Lamar Cannon's guest appearances

Lamar Cannon

BiggerPockets Real Estate Podcast

Flipping Junkie Podcast with Danny Johnson

Hal Elrod

Ben Grise

Scott Smith

Nathan Brooks

Melissa Johnson

Bill Allen

Sharon Vornholt

Danny Johnson

Tucker Merrihew

Marty Boardman

Mike Simmons

Nick Baldo

Tom Krol

Brandon Turner

Mark Ferguson

OwlTail

Lamar Cannon is a real estate investor who loves to travel the world.  He set up his business to allow him to do deals no matter where he is on the globe.  His strengths are strategy, marketing and a strong mentality.  He enjoys experiencing new cultures, trying new foods, reading, writing poetry and playing basketball.   In today’s episode Lamar and I talk about how he goes about determining which part of a city to focus his marketing on.  He’s been investing in a lot of different cities outside of his home city of Austin, TX.    Investing in other cities forced him to develop a data-driven system to determine where to focus his marketing.   As a wholesaler (but almost equally as important for rehabbers), he wanted to determine which zip codes have the most action.   What he does is goes to ListSource.com and generates a list based on the following criteria:   1. Entire City (and surround areas) 2. Single-Family Houses Only 3. Last Sale Date within last 6 months 4. 99-100% Equity (shows most likely was cash buyer) 5. Absentee Owners (most likely investors bought) 6. Companies Only (filter to filter down further to make sure getting investor buys)   This is how he gets the data he wants for free…   On the last page right before checkout, you can preview your data and filter it by zip code.  All he’s really interested in is the count of the matching transactions so just the record count per zip code will tell him which zip codes have the most investor transactions.   How cool is that?   Another filter he uses from time to time to determine great areas for wholesaling is the foreclosure rate for the zip codes.  The more foreclosures, the more likely it is that the area isn’t being served well by investors as the houses aren’t being bought before foreclosures are happening…LESS COMPETITION!   For someone like myself that does mostly rehabs, I wouldn’t focus as much on foreclosures, rather I’d include price ranges that are near the city’s media home value as that will be the where the biggest pool of buyers is.   All in all, we shared a lot of great info in this episode to help you determine where to focus your mailing and claim your target farm area.

Lamar Cannon is a real estate investor who loves to travel the world.  He set up his business to allow him to do deals no matter where he is on the globe.  His strengths are strategy, marketing and a strong mentality.  He enjoys experiencing new cultures, trying new foods, reading, writing poetry and playing basketball. In today’s episode Lamar and I talk about how he goes about determining which part of a city to focus his marketing on.  He’s been investing in a lot of different cities outside of his home city of Austin, TX.  Investing in other cities forced him to develop a data-driven system to determine where to focus his marketing. As a wholesaler (but almost equally as important for rehabbers), he wanted to determine which zip codes have the most action. What he does is goes to <a href="http://ListSource.com" rel="nofollow" target="_blank">ListSource.com</a> and generates a list based on the following criteria: 1. Entire City (and surround areas) 2. Single-Family Houses Only 3. Last Sale Date within last 6 months 4. 99-100% Equity (shows most likely was cash buyer) 5. Absentee Owners (most likely investors bought) 6. Companies Only (filter to filter down further to make sure getting investor buys) This is how he gets the data he wants for free… On the last page right before checkout, you can preview your data and filter it by zip code.  All he’s really interested in is the count of the matching transactions so just the record count per zip code will tell him which zip codes have the most investor transactions. How cool is that? Another filter he uses from time to time to determine great areas for wholesaling is the foreclosure rate for the zip codes.  The more foreclosures, the more likely it is that the area isn’t being served well by investors as the houses aren’t being bought before foreclosures are happening…LESS COMPETITION! For someone like myself that does mostly rehabs, I wouldn’t focus as much on foreclosures, rather I’d include price ranges that are near the city’s media home value as that will be the where the biggest pool of buyers is. All in all, we shared a lot of great info in this episode to help you determine where to focus your mailing and claim your target farm area.

39: [Marketing] How to Determine Your Target Farm Area w/Lamar Cannon

On today's show, we want to introduce you to a relatively new investor who is building a really awesome wholesaling business through the use of smart marketing, savvy business skills, and persistence. Lamar Cannon, from the Austin, TX area, shares with us his story of how he got started with wholesaling and uses the sales skills from his previous job to close more deals. No matter what kind of investor you are, Lamar's story is going to inspire you, motivate you, and help take your own business to a new level.

