Scott Jurgens's guest appearances

Scott Jurgens

The Tao of Sports Podcast – The Definitive Sports, Marketing, Business Industry News Podcast

Ben Shapiro

Bill Johnson

Sam Houston

Jeffrey Gitomer

David Young

Randy Cohen

John Ruhlin

James Madison

John Shumate

John Collins

Jesse Cole

Jim Kean

Kevin Kulp

John Barrows

Max Altschuler

OwlTail

Scott Jurgens talks about the challenges facing an FCS powerhouse in Montana State, where the wins on the field are there, but it really takes an additional effort of marketing in order to engage the audience. This doesn’t just include football, as basketball may be a winner, but harder to draw fans to because of the cold weather and the remoteness of Bozeman, Montana. Jurgens expands on the efforts in order to embrace the new culture that is building at MSU, as well as some of the social media and marketing efforts in order to ensure that the stands are packed every home game. Twitter: @ScottJurgens

<p>Scott Jurgens talks about the challenges facing an FCS powerhouse in Montana State, where the wins on the field are there, but it really takes an additional effort of marketing in order to engage the audience. This doesn’t just include football, as basketball may be a winner, but harder to draw fans to because of the cold weather and the remoteness of Bozeman, Montana. Jurgens expands on the efforts in order to embrace the new culture that is building at MSU, as well as some of the social media and marketing efforts in order to ensure that the stands are packed every home game. Twitter: @ScottJurgens</p>

Ep. 337 – Scott Jurgens (Associate AD of Marketing, Montana State)