5 Podcast Episodes
Ep #132: Strategic Positioning is Key to Relevance with Customers w/ Tom Butta
Ep #132: Strategic Positioning is Key to Relevance with Customers w/ Tom Butta
On this episode of The Marketer’s Journey, I interview Tom Butta, CMO and Chief Strategy Officer (CSO) at Airship. As s... Read more
24 Jan 2023
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34mins
The Growth CMO's Playbook with Tom Butta, CMO at Kyriba
The Growth CMO's Playbook with Tom Butta, CMO at Kyriba
Growth CMOs have the uncanny ability to create both value and growth. Tom Butta is one of the best. He's been the market... Read more
16 Nov 2020
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48mins
Marketing Strategies That Led to Billion Dollar Acquisitions with Tom Butta, former CMO of SignalFx
Marketing Strategies That Led to Billion Dollar Acquisitions with Tom Butta, former CMO of SignalFx
Tom Butta, Former CMO of SignalFx (acquired by Spunk for $1.05B), discusses the demand-gen mindset that leads to high-do... Read more
25 Aug 2020
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36mins
Marketing Post-COVID: Tom Butta, Chief Marketing Officer at SignalFx and Sprinklr
Marketing Post-COVID: Tom Butta, Chief Marketing Officer at SignalFx and Sprinklr
We ask Tom Butta, Chief Marketing Officer at SignalFx and Sprinklr, "What will marketing look like in the post Covid-19 ... Read more
26 Jun 2020
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17mins
Marketers That Own The Problem - Tom Butta - Hard Corps Marketing Show #79
Marketers That Own The Problem - Tom Butta - Hard Corps Marketing Show #79
Marketers are used to rocket launching the message out to their buyers, creating eye catching explosions with their bran... Read more
20 May 2019
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1hr 5mins