Trine Keller-Andreason's guest appearances

Trine Keller-Andreason

Sweathead, A Strategy Podcast

Nick Ellis

Rory Sutherland

Toby Ryan

Tom Goodwin

Lee Clow

Mara Lecocq

Malaka Gharib

Amber Benson

Greg Hahn

John Harris

Mark Pollard

Rob Schwartz

James Kirkham

Ben Phillips

Suzy Batiz

OwlTail

Trine Keller-Andreason is a planner at Forsman &amp; Bodenfors. She's worked in Denmark and New York, but now lives in Sweden. Just over a week ago, her team won the inaugural Creative Strategy Grand Prix at The Cannes International Festival of Creativity. The project took Volvo's history and focus on safety somewhere it hadn't been before. This will come as no surprise because Forsman &amp; Bodenfors is an agency many haven't seen before. They espouse a certain humanity and equality in how they work with each other - there isn't much formal hierarchy, there aren't many big titles, and people have to agree before projects can move ahead. Recently, the agency name arrived in New York through osmosis with KBS. But consensus, flat hierarchy, and small titles, can that even work in New York? You can find Trine here: https://twitter.com/trineka For more strategy talk:1. Strategy newsletter: http://www.markpollard.net/email-newsletter/2. Strategy drawings: http://www.instagram.com/markpollard 3. Strategy Twitter: http://www.twitter.com/markpollard4. Join 5,000+ strategists: http://www.sweathead.coNew book "Strategy Is Your Words" out soon.

Trine Keller-Andreason is a planner at Forsman &amp; Bodenfors. She's worked in Denmark and New York, but now lives in Sweden. Just over a week ago, her team won the inaugural Creative Strategy Grand Prix at The Cannes International Festival of Creativity. The project took Volvo's history and focus on safety somewhere it hadn't been before. This will come as no surprise because Forsman &amp; Bodenfors is an agency many haven't seen before. They espouse a certain humanity and equality in how they work with each other - there isn't much formal hierarchy, there aren't many big titles, and people have to agree before projects can move ahead. Recently, the agency name arrived in New York through osmosis with KBS. But consensus, flat hierarchy, and small titles, can that even work in New York? You can find Trine here: <a href="https://twitter.com/trineka" rel="nofollow" target="_blank">https://twitter.com/trineka</a>  For more strategy talk: 1. Strategy newsletter: <a href="http://www.markpollard.net/email-newsletter/" rel="nofollow" target="_blank">http://www.markpollard.net/email-newsletter/</a> 2. Strategy drawings: <a href="http://www.instagram.com/markpollard" rel="nofollow" target="_blank">http://www.instagram.com/markpollard</a>  3. Strategy Twitter: <a href="http://www.twitter.com/markpollard" rel="nofollow" target="_blank">http://www.twitter.com/markpollard</a> 4. Join 5,000+ strategists: <a href="http://www.sweathead.co" rel="nofollow" target="_blank">http://www.sweathead.co</a> New book "Strategy Is Your Words" out soon.

Please, Can We Do Advertising Together? - Trine Keller-Andreason, Strategist