust? What if they could better understand the biology of change resistance and then tap into their authentic communication superpower to be a more influential communicator in any setting, be it personal or professional? Jeff will teach your audience the latest research in the science behind decision-making in a fun and interactive way that will allow them to drive compelling and provocative information into the parts of the brain that allows others to choose to change.After being the first person in his blue-collar family to graduate from college, Jeff spent his corporate career in Biotechnology where he led several product launches for genetic cancer therapies. One of those therapies was for brain cancer. It was here that Jeff discovered the power of neuroscience and the fact that no one he knew in corporate America really understood how the brain worked, otherwise, they wouldn’t do sales and marketing and coaching the way it was currently being done.From there Jeff set out with a new mission, to teach others what he learned about the brain and how they can apply that information as professional communicators, particularly in leadership, sales, and marketing.Jeff now spends the majority of his time speaking to organizations and conferences on the secrets of the buying brain and how to build and deliver compelling messaging that creates instant trust, clear contrast, and an urgency to change.Jeff’s most recent book, NeuroSelling® vaulted to best-seller status in the first week it was released. Regardless of whether you are in leadership, sales, or marketing, Jeff’s message will not only resonate but leave you with an entirely new set of tools in your communication toolbox.Please click here to learn more about Jeff Bloomfield.About Brad Sugars Internationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That’s why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone. That’s why Brad has created 90 Days To Revolutionize Your Life – It’s 30 minutes a day for 90 days, teaching you his 30 years experience on investing, business and life.Please click here to learn more about Brad Sugars.Learn the Fundamentals of Success for free: The Big Success Starter: https://results.bradsugars.com/thebigsuccess-starter Join Brad’s programs here: 30X Life: https://results.bradsugars.com/30xlifechallenge 30X Business: https://results.bradsugars.com/30xbusinesschallenge 30X Wealth: https://results.bradsugars.com/30xwealthchallenge 90X – Revolutionize Your Life: https://30xbusiness.com/90daystorevolutionize Brad Sugars’ Entrepreneur University: https://results.bradsugars.com/entrepreneuruniversity For more information, visit Brad Sugars’ website: www.bradsugars.comFollow Brad on Social Media:YouTube: @bradleysugars Instagram: @bradleysugars Facebook: Bradley J SugarsLinkedIn: Brad SugarsTikTok: @bradleysugarsTwitter: BradSugars The Big Success Podcast https://businessinnovatorsradio.com/the-big-success-podcast/Source: https://businessinnovatorsradio.com/ep-28-jeff-bloomfield-the-big-success-podcast-with-brad-sugars

