Jemma Cassidy's guest appearances

Jemma Cassidy

EDITED: Inside Retail 

Brown Thomas Presents…

Sweaty Betty

James Wilson

Bobbi Brown

Maria Tash

Sali Hughes

Ghizlan Guenez

Aliza Licht

Emily Oberg

Anya Hindmarch

Amanda Harrington

Roland Mouret

Victoria Magrath

Melissa Odabash

Sarah Chapman

Kerry O’Brien

OwlTail

In today’s episode, Louise speaks with Jemma Cassidy, Chief Product Officer of Sweaty Betty.Jemma discusses what the role of Chief Product Officer entails, and her journey to get there with stints in Topshop and Dunnes Stores along the way.We learn about the brand’s mission statement to empower women through fitness and beyond, working with a female founder, female CEO, female CPO and female design team.Jemma discusses the incredible success and growth of Sweaty Betty throughout the last year, and how they are just scratching the surface of activewear. Stay tuned for lots of exciting launches and collaborations on the horizon!

In today’s episode, Louise speaks with Jemma Cassidy, Chief Product Officer of Sweaty Betty. Jemma discusses what the role of Chief Product Officer entails, and her journey to get there with stints in Topshop and Dunnes Stores along the way. We learn about the brand’s mission statement to empower women through fitness and beyond, working with a female founder, female CEO, female CPO and female design team. Jemma discusses the incredible success and growth of Sweaty Betty throughout the last year, and how they are just scratching the surface of activewear. Stay tuned for lots of exciting launches and collaborations on the horizon!

40: Jemma Cassidy, Chief Product Officer of Sweaty Betty

January might look different this year, but customers are still heavily investing in athleisure. According to Allied Market Research, the market is forecasted to be worth nearly $547 billion by 2024.Since the 2000s, activewear has trended in popularity as people prioritized their physical and mental health by seeking wellness and escapism. With the category front of mind for both retailers and consumers in the new year, we’re joined by CPO of Sweaty Betty, Jemma Cassidy, to delve more into the booming market. Jemma gives us insight into Sweaty Betty’s strategies, including how they’ve successfully encouraged their consumers to stay active during lockdown. Sign up to our weekly Insider Briefing to get the latest industry news and exclusive market analysis here. Don’t forget to rate, review and subscribe to unEDITED! Get in touch at unedited@edited.com if there’s someone you think would be a great guest for our show too.

January might look different this year, but customers are still heavily investing in athleisure. According to Allied Market Research, the market is forecasted to be worth nearly $547 billion by 2024.Since the 2000s, activewear has trended in popularity as people prioritized their physical and mental health by seeking wellness and escapism. With the category front of mind for both retailers and consumers in the new year, we’re joined by CPO of Sweaty Betty, Jemma Cassidy, to delve more into the booming market. Jemma gives us insight into Sweaty Betty’s strategies, including how they’ve successfully encouraged their consumers to stay active during lockdown. Sign up to our weekly Insider Briefing to get the latest industry news and exclusive market analysis <a href="https://edited68542.activehosted.com/f/33" rel="nofollow" target="_blank">here</a>. Don’t forget to rate, review and subscribe to unEDITED! Get in touch at unedited@edited.com if there’s someone you think would be a great guest for our show too.

How did Sweaty Betty prevail in retail’s toughest year to date? Ft. Jemma Cassidy, CPO at Sweaty Betty