Alex Littlewood's guest appearances

Alex Littlewood

Cars Yeah

Cult of Startup Podcast

SRFitness365 Podcast

Tom Smith

Dave Kindig

Larry Dixon

Bill Goldberg

David Smith

Adam Carolla

Harley Davidson

Mark Lambert

Jack Roush

Lance Stander

Ryan Truax

Martin Klein

Doug Breuninger

Pontus Fontaeus

Chris Mason

OwlTail

Touching on Alex’s Journey into the sport, Training and Diet Splits! some stories along the way!

Ep7 Talking American Football with GB Athlete Alex Littlewood

Alex Littlewood is the Founder and CEO of Motoroso.com, a website for enthusiasts to plan, build and share everything that powers their lifestyles. Alex launched the beta version of Motoroso's site in late 2015, and in January of 2019, he launched the "Motoroso Marketplace", which is the worlds first dedicated auto parts marketplace. The site has over 250,000 products available at launch, sold by hand-selected vendors, and they offer free shipping on all purchases with no minimum. Alex led a 10+ year startup career in the Silicon Valley, including Wildfire which was acquired by Google. He then started Motoroso, and after selling his house to fund the company and going through the TechStars accelerator in Detroit, he decided to move the company to the beautiful Central Coast of California. In conjunction with Motoroso's marketplace launch, they have also begun creating video content in their 2,000 square foot video studio in downtown San Luis Obispo. Alex raced a motorcycle in the AFM and WERA road racing series, and can often be found on the track at Laguna Seca, Sears Point, and Miller Motorsports Park.

Alex Littlewood is the Founder and CEO of <a href="http://Motoroso.com" rel="nofollow" target="_blank">Motoroso.com</a>, a website for enthusiasts to plan, build and share everything that powers their lifestyles. Alex launched the beta version of Motoroso's site in late 2015, and in January of 2019, he launched the "Motoroso Marketplace", which is the worlds first dedicated auto parts marketplace. The site has over 250,000 products available at launch, sold by hand-selected vendors, and they offer free shipping on all purchases with no minimum. Alex led a