As a former sales &amp; marketing executive, farm boy, and cancer survivor, Jeff Bloomfield will use his inspiring style and compelling life story to teach your audience how to communicate with more purpose, power, and impact. What if your audience understood the science behind trust? What if they could better understand the biology of change resistance and then tap into their authentic communication superpower to be a more influential communicator in any setting, be it personal or professional? Jeff will teach your audience the latest research in the science behind decision-making in a fun and interactive way that will allow them to drive compelling and provocative information into the parts of the brain that allows others to choose to change. After being the first person in his blue-collar family to graduate from college, Jeff spent his corporate career in Biotechnology where he led several product launches for genetic cancer therapies. One of those therapies was for brain cancer. It was here that Jeff discovered the power of neuroscience and the fact that no one he knew in corporate America really understood how the brain worked, otherwise, they wouldn’t do sales and marketing and coaching the way it was currently being done. From there Jeff set out with a new mission, to teach others what he learned about the brain and how they can apply that information as professional communicators, particularly in leadership, sales, and marketing. Jeff now spends the majority of his time speaking to organizations and conferences on the secrets of the buying brain and how to build and deliver compelling messaging that creates instant trust, clear contrast, and an urgency to change. Jeff’s most recent book, NeuroSelling® vaulted to best-seller status in the first week it was released. Regardless of whether you are in leadership, sales, or marketing, Jeff’s message will not only resonate but leave you with an entirely new set of tools in your communication toolbox. Please click here to learn more about <a href="https://jeffbloomfield.com/" rel="noreferrer noopener nofollow" target="_blank">Jeff Bloomfield</a>. About Brad Sugars Internationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That’s why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone. That’s why Brad has created 90 Days To Revolutionize Your Life – It’s 30 minutes a day for 90 days, teaching you his 30 years experience on investing, business and life. Please click here to learn more about <a href="https://bradsugars.com/" rel="noreferrer noopener nofollow" target="_blank">Brad Sugars</a>. Learn the Fundamentals of Success for free: The Big Success Starter: <a href="https://results.bradsugars.com/thebigsuccess-starter" rel="noreferrer noopener nofollow" target="_blank">https://results.bradsugars.com/thebigsuccess-starter</a> Join Brad’s programs here: 30X Life: <a href="https://results.bradsugars.com/30xlifechallenge" rel="noreferrer noopener nofollow" target="_blank">https://results.bradsugars.com/30xlifechallenge</a> 30X Business: <a href="https://results.bradsugars.com/30xbusinesschallenge" rel="noreferrer noopener nofollow" target="_blank">https://results.bradsugars.com/30xbusinesschallenge</a> 30X Wealth: <a href="https://results.bradsugars.com/30xwealthchallenge" rel="noreferrer noopener nofollow" target="_blank">https://results.bradsugars.com/30xwealthchallenge</a> 90X – Revolutionize Your Life: <a href="https://30xbusiness.com/90daystorevolutionize" rel="noreferrer noopener nofollow" target="_blank">https://30xbusiness.com/90daystorevolutionize</a> Brad Sugars’ Entrepreneur University: <a href="https://30xbusiness.com/90daystorevolutionize" rel="noreferrer noopener nofollow" target="_blank">https://results.bradsugars.com/entrepreneuruniversity</a> For more information, visit Brad Sugars’ website: <a href="https://www.bradsugars.com/" rel="noreferrer noopener nofollow" target="_blank">www.bradsugars.com</a> Follow Brad on Social Media: <a href="https://www.youtube.com/@bradleysugars" rel="noreferrer noopener nofollow" target="_blank">YouTube:</a> @bradleysugars <a href="https://www.instagram.com/bradleysugars/" rel="noreferrer noopener nofollow" target="_blank">Instagram:</a> @bradleysugars <a href="https://www.facebook.com/BradleySugars" rel="noreferrer noopener nofollow" target="_blank">Facebook:</a> Bradley J Sugars <a href="https://www.linkedin.com/in/bradsugars/" rel="noreferrer noopener nofollow" target="_blank">LinkedIn:</a> Brad Sugars <a href="https://www.tiktok.com/@bradleysugars" rel="noreferrer noopener nofollow" target="_blank">TikTok:</a> @bradleysugars <a href="https://twitter.com/BradSugars" rel="noreferrer noopener nofollow" target="_blank">Twitter:</a> BradSugars The Big Success Podcast <a href="https://businessinnovatorsradio.com/the-big-success-podcast/" rel="noreferrer noopener nofollow" target="_blank">https://businessinnovatorsradio.com/the-big-success-podcast/</a> Source: <a href="https://businessinnovatorsradio.com/ep-28-jeff-bloomfield-the-big-success-podcast-with-brad-sugars" rel="noreferrer noopener nofollow" target="_blank">https://businessinnovatorsradio.com/ep-28-jeff-bloomfield-the-big-success-podcast-with-brad-sugars</a>

Ep. #28 – Jeff Bloomfield – The Big Success Podcast with Brad Sugars

How much of daily life depends on communication? Pretty much all of it. With grounding in neuroscience and storytelling, communications expert Jeff Bloomfield unlocks the secret to becoming a better communicator—from the office, to home, to friends and beyond. Highly effective and actionable, this hour just might change your next conversation for the better (and the one after that, and the one after that). Better communication means a better life.

The Secret to Becoming a Better Communicator with Jeff Bloomfield—CEO of BrainTrust, Communications Expert

