Eric Eicher's guest appearances

Eric Eicher

Outcome Studio Podcast - Marketing & B2B Technology Talk

The Improvement Nerds Podcast

Jake Dunlap

Ryan Smith

Mark Ryan

Aaron Watson

Amanda Cross

Joel Smith

Alex Perry

Jeremy Leveille

Erica Ballard

Patrick O'Connor

Julie Kratz

Karen Valencic

Ryan Sullivan

Katie Rasoul

Seth Thompson

OwlTail

Bryan Kryder

Eric Eicher and Bryan Kryder are co-founders of RightHand, a marketing agency based in Indianapolis, Indiana. I invited them on to share their framework for actively aligning stakeholders, such as executives, marketing teams, and sales leaders, to have a common language and goals for marketing campaigns. This ultimately saves teams time and gets better engagement from buyers. They learned this framework after years of making videos, websites, and campaigns that didn't "work" because strategy, messaging, and goals were misaligned.

<p>Eric Eicher and Bryan Kryder are co-founders of RightHand, a marketing agency based in Indianapolis, Indiana. I invited them on to share their framework for actively aligning stakeholders, such as executives, marketing teams, and sales leaders, to have a common language and goals for marketing campaigns. This ultimately saves teams time and gets better engagement from buyers. They learned this framework after years of making videos, websites, and campaigns that didn't "work" because strategy, messaging, and goals were misaligned.</p>

031: Aligning Stakeholders Upfront for More Engaging Marketing Content with Eric Eicher and Bryan Kryder

In this episode, I nerd out with Eric Eicher, co-owner of RightHAND, a consulting company that helps organizations through creative storytelling, brand strategy, and problem definition.

<p>In this episode, I nerd out with Eric Eicher, co-owner of RightHAND, a consulting company that helps organizations through creative storytelling, brand strategy, and problem definition.</p>

Episode 9 - Nerding Out with Eric Eicher about a Designer's Mindset