Yasmine de Aranda's guest appearances

Yasmine de Aranda

B2B Growth

Top Of Mind with Stewart Hillhouse

Katie Mitchell

James Carbary

Chantelle Marcelle

John Bonini

Blake Emal

Mike Damphousse

Michael Haynes

Sarah Noel Block

Kevin Maney

Emily Lonetto

Daniel Murray

Dan Reed

Brian Phillips

Justin McGill

Navid Jafari

OwlTail

In this episode, Yasmine and Stewart discuss:How To Position Your SaaS Brand To Survive Budget CutsWhy Competition Pages Are A Must HaveWhere To Look For Your Competitors Dissatisfied CustomersAnd So Much MoreYasmine de Aranda is a purpose-driven SaaS marketer and a growth marketer. You can connect with her on LinkedIn here: https://www.linkedin.com/in/yasminedearanda/

In this episode, Yasmine and Stewart discuss:<ul><li>How To Position Your SaaS Brand To Survive Budget Cuts</li><li>Why Competition Pages Are A Must Have</li><li>Where To Look For Your Competitors Dissatisfied Customers</li><li>And So Much More</li></ul>Yasmine de Aranda is a purpose-driven SaaS marketer and a growth marketer. You can connect with her on LinkedIn here: <a href="https://www.linkedin.com/in/yasminedearanda/" rel="nofollow" target="_blank">https://www.linkedin.com/in/yasminedearanda/</a>

Steal Customers From Your SaaS Competitor with Yasmine de Aranda

In this episode we talk to Yasmine de Aranda, Growth Strategist at Market 8. Yasmine shares...   Growth Optimization is valuable to any company, because it helps identify the marketing roadmap with highest impact to the business   Highest impact and lowest cost of implementation.   The importance of building a unique strategy vs focusing on tactics, the surround-effect and the role of integrated marketing   You can't really skip because context is key, and this is why we work closely with the product marketer: Competitor matrix, Business Objectives, Ideal target audience based on existing traction, SWOT analysis   Tactical plan is a mix of offline and online answering the: who, why, what, where.   Implementation phase + testing results   Want to get a no-fluff email that boils down our 3 biggest takeaways from an entire week of B2B Growth episodes? Sign up today: http://sweetfishmedia.com/big3 We'll never send you more than what you can read in &lt; 1 minute. :)

In this episode we talk to <a href="https://www.linkedin.com/in/yasminedearanda/" rel="nofollow noopener noreferrer" target="_blank">Yasmine de Aranda</a>, Growth Strategist at <a href="http://www.market8.net/" rel="nofollow noopener noreferrer" target="_blank">Market 8</a>. Yasmine shares... <ol> <li> Growth Optimization is valuable to any company, because it helps identify the marketing roadmap with highest impact to the business </li> <li> Highest impact and lowest cost of implementation. </li> <li> The importance of building a unique strategy vs focusing on tactics, the surround-effect and the role of integrated marketing </li> <li> You can't really skip because context is key, and this is why we work closely with the product marketer: Competitor matrix, Business Objectives, Ideal target audience based on existing traction, SWOT analysis </li> <li> Tactical plan is a mix of offline and online answering the: who, why, what, where. </li> <li> Implementation phase + testing results </li> </ol> Want to get a no-fluff email that boils down our 3 biggest takeaways from an entire week of B2B Growth episodes? Sign up today: <a href="http://sweetfishmedia.com/big3" rel="nofollow noopener noreferrer" target="_blank">http://sweetfishmedia.com/big3</a> We'll never send you more than what you can read in &lt; 1 minute. :)

937: How to Build an Integrated Growth Marketing Strategy w/ Yasmine de Aranda