Welcome to the Life, Money, and Living Well Podcast  Jeff Bloomfield is the CEO of BrainTrust, an agency helping some of the world’s biggest companies (Johnson &amp; Johnson, Mitsubishi, and John Deere just to name a few) communicate more effectively. What’s his secret? Neuroscience. The first of his blue-collar farming family to attend college, Jeff learned the power of hard work and storytelling from his grandfather. After graduation, Jeff entered the field of biotech, and came face-to-face with the burgeoning field of neuroscience. Jeff’s incredible expertise lives at the intersection of brain biology and human psychology. What he’s going to share today just might change the way you speak tomorrow. Jeff’s a highly sought-after keynote speaker, author, and podcaster, as well as a devoted husband and father. After 20 years as a financial advisor and completing thousands of financial plans for clients… Ben shares the secrets to building wealth but more importantly building a fulfilling life.  Ben and his team take you on a journey that uncovers the life lessons learned from advising clients.  If you’d like to make sure you are getting the most out of your money and more importantly, your life, reach out to us at LiveWellcapital.com  Here is a brief legal disclaimer about today's episode: This podcast is intended for informational purposes only. The ideas and opinions on this episode do not constitute tax, legal or investment advice. Listeners should seek the input of their own tax, legal, and financial planning professionals before acting on any of the information provided. Any speaker on this podcast expresses ideas that are subjective to the time of the recording, and are subject to change without notice, and are not always indicative of the opinions of the underwriters of this show. This episode should not replace the diligence of a full financial plan with a financial planning professional that can take your specific situation into account.

Life, Money, and Living Well

Welcome to the Life, Money, and Living Well Podcast Jeff Bloomfield is the CEO of BrainTrust, an agency helping some of the world’s biggest companies (Johnson &amp; Johnson, Mitsubishi, and John Deere just to name a few) communicate more effectively. What’s his secret? Neuroscience. The first of his blue-collar farming family to attend college, Jeff learned the power of hard work and storytelling from his grandfather. After graduation, Jeff entered the field of biotech, and came face-to-face with the burgeoning field of neuroscience. Jeff’s incredible expertise lives at the intersection of brain biology and human psychology. What he’s going to share today just might change the way you speak tomorrow. Jeff’s a highly sought-after keynote speaker, author, and podcaster, as well as a devoted husband and father. After 20 years as a financial advisor and completing thousands of financial plans for clients… Ben shares the secrets to building wealth but more importantly building a fulfilling life.  Ben and his team take you on a journey that uncovers the life lessons learned from advising clients. If you’d like to make sure you are getting the most out of your money and more importantly, your life, reach out to us at <a href="http://LiveWellcapital.com" rel="nofollow" target="_blank">LiveWellcapital.com</a> Here is a brief legal disclaimer about today's episode: This podcast is intended for informational purposes only. The ideas and opinions on this episode do not constitute tax, legal or investment advice. Listeners should seek the input of their own tax, legal, and financial planning professionals before acting on any of the information provided. Any speaker on this podcast expresses ideas that are subjective to the time of the recording, and are subject to change without notice, and are not always indicative of the opinions of the underwriters of this show. This episode should not replace the diligence of a full financial plan with a financial planning professional that can take your specific situation into account.

Jeff Bloomfield  - ALL Success starts with Communication

Becoming Master of The Emotion-CoasterCurrently, neuroscience is a hot topic. But is it important for you as a leader to understand it? Do you require a Ph.D. in neuroscience to use it? The answer: As a leader, understanding neuroscience is invaluable. Neuroscience can, however, be applied to your leadership without a Ph.D. We live in an age of social media that is a firehose of information; it's easy to feel overwhelmed and shut down by it all. The key is to be able to take in vast amounts of information, filter, and distill it in a manner that makes sense to your people. Our guest for the next two episodes is Jeff Bloomfield. Jeff is the founder and CEO of BrainTrust. He's the bestselling business author of NeuroSelling® and Story-Based Selling. Jeff specializes in taking the science of decision-making and leveraging it to help us be more effective and impactful in our customer conversations. Jeff has been featured in Sales &amp; Marketing Management Magazine and in Forbes.  Websitehttps://www.braintrustgrowth.comhttps://www.jeffbloomfield.comSocial Mediahttps://www.facebook.com/RealJeffBloomfieldhttps://twitter.com/Jeff_Bloomfield  https://www.linkedin.com/in/jeffbloomfieldbraintrust https://www.instagram.com/realjeffbloomfieldPart 2) Neuro-Communication Behavioral, Biology, and Psychology When They Applaud the Most Destructive Communication Style Are You Doing Modulation or Manipulation - How to Know the Difference Riding The Emotion Coaster Learning to Question the Destination of Your Beliefs Turning Your Team into Co-Creators Strategies for Confronting Economic Downturns  Finding Lions Hidden in The Herd of Sheep Curious to discover how tapping into the Anatomy of Meaning can #actualize your #business, #culture, #Leadership and #tribe DovBaron.com "Those Who Control Meaning for The Tribe, Also Control The Movement of That Tribe"#videopodcast#leadership#leadershipdevelopment#emotionsourcecode#neuroscience#emotional#meaning#emotional#logic#culture#curiosity#humanbehavior#purpose Learn more about your ad choices. Visit megaphone.fm/adchoices

