Hannah Spicer's guest appearances

Hannah Spicer

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The Hopes & Dreams Podcast

Sam Jones

Amanda Hesser

Kelly Brown

Paul Rogers

Aman Advani

Claire Warner

Thomas Robson-Kanu

Kelly Vaughn

Diana Pearl

Hannah Russell

Adam Clarke

Glen Burrows

Shauna Moran

Eva Pascoe

Emilie Vanpoperinghe

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Hannah Spicer has been helping luxury brands sell more online – especially with their email marketing since 2004, including roles at Harvey Nichols, Stella McCartney, De Beers, and Kurt Geiger. She now runs her own consultancy, Hannah Spicer Consulting, specialising in email marketing for an equally impressive list of luxury and fashion brands.In this episode we discuss:How to overcome some of the challenges with email marketing for luxury and premium brandsWhat you can do with abandoned cart and abandoned browse through emailMapping out our your customer’s post-purchase flows and following, so you don’t have one-time customersThe power of SMS and what we can learn from the US marketSegmentation for your VIP customers (hint: it’s not about discounts)Get 30% off Omnisend for your first three months &gt;&gt; https://keepopt.com/omnisend Join our brand new 'Chloe's eCommerce Club' here &gt;&gt; https://keepopt.com/club Get all the links and resources we mention &amp; join our email list at https://keepopt.comLove the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&amp;A on Spotify.Interested in being a Sponsor? go here: https://keepopt.com/sponsor

Hannah Spicer has been helping luxury brands sell more online – especially with their email marketing since 2004, including roles at Harvey Nichols, Stella McCartney, De Beers, and Kurt Geiger. She now runs her own consultancy, Hannah Spicer Consulting, specialising in email marketing for an equally impressive list of luxury and fashion brands.In this episode we discuss:<ul><li>How to overcome some of the challenges with email marketing for luxury and premium brands</li><li>What you can do with abandoned cart and abandoned browse through email</li><li>Mapping out our your customer’s post-purchase flows and following, so you don’t have one-time customers</li><li>The power of SMS and what we can learn from the US market</li><li>Segmentation for your VIP customers (hint: it’s not about discounts)</li></ul>Get 30% off Omnisend for your first three months &gt;&gt; <a href="https://keepopt.com/omnisend" rel="noopener noreferrer nofollow" target="_blank">https://keepopt.com/omnisend</a> Join our brand new 'Chloe's eCommerce Club' here &gt;&gt; <a href="https://keepopt.com/club" rel="noopener noreferrer nofollow" target="_blank">https://keepopt.com/club</a> Get all the links and resources we mention &amp; join our email list at <a href="https://keepopt.com" rel="noopener noreferrer nofollow" target="_blank">https://keepopt.com</a>Love the show? Chloe would love your feedback - leave a review here: <a href="https://keepopt.com/review" rel="noopener noreferrer nofollow" target="_blank">https://keepopt.com/review</a> or reply to the episode Q&amp;A on Spotify.Interested in being a Sponsor? go here: <a href="https://keepopt.com/sponsor" rel="noopener noreferrer nofollow" target="_blank">https://keepopt.com/sponsor</a>

Email Marketing: High Converting Flows for Luxury Brands with Hannah Spicer

On this episode, I sit down with E-commerce and Digital Marketing Consultant, Hannah Spicer. We touch on her journey, building a personal brand, the pros and cons of consulting, and - as you guessed it - the world right now.

On this episode, I sit down with E-commerce and Digital Marketing Consultant, <a href="https://www.hspicerconsulting.com/" rel="nofollow" target="_blank">Hannah Spicer</a>. We touch on her journey, building a personal brand, the pros and cons of consulting, and - as you guessed it - the world right now.

Episode 13: Hannah Spicer, E-commerce and Digital Marketing Consultant