Heather Kluter's guest appearances

Heather Kluter

Product Mastery Now for Product Managers, Innovators, and Leaders

With Tamara Ghandour

Latif Nanji

Carlos Rodriguez

Nir Eyal

Chris Westfall

Duncan Wardle

Tom Schwab

Ellen Chisa

Vidya Dinamani

Blair Reeves

Todd Olson

Bob Moesta

Dan Olsen

Scott Belsky

Nancy Duarte

Brian Gardner

OwlTail

From Glamor Moms to a successful product launch with ethnography. One of my early product experiences began with user observations. I spent a week with customers, observing them in their environment, learning what they needed to accomplish and the obstacles they encountered. By the end of the week, I was walking in their shoes.  It […]

TEI 164: How qualitative research drives product management & the next generation Hyundai Santa Fe – with Heather Kluter