Becoming Master of The Emotion-CoasterCurrently, neuroscience is a hot topic. But is it important for you as a leader to understand it? Do you require a Ph.D. in neuroscience to use it? The answer: As a leader, understanding neuroscience is invaluable. Neuroscience can, however, be applied to your leadership without a Ph.D. We live in an age of social media that is a firehose of information; it's easy to feel overwhelmed and shut down by it all. The key is to be able to take in vast amounts of information, filter, and distill it in a manner that makes sense to your people.  Our guest for the next two episodes is Jeff Bloomfield. Jeff is the founder and CEO of BrainTrust. He's the bestselling business author of NeuroSelling® and Story-Based Selling. Jeff specializes in taking the science of decision-making and leveraging it to help us be more effective and impactful in our customer conversations. Jeff has been featured in Sales &amp; Marketing Management Magazine and in Forbes.  Website<a href="https://www.braintrustgrowth.com/" rel="nofollow" target="_blank">https://www.braintrustgrowth.com</a><a href="https://www.jeffbloomfield.com/" rel="nofollow" target="_blank">https://www.jeffbloomfield.com</a> Social Media<a href="https://www.facebook.com/RealJeffBloomfield" rel="nofollow" target="_blank">https://www.facebook.com/RealJeffBloomfield</a><a href="https://twitter.com/Jeff_Bloomfield%C2%A0%C2%A0" rel="nofollow" target="_blank">https://twitter.com/Jeff_Bloomfield  </a><a href="https://www.linkedin.com/in/jeffbloomfieldbraintrust%C2%A0" rel="nofollow" target="_blank">https://www.linkedin.com/in/jeffbloomfieldbraintrust </a><a href="https://www.instagram.com/realjeffbloomfield" rel="nofollow" target="_blank">https://www.instagram.com/realjeffbloomfield</a> Part 2) Neuro-Communication<ul> <li>Behavioral, Biology, and Psychology</li> <li>When They Applaud the Most Destructive Communication Style</li> <li>Are You Doing Modulation or Manipulation - How to Know the Difference</li> <li>Riding The Emotion Coaster</li> <li>Learning to Question the Destination of Your Beliefs</li> <li>Turning Your Team into Co-Creators</li> <li>Strategies for Confronting Economic Downturns </li> <li>Finding Lions Hidden in The Herd of Sheep</li> </ul> Curious to discover how tapping into the Anatomy of Meaning can #actualize your #business, #culture, #Leadership and #tribe <a href="https://dovbaron.com/" rel="nofollow" target="_blank">DovBaron.com</a> "Those Who Control Meaning for The Tribe, Also Control The Movement of That Tribe" #videopodcast#leadership#leadershipdevelopment#emotionsourcecode#neuroscience#emotional#meaning#emotional#logic#culture#curiosity#humanbehavior#purpose Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices" rel="nofollow" target="_blank">megaphone.fm/adchoices</a>

