Greg Hedges's guest appearances

Greg Hedges

The Voicebot Podcast

VUX World

Ben Sauer

Alan Nichol

Zohaib Ahmed

Tim Kahle

Ahmed Bouzid

Adva Levin

Amy Stapleton

Heidi Culbertson

Hannes Heikinheimo

Tim McElreath

Dominik Meissner

Braden Ream

Mark Webster

Jo Jaquinta

Rebecca Evanhoe

OwlTail

The Conversational Academy is a fantastic online course that'll teach you the ins and outs of conversation design. Prepare yourself for the UX role of the future and enrol on the course today. VUX World listeners will save $100 when you enrol at conversationalacademy.com.Welcome to RAIN weekThis week is RAIN week. We've got two huge episodes featuring the industry-leading and ground-breaking RAIN Agency.RAIN are a dedicated voice agency and have worked with 23 of the Fortune 100 companies on voice projects. From Nike to Unilever, Campbells to Tide creating experiences from utility to leisure to kids and even product launches.In this episodeIn this first episode with RAIN, we're joined by VP Emerging Experiences, Greg Hedges, to discuss how RAIN approach voice with the Fortune 100 and we get into detail on how they built the Kung Fu Panda Alexa skill for DreamWorks and Amazon.We share some detail on what's changed in voice since RAIN pivoted in 2015 to focus exclusively on voice. We discuss how brands have moved from more tactical thinking to more strategic and how voice is something that is beginning to impact businesses, rather than be a nice marketing tick box. We also discuss how voice has changed ownership within brands, moving away from the research and innovation teams and moving into the hands of marketing.Greg shares how RAIN has changed and adapted over the years, how the tools they use have improved, how they built using the VOXA framework and he shares some of the secret sauce RAIN use to track and analyse their voice experiences using Google Analytics.We also dive deep into the Kung Fu Panda Alexa skill and discuss some of the technical detail in how it came to be, how RAIN approached the project and what Greg learned from a technical, design and strategic perspective.LinksRAINVisit the RAIN websiteSubscribe to the RAIN newsletter (scroll to bottom)RAIN on TwitterRAIN on InstaContactEmail Greg Email RAINThings we discussedKung Fu Panda Alexa skillThe VOXA frameworkLucid chartsVUI design best practice when designing for kids with Paul JacksonWill Hall and Jason Herndon of RAIN on VUX World  Hosted on Acast. See acast.com/privacy for more information.

<p>The Conversational Academy is a fantastic online course that'll teach you the ins and outs of conversation design. Prepare yourself for the UX role of the future and enrol on the course today. VUX World listeners will save $100 when you enrol at <a href="http://conversationalacademy.teachable.com/p/conversation-design-fundamentals/?coupon_code=VUX100&amp;affcode=231963_tjbetjpf" rel="nofollow" target="_blank">conversationalacademy.com</a>.</p><h2>Welcome to RAIN week</h2><p>This week is RAIN week. We've got two huge episodes featuring the industry-leading and ground-breaking <a href="https://rain.agency/" rel="nofollow" target="_blank">RAIN Agency</a>.</p><p>RAIN are a dedicated voice agency and have worked with 23 of the Fortune 100 companies on voice projects. From Nike to Unilever, Campbells to Tide creating experiences from utility to leisure to kids and even product launches.</p><p><br/></p><h2>In this episode</h2><p>In this first episode with RAIN, we're joined by VP Emerging Experiences, Greg Hedges, to discuss how RAIN approach voice with the Fortune 100 and we get into detail on how they built the <a href="https://www.amazon.com/Amazon-Prime-Video-Kung-Panda/dp/B07NQRRRPR" rel="nofollow" target="_blank">Kung Fu Panda Alexa skill</a> for DreamWorks and Amazon.</p><p>We share some detail on what's changed in voice since RAIN pivoted in 2015 to focus exclusively on voice. We discuss how brands have moved from more tactical thinking to more strategic and how voice is something that is beginning to impact businesses, rather than be a nice marketing tick box. We also discuss how voice has changed ownership within brands, moving away from the research and innovation teams and moving into the hands of marketing.</p><p>Greg shares how RAIN has changed and adapted over the years, how the tools they use have improved, how they built using the <a href="https://voxa.readthedocs.io/en/master/index.html" rel="nofollow" target="_blank">VOXA framework</a> and he shares some of the secret sauce RAIN use to track and analyse their voice experiences using Google Analytics.</p><p>We also dive deep into the Kung Fu Panda Alexa skill and discuss some of the technical detail in how it came to be, how RAIN approached the project and what Greg learned from a technical, design and strategic perspective.</p><p><br/></p><h3>Links</h3><h4>RAIN</h4><p><a href="https://rain.agency/" rel="nofollow" target="_blank">Visit the RAIN website</a></p><p><a href="https://rain.agency/" rel="nofollow" target="_blank">Subscribe to the RAIN newsletter (scroll to bottom)</a></p><p><a href="https://twitter.com/rainagency" rel="nofollow" target="_blank">RAIN on Twitter</a></p><p><a href="https://www.instagram.com/rainagency/" rel="nofollow" target="_blank">RAIN on Insta</a></p><p><br/></p><h4>Contact</h4><p><a href="mailto:gregh@rain.agency">Email Greg </a></p><p><a href="mailto:hello@rain.agency">Email RAIN</a></p><p><br/></p><h4>Things we discussed</h4><p><a href="https://www.amazon.com/Amazon-Prime-Video-Kung-Panda/dp/B07NQRRRPR" rel="nofollow" target="_blank">Kung Fu Panda Alexa skill</a></p><p><a href="https://voxa.readthedocs.io/en/master/index.html" rel="nofollow" target="_blank">The VOXA framework</a></p><p><a href="https://www.lucidchart.com/" rel="nofollow" target="_blank">Lucid charts</a></p><p><a href="https://vux.world/vui-design-best-practice-kids-skills/" rel="nofollow" target="_blank">VUI design best practice when designing for kids with Paul Jackson</a></p><p><a href="https://vux.world/strategy-creativity-technology/" rel="nofollow" target="_blank">Will Hall and Jason Herndon of RAIN on VUX World</a></p><p> </p><p> Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer nofollow" target="_blank">acast.com/privacy</a> for more information.</p>

How we approach voice with Fortune 100 companies and the Kung Fu Panda Alexa skill with Greg Hedges

Oren Jacob

Oren Jacob is CEO and founder of PullString and Greg Hedges is Vice President of Emerging Experiences at RAIN Agency. In this episode, we break down the latest adoption data of voice assistants on and beyond the smart speaker. User adoption of voice assistants is actually higher on smartphones and in cars, we explore how that impacts brands, media, and enterprises while also exploring how consumers use them today. You can download the report at https://voicebot.ai/research and follow along with the discussion or just sit back and listen to two industry experts share how organizations are reacting to the spread of voice on multiple device surfaces. 

<p>Oren Jacob is CEO and founder of PullString and Greg Hedges is Vice President of Emerging Experiences at RAIN Agency. In this episode, we break down the latest adoption data of voice assistants on and beyond the smart speaker. User adoption of voice assistants is actually higher on smartphones and in cars, we explore how that impacts brands, media, and enterprises while also exploring how consumers use them today. You can download the report at <a href="https://voicebot.ai/research" rel="nofollow" target="_blank">https://voicebot.ai/research</a> and follow along with the discussion or just sit back and listen to two industry experts share how organizations are reacting to the spread of voice on multiple device surfaces. </p>

Voice Assistant Adoption Beyond the Smart Speaker with Oren Jacob and Greg Hedges - Voicebot Podcast Ep 73