On today's show, we want to introduce you to a relatively new investor who is building a really awesome wholesaling business through the use of smart marketing, savvy business skills, and persistence. Lamar Cannon, from the Austin, TX area, shares with us his story of how he got started with wholesaling and uses the sales skills from his previous job to close more deals. No matter what kind of investor you are, Lamar's story is going to inspire you, motivate you, and help take your own business to a new level.

#31: Building a Professional Wholesaling Business with Lamar Cannon

On today’s show, we want to introduce you to a relatively new investor who is building a really awesome wholesaling business through the use of smart marketing, savvy business skills, and persistence. Lamar Cannon, from the Austin, TX area, shares with us his story of how he got started with wholesaling and uses the sales skills from his previous job to close more deals. No matter what kind of investor you are, Lamar’s story is going to inspire you, motivate you, and help take your own business to a new level.In This Show, We CoverLamar’s first “accidental deal“Negotiating directly with a bankHow to avoid jumping from shiny object to shiny objectFinding cash buyersDealing with bad neighborhoodsThe right way to answer phone calls as a wholesalerHow to determine your wholesaling “law of averages“Tips for wholesaling with no moneyPlus a lot more!Links from the Show:BiggerPockets G+ AccountUltimate Beginner’s Guide to Real Estate InvestingHow to Create an Awesome Lead Generating Website in Under an Hour with No Technical AbilitiesBooks Mentioned in the ShowThe Book on Flipping Houses by J ScottThe Book on Estimating Rehab Costs by J ScottRich Dad Poor Dad by Robert KiyosakiGood to Great by Jim CollinsFour Hour Workweek by Timothy FerrissTweetable Topics:In business, be consistent with your strategy and focus on one thing at a time. (Tweet This!)Be solution-oriented. (Tweet This!)Connect with LamarLamar’s BiggerPockets ProfileLamar’s Website: We Buy Houses in San AntonioSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

On today’s show, we want to introduce you to a relatively new investor who is building a really awesome wholesaling business through the use of smart marketing, savvy business skills, and persistence. Lamar Cannon, from the Austin, TX area, shares with us his story of how he got started with wholesaling and uses the sales skills from his previous job to close more deals. No matter what kind of investor you are, Lamar’s story is going to inspire you, motivate you, and help take your own business to a new level.In This Show, We Cover<ul><li>Lamar’s first “accidental deal“</li><li>Negotiating directly with a bank</li><li>How to avoid jumping from shiny object to shiny object</li><li>Finding cash buyers</li><li>Dealing with bad neighborhoods</li><li>The right way to answer phone calls as a wholesaler</li><li>How to determine your wholesaling “law of averages“</li><li>Tips for wholesaling with no money</li><li>Plus a lot more!</li></ul>Links from the Show:<ul><li><a href="https://plus.google.com/103984299855532997032/" rel="nofollow" target="_blank">BiggerPockets G+ Account</a></li><li><a href="https://www.biggerpockets.com/real-estate-investing" rel="nofollow" target="_blank">Ultimate Beginner’s Guide to Real Estate Investing</a></li><li><a href="https://www.biggerpockets.com/blog/2013/06/01/how-to-build-website/" rel="nofollow" target="_blank">How to Create an Awesome Lead Generating Website in Under an Hour with No Technical Abilities</a></li></ul>Books Mentioned in the Show<ul><li><a href="https://www.biggerpockets.com/flippingbook" rel="nofollow" target="_blank">The Book on Flipping Houses</a> by J Scott</li><li><a href="https://www.biggerpockets.com/flippingbook" rel="nofollow" target="_blank">The Book on Estimating Rehab Costs</a> by J Scott</li><li><a href="http://amzn.to/29RIeN7" rel="nofollow" target="_blank">Rich Dad Poor Dad </a>by Robert Kiyosaki</li><li><a href="http://amzn.to/29VfPS1" rel="nofollow" target="_blank">Good to Great</a> by Jim Collins</li><li><a href="http://amzn.to/2a3va5L" rel="nofollow" target="_blank">Four Hour Workweek</a> by Timothy Ferriss</li></ul>Tweetable Topics:<ul><li>In business, be consistent with your strategy and focus on one thing at a time. (<a href="http://clicktotweet.com/5Oal7" rel="nofollow" target="_blank">Tweet This!</a>)</li><li>Be solution-oriented. (<a href="http://clicktotweet.com/HQT78" rel="nofollow" target="_blank">Tweet This!</a>)</li></ul>Connect with Lamar<ul><li>Lamar’s <a href="https://www.biggerpockets.com/users/lamarcannon" rel="nofollow" target="_blank">BiggerPockets Profile</a></li><li>Lamar’s Website: <a href="http://www.we-buy-houses-in-san-antonio.com/" rel="nofollow" target="_blank">We Buy Houses in San Antonio</a></li></ul>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer nofollow" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.