2/2 Part 2) Neuro-Communication - Jeff Bloomfield

Becoming Master of The Emotion-CoasterCurrently, neuroscience is a hot topic. But is it important for you as a leader to understand it? Do you require a Ph.D. in neuroscience to use it? The answer: As a leader, understanding neuroscience is invaluable. Neuroscience can, however, be applied to your leadership without a Ph.D. We live in an age of social media that is a firehose of information; it's easy to feel overwhelmed and shut down by it all. The key is to be able to take in vast amounts of information, filter, and distill it in a manner that makes sense to your people. Our guest for the next two episodes is Jeff Bloomfield. Jeff is the founder and CEO of BrainTrust. He's the bestselling business author of NeuroSelling® and Story-Based Selling. Jeff specializes in taking the science of decision-making and leveraging it to help us be more effective and impactful in our customer conversations. Jeff has been featured in Sales &amp; Marketing Management Magazine and in Forbes.  Websitehttps://www.braintrustgrowth.comhttps://www.jeffbloomfield.comSocial Mediahttps://www.facebook.com/RealJeffBloomfieldhttps://twitter.com/Jeff_Bloomfield  https://www.linkedin.com/in/jeffbloomfieldbraintrust https://www.instagram.com/realjeffbloomfieldPart 1) Mastering the Neuro-Science of Decision Making Lessons from the Farm in Neuro-Selling Problem Solvers Rule the World Commanding the room with Silence Self-Preservation - The Trust Killer Getting Your People to Lean In, Even Without All The Info The 3 "Why's" of every Culture (You likely only know two) Leaders Who are Jockeys  The Strategy for Finding the Real Values of Your People Curious to discover how tapping into the Anatomy of Meaning can #actualize your #business, #culture, #Leadership and #tribe DovBaron.com "Those Who Control Meaning for The Tribe, Also Control The Movement of That Tribe"#videopodcast#leadership#leadershipdevelopment#emotionsourcecode#neuroscience#emotional#meaning#emotional#logic#culture#curiosity#humanbehavior#purpose Learn more about your ad choices. Visit megaphone.fm/adchoices

Becoming Master of The Emotion-CoasterCurrently, neuroscience is a hot topic. But is it important for you as a leader to understand it? Do you require a Ph.D. in neuroscience to use it? The answer: As a leader, understanding neuroscience is invaluable. Neuroscience can, however, be applied to your leadership without a Ph.D. We live in an age of social media that is a firehose of information; it's easy to feel overwhelmed and shut down by it all. The key is to be able to take in vast amounts of information, filter, and distill it in a manner that makes sense to your people.  Our guest for the next two episodes is Jeff Bloomfield. Jeff is the founder and CEO of BrainTrust. He's the bestselling business author of NeuroSelling® and Story-Based Selling. Jeff specializes in taking the science of decision-making and leveraging it to help us be more effective and impactful in our customer conversations. Jeff has been featured in Sales &amp; Marketing Management Magazine and in Forbes.  Website<a href="https://www.braintrustgrowth.com" rel="nofollow" target="_blank">https://www.braintrustgrowth.com</a><a href="https://www.jeffbloomfield.com" rel="nofollow" target="_blank">https://www.jeffbloomfield.com</a> Social Media<a href="https://www.facebook.com/RealJeffBloomfield" rel="nofollow" target="_blank">https://www.facebook.com/RealJeffBloomfield</a><a href="https://twitter.com/Jeff_Bloomfield%C2%A0%C2%A0" rel="nofollow" target="_blank">https://twitter.com/Jeff_Bloomfield  </a><a href="https://www.linkedin.com/in/jeffbloomfieldbraintrust%C2%A0" rel="nofollow" target="_blank">https://www.linkedin.com/in/jeffbloomfieldbraintrust </a><a href="https://www.instagram.com/realjeffbloomfield" rel="nofollow" target="_blank">https://www.instagram.com/realjeffbloomfield</a> Part 1) Mastering the Neuro-Science of Decision Making<ul> <li>Lessons from the Farm in Neuro-Selling</li> <li>Problem Solvers Rule the World</li> <li>Commanding the room with Silence</li> <li>Self-Preservation - The Trust Killer</li> <li>Getting Your People to Lean In, Even Without All The Info</li> <li>The 3 "Why's" of every Culture (You likely only know two)</li> <li>Leaders Who are Jockeys </li> <li>The Strategy for Finding the Real Values of Your People</li> </ul> Curious to discover how tapping into the Anatomy of Meaning can #actualize your #business, #culture, #Leadership and #tribe <a href="https://dovbaron.com/" rel="nofollow" target="_blank">DovBaron.com</a> "Those Who Control Meaning for The Tribe, Also Control The Movement of That Tribe" #videopodcast#leadership#leadershipdevelopment#emotionsourcecode#neuroscience#emotional#meaning#emotional#logic#culture#curiosity#humanbehavior#purpose Learn more about your ad choices. Visit <a href="https://megaphone.fm/adchoices" rel="nofollow" target="_blank">megaphone.fm/adchoices</a>

