Nathan Otwell's guest appearances

Nathan Otwell

Attempt At Greatness - By Arne Giske

Business Creators Radio Show With Adam Hommey

Be Real Show

Rogue Creators

Content + Commerce 

Rich Ad Poor Ad

The eComm Growth Show

Dan Henry

Carlos Alvarez

AJ Wilcox

Steve Gordon

Bill Bice

Henry Daas

Ethan Beute

Justin Christianson

Nicole Wipp

Greg Jeffries

Richard Chapo

Bob Wheeler

Jeffrey Davidson

Augie Johnston

Ryan Stewman

OwlTail

Paid Media and Innovative Consumer Funnel Strategist. Growth Hacker of Agile Advertising strategies responsible for 9 Figures of new business revenue. Shopanova helps online stores that are ready for massive growth be as shoppable as possible with our 15-Day Funnel Builder. https://shopanova.com/

Paid Media and Innovative Consumer Funnel Strategist. Growth Hacker of Agile Advertising strategies responsible for 9 Figures of new business revenue. Shopanova helps online stores that are ready for massive growth be as shoppable as possible with our 15-Day Funnel Builder. <a href="https://shopanova.com/" rel="nofollow" target="_blank">https://shopanova.com/</a>

#350 - Nathan Otwell gets REAL about Growing Brands with Shopanova

Your customers are waiting for you to interact with them everyday online. And, if you don’t show up fresh, fly, and fabulous, another brand will.In 2017, ecommerce was responsible for around $2.3 trillion in sales and is expected to hit $4.5 trillion in 2021 (according to a Statista report). In the US alone, ecommerce represents almost 10% of retail sales and that number is expected to grow by nearly 15% each year!Nathan Otwell, CMO of Shopnova, joins Adam to discuss the benefits of creating ecommerce store.Discover: What the lifetime value of the customer is and how you increase it; What the value of Customer Acquisition is; How much eCommerce shops should invest in their marketing; How risk-averse should one be; And much more! If you want to enter the world of ecommerce, tune in!The post How to Grow, Scale, and Sustain Your eCommerce Business, With Nathan Otwell first appeared on Business Creators Radio Show with Adam Hommey.

Your customers are waiting for you to interact with them everyday online. And, if you don’t show up fresh, fly, and fabulous, another brand will.In 2017, ecommerce was responsible for around $2.3 trillion in sales and is expected to hit $4.5 trillion in 2021 (according to a Statista report). In the US alone, ecommerce represents almost 10% of retail sales and that number is expected to grow by nearly 15% each year!Nathan Otwell, CMO of Shopnova, joins Adam to discuss the benefits of creating ecommerce store.Discover:<ul> <li>What the lifetime value of the customer is and how you increase it;</li> <li>What the value of Customer Acquisition is;</li> <li>How much eCommerce shops should invest in their marketing;</li> <li>How risk-averse should one be;</li> <li>And much more!</li> </ul>If you want to enter the world of ecommerce, tune in!The post <a href="https://www.businesscreatorsradioshow.com/how-to-grow-scale-and-sustain-your-ecommerce-business-with-nathan-otwell/" rel="nofollow" target="_blank">How to Grow, Scale, and Sustain Your eCommerce Business, With Nathan Otwell</a> first appeared on <a href="https://www.businesscreatorsradioshow.com" rel="nofollow" target="_blank">Business Creators Radio Show with Adam Hommey</a>.

How to Grow, Scale, and Sustain Your eCommerce Business, With Nathan Otwell

Nathan Otwell - Shopanova 

GoRogue Podcast Host: Bryan Fittin &amp; Loren Lewis Guest: Nathan Otwell On this episode Bryan and Loren are joined once again by Nathan Otwell of Shopanova, and they discuss the creative/content around a Facebook ad. [00:01:14] - Nathan’s background[00:04:25] - What are you obsessed with this week? Nathan - Chief Marketing Officer role at Shopanova Loren - The WitcherBryan - The Witcher [00:09:10] - Facebook ad creation[00:11:19] - What creative aspects work?[00:19:49] - With ads, how do you battle emotions and loss aversion?[00:27:12] - Conversion of simplistic ads vs over produced[00:31:35] - Rapid Fire Questions Quotes from the Episode: “Never assume anything and always test everything.” [00:09:31] “When it comes to videos...always try to educate, always try to engage..” [00:14:33] “People resist buying your product because they’re scared of losing money which is rooted deeply in a psychological phenomena known as loss aversion. [00:18:52] “90% of all snap judgements that we make about products can be traced back to color.” [00:22:50] Links: Shopanova - https://shopanova.com Social Media: Bryan Fittin https://www.instagram.com/heybryanhey/ Loren Lewis https://www.instagram.com/thislovelylewislife/ Nathan Otwell https://www.instagram.com/theangrymarketer/

