Erica Marcom's guest appearances

Erica Marcom

Marketers In Capes

Noah Kagan

Rand Fishkin

Matthew Smith

Steli Efti

Adam Lisagor

Eric Kallman

Jonny Steel

Amit Bivas

Brenna Loury

Sivan Felder

Joel Gaudeul

David Charest

Hila Shitrit Nissim

Nadia Hitman

Austin Ried

OwlTail

Aleph VC

Show Notes Intercom, Slack, Hubspot, LinkedIn and other phenomenal B2B companies all have a new role. And it has to do with story-telling. In this episode, we talk to Aleph VC’s new head of marketing and messaging, Erica Marom, a BBC journalist gone tech storyteller, about how great brands rely on even better storytellers. Check out the six minute episode in its full glory to hear why video are made for storytelling, what journalists tap into to differentiate with storytelling,  and why some of the best tech inventors in the world fail to tell a goosebump-worthy story. --- About Marketers In Capes Marketers In Capes (formally Two Minute Marketing) shares rapid-fire practical marketing advice. In less than ten minutes, each episode asks real marketing heroes, famous or not, how they do what they do so well. Learn more at buchman.co.il

Show Notes Intercom, Slack, Hubspot, LinkedIn and other phenomenal B2B companies all have a new role. And it has to do with story-telling. In this episode, we talk to <a href="aleph.vc" rel="nofollow" target="_blank">Aleph VC</a>’s new head of marketing and messaging, Erica Marom, a BBC journalist gone tech storyteller, about how great brands rely on even better storytellers. Check out the six minute episode in its full glory to hear why video are made for storytelling, what journalists tap into to differentiate with storytelling,  and why some of the best tech inventors in the world fail to tell a goosebump-worthy story. --- About Marketers In Capes Marketers In Capes (formally Two Minute Marketing) shares rapid-fire practical marketing advice. In less than ten minutes, each episode asks real marketing heroes, famous or not, how they do what they do so well. Learn more at <a href="https://www.buchman.co.il/marketers-in-capes-podcast/" rel="nofollow" target="_blank">buchman.co.il</a>

Lessons from the BBC on Tech Storytelling with Erica Marcom from Aleph VC E. 17 