1/2 Jeff Bloomfield Becoming Master of The Emotion-Coaster

Have you ever considered the science behind how people make decisions? Many of us consider ourselves to be rational beings, but the truth is that we make decisions emotionally and justify them rationally and in this episode we explore the science behind that. We are greatly honored to be joined by someone who has changed the way I see the world.  Jeff Bloomfield is the Founder and CEO of Braintrust.  He is a speaker, a growth expert and a self-confessed brain enthusiast (he is a neuroscientist, but prefers this term ).  He is also the bestselling author of 2 books “neuroselling” and “Story-based selling”.Jeff works with sales teams around the world to increase their influence; impact and results.Jeff and Mick Spiers unpack the science of decision making and the science of trust.Jeff shares with us the research that has shown through MRIs that different parts of the brain light up under different circumstances.  It builds upon Maclean’s work on the Triune brain.  Jeff and his team proved that the neocortex process facts and figures and rational thought; the limbic brain is responsible for processing emotion; and the root brain is responsible for survival (fight; flight or freeze).  The surprising outcome was that the neocortex is not responsible for decision making.  All decision making is rooted in the limbic and root brain. This proves that people make decisions emotionally and justify them rationally. The real-life application of this is related to the sequence we present information to people.  We need to take them on a emotion coaster.  Start with emotion; and some rationality (facts) and then back to emotion.  In this way you are able to enable someone to develop a new way of thinking and to make a decision.Jeff and Mick then explore how people like Elon Musk have used these concepts in their application of first principles thinking and Simon Sinek codified in his groundbreaking book Start with Why. When leaders embrace this knowledge that are able to lasting trust with their team.You can purchase a copy of the book "You're a Leader, Now What?" as an ebook or paperback at Amazon- https://www.amazon.com/dp/B09ZBKK8XVThe Leadership Project: https://linktr.ee/mickspiers

The Leadership Project

Have you ever considered the science behind how people make decisions? Many of us consider ourselves to be rational beings, but the truth is that we make decisions emotionally and justify them rationally and in this episode we explore the science behind that. We are greatly honored to be joined by someone who has changed the way I see the world.  Jeff Bloomfield is the Founder and CEO of Braintrust.  He is a speaker, a growth expert and a self-confessed brain enthusiast (he is a neuroscientist, but prefers this term ).  He is also the bestselling author of 2 books “neuroselling” and “Story-based selling”.Jeff works with sales teams around the world to increase their influence; impact and results. Jeff and Mick Spiers unpack the science of decision making and the science of trust.Jeff shares with us the research that has shown through MRIs that different parts of the brain light up under different circumstances.  It builds upon Maclean’s work on the Triune brain.  Jeff and his team proved that the neocortex process facts and figures and rational thought; the limbic brain is responsible for processing emotion; and the root brain is responsible for survival (fight; flight or freeze).  The surprising outcome was that the neocortex is not responsible for decision making.  All decision making is rooted in the limbic and root brain. This proves that people make decisions emotionally and justify them rationally. The real-life application of this is related to the sequence we present information to people.  We need to take them on a emotion coaster.  Start with emotion; and some rationality (facts) and then back to emotion.  In this way you are able to enable someone to develop a new way of thinking and to make a decision.Jeff and Mick then explore how people like Elon Musk have used these concepts in their application of first principles thinking and Simon Sinek codified in his groundbreaking book Start with Why. When leaders embrace this knowledge that are able to lasting trust with their team. You can purchase a copy of the book "You're a Leader, Now What?" as an ebook or paperback at Amazon- <a href="https://www.amazon.com/dp/B09ZBKK8XV" rel="nofollow" target="_blank">https://www.amazon.com/dp/B09ZBKK8XV</a> The Leadership Project: <a href="https://linktr.ee/mickspiers" rel="nofollow" target="_blank">https://linktr.ee/mickspiers</a>

057. The Science of Trust and Decision Making - Jeff Bloomfield

When we think of relationships and connections we usually think of the heart. Today we’re discussing how the brain affects our connections with others. Whether you’re a social butterfly or not this episode will give you insight on the neuroscience behind authentic connections. If you want to learn how to grow your social skills this episode will help you get there. It’s about to get GOOD!

Become A Better Communicator w/ JEFF BLOOMFIELD | TGL CLASSICS

In this episode, we're talking with Jeff Bloomfield, founder and CEO of Braintrust. Braintrust helps individuals and companies transform their sales and marketing systems by understanding the power of neuroscience on everyday communication. In this episode, we're going to dive into the reasons why Jeff started Braintrust. The biggest theme, or so what I hope you can take away from this conversation is that it's all about communications. The determining factor of success for a person or an organization is how successful they communicate. If you can't communicate effectively, you're sunk, in every area of your life. 