GoRogue Podcast Host: Bryan Fittin &amp; Loren Lewis Guest: Nathan Otwell On this episode Bryan and Loren are joined once again by Nathan Otwell of Shopanova, and they discuss the creative/content around a Facebook ad. [00:01:14] - Nathan’s background [00:04:25] - What are you obsessed with this week? Nathan - Chief Marketing Officer role at Shopanova  Loren - The Witcher Bryan - The Witcher [00:09:10] - Facebook ad creation [00:11:19] - What creative aspects work? [00:19:49] - With ads, how do you battle emotions and loss aversion? [00:27:12] - Conversion of simplistic ads vs over produced [00:31:35] - Rapid Fire Questions Quotes from the Episode:  “Never assume anything and always test everything.” [00:09:31]  “When it comes to videos...always try to educate, always try to engage..” [00:14:33]  “People resist buying your product because they’re scared of losing money which is rooted deeply in a psychological phenomena known as loss aversion. [00:18:52]  “90% of all snap judgements that we make about products can be traced back to color.” [00:22:50]  Links:  Shopanova - <a href="https://shopanova.com%20" rel="nofollow" target="_blank">https://shopanova.com </a> Social Media:  Bryan Fittin <a href="https://www.instagram.com/heybryanhey/%20" rel="nofollow" target="_blank">https://www.instagram.com/heybryanhey/ </a> Loren Lewis <a href="https://www.instagram.com/thislovelylewislife/%20" rel="nofollow" target="_blank">https://www.instagram.com/thislovelylewislife/ </a> Nathan Otwell <a href="https://www.instagram.com/theangrymarketer/" rel="nofollow" target="_blank">https://www.instagram.com/theangrymarketer/</a>

Creative That Actually Works for Your Advertising w/ Nathan Otwell of Shopanova

Content Plus CommerceHost: Blake PuryearGuest: Nathan OtwellOn this episode Blake is joined by Nathan Otwell[00:01:07] - Nathan’s background[00:05:52] - Paid media campaigns, go to tools[00:08:40] - What is your agency “hero” story[00:13:49] - Paid media, traditional in-store vs eCommerce[00:20:32] - Coming trends in paid social that will catch people by surpriseQuotes from the Episode:“Big brands can actually use Facebook and instagram ads the same way that theywould buy any other type of media.” [00:04:00]“Let’s say your drop off is like 60% between your collection page to your productpages, well that means your collection page isn’t converting very well.” [00:06:51]“Facebook and Instagram is the equivalent of dropping this physical location store intothe biggest shopping mall in America.” [00:14:46]“The power of retargeting and the power of loading your product feed into Facebookand having those carousel display ads is a core foundational of any brand sellingonline.” [00:20:04]Links:Hot Jar - https://www.hotjar.comFacebook Pixel, explained: https://www.oberlo.com/blog/facebook-pixelhttps://www.linkedin.com/in/nathan-otwell-b1a976a5/

Content Plus Commerce Host: Blake Puryear Guest: Nathan Otwell On this episode Blake is joined by Nathan Otwell [00:01:07] - Nathan’s background [00:05:52] - Paid media campaigns, go to tools [00:08:40] - What is your agency “hero” story [00:13:49] - Paid media, traditional in-store vs eCommerce [00:20:32] - Coming trends in paid social that will catch people by surpriseQuotes from the Episode: “Big brands can actually use Facebook and instagram ads the same way that they would buy any other type of media.” [00:04:00]“Let’s say your drop off is like 60% between your collection page to your product pages, well that means your collection page isn’t converting very well.” [00:06:51]“Facebook and Instagram is the equivalent of dropping this physical location store into the biggest shopping mall in America.” [00:14:46]“The power of retargeting and the power of loading your product feed into Facebook and having those carousel display ads is a core foundational of any brand selling online.” [00:20:04]Links: Hot Jar - <a href="https://www.hotjar.com" rel="nofollow" target="_blank">https://www.hotjar.com</a> Facebook Pixel, explained: <a href="https://www.oberlo.com/blog/facebook-pixel" rel="nofollow" target="_blank">https://www.oberlo.com/blog/facebook-pixel</a><a href="https://www.linkedin.com/in/nathan-otwell-b1a976a5/" rel="nofollow" target="_blank">https://www.linkedin.com/in/nathan-otwell-b1a976a5/</a>

Paid Media, Growing D2C Sales, The Power of the Facebook Pixel with Nathan Otwell

www.GoRogueX.com Sooooo you know you need to be doing facebook ads. It seems super difficult and frustrating. We dive intro this with Nathan Otwell and he talks us through the basics that anyone can do to get results.

<a href="http://www.GoRogueX.com" rel="nofollow" target="_blank">www.GoRogueX.com</a> Sooooo you know you need to be doing facebook ads. It seems super difficult and frustrating. We dive intro this with Nathan Otwell and he talks us through the basics that anyone can do to get results.

Facebook Ads For Beginners - Nathan Otwell

Dale Hensel

FB ADS in 2019: Lessons Spending Over $50 Million On Facebook Ads! Dale Hensel &amp; Nathan Otwell #SMC #ArneGiske #Course The Sell More Courses Podcast aims to inspire young people to live the life they want to live, via entrepreneurship. Arne's mission is to inspire, empower, and educate the next generation of business leaders through the power of storytelling and teaching through online courses. Wanna Learn How To Pull Off Consistent 5 Figure Online Course Promotions Using The “Evergreen Launch Method”? Check out Courselaunchprofits.com

FB ADS in 2019: Lessons Spending Over $50 Million On Facebook Ads! Dale Hensel &amp; Nathan Otwell #SMC #ArneGiske #Course The Sell More Courses Podcast aims to inspire young people to live the life they want to live, via entrepreneurship. Arne's mission is to inspire, empower, and educate the next generation of business leaders through the power of storytelling and teaching through online courses. Wanna Learn How To Pull Off Consistent 5 Figure Online Course Promotions Using The “Evergreen Launch Method”? Check out <a href="http://Courselaunchprofits.com" rel="nofollow" target="_blank">Courselaunchprofits.com</a>