In this episode, we're talking with Jeff Bloomfield, founder and CEO of Braintrust. Braintrust helps individuals and companies transform their sales and marketing systems by understanding the power of neuroscience on everyday communication. In this episode, we're going to dive into the reasons why Jeff started Braintrust. The biggest theme, or so what I hope you can take away from this conversation is that it's all about communications. The determining factor of success for a person or an organization is how successful they communicate. If you can't communicate effectively, you're sunk, in every area of your life.

S4 Ep 1. Jeff Bloomfield: Braintrust

This week we flip the script and our very own Jeff Bloomfield is in the hot seat in an amazing interview with Leader Week creator and OwlHub Founder &amp; CEO, David Morelli. Their discussion first focuses on the art of persuasion and Jeff breaks down the neuroscience of decision making.   Jeff then shares some secrets on how to direct conversations and increase your persuasion skills.--- Send in a voice message: https://podcasters.spotify.com/pod/show/driving-change-podcast/messageSupport this podcast: https://podcasters.spotify.com/pod/show/driving-change-podcast/support

This week we flip the script and our very own Jeff Bloomfield is in the hot seat in an amazing interview with Leader Week creator and OwlHub Founder &amp; CEO, David Morelli. Their discussion first focuses on the art of persuasion and Jeff breaks down the neuroscience of decision making.   Jeff then shares some secrets on how to direct conversations and increase your persuasion skills.--- Send in a voice message: <a href="https://podcasters.spotify.com/pod/show/driving-change-podcast/message" rel="nofollow" target="_blank">https://podcasters.spotify.com/pod/show/driving-change-podcast/message</a> Support this podcast: <a href="https://podcasters.spotify.com/pod/show/driving-change-podcast/support" rel="nofollow" target="_blank">https://podcasters.spotify.com/pod/show/driving-change-podcast/support</a>

Jeff Bloomfield: The Secret Science of Persuasion

Our industry coined the term “trusted advisor.” How can advisors understand the difference between personal and professional trust, and how the brain processes trust, to relate better to clients and prospects and overcome skepticism? Is having a trusted title like “fiduciary” or a transparent service model like “fee-only” enough to overcome self-preservation instincts in prospects? How can advisors take advantage of the brain’s tendency to prefer choosing between two options rather than being told what to do? Why is giving facts and reasons the wrong thing to do when trying to convince a client or prospect to take an action? How has the pandemic created more transactional communications and what are the best advisors doing to counteract those effects? Join Ross as he chats with Jeff Bloomfield, author and founder of two consulting companies that train and develop sales professionals, Apex Training &amp; Development and Brain Trust.ResourcesCompany: BriantrustBooks: NeuroSelling &amp; Story Based SellingSpeaking: Ro Morrison &amp; Associates

Our industry coined the term “trusted advisor.” How can advisors understand the difference between personal and professional trust, and how the brain processes trust, to relate better to clients and prospects and overcome skepticism? Is having a trusted title like “fiduciary” or a transparent service model like “fee-only” enough to overcome self-preservation instincts in prospects? How can advisors take advantage of the brain’s tendency to prefer choosing between two options rather than being told what to do? Why is giving facts and reasons the wrong thing to do when trying to convince a client or prospect to take an action? How has the pandemic created more transactional communications and what are the best advisors doing to counteract those effects? Join Ross as he chats with Jeff Bloomfield, author and founder of two consulting companies that train and develop sales professionals, Apex Training &amp; Development and Brain Trust. Resources<ul><li>Company: <a href="https://braintrustgrowth.com/" rel="nofollow" target="_blank">Briantrust</a></li><li>Books: <a href="https://www.amazon.com/gp/product/B084QCG5V9/ref=dbs_a_def_rwt_bibl_vppi_i0" rel="nofollow" target="_blank">NeuroSelling</a> &amp; <a href="https://www.amazon.com/gp/product/B00BCPJJAE/ref=dbs_a_def_rwt_bibl_vppi_i1" rel="nofollow" target="_blank">Story Based Selling</a></li><li>Speaking: <a href="https://www.rmaconnect.com/speakers-and-trainers/jeff-bloomfield/" rel="nofollow" target="_blank">Ro Morrison &amp; Associates</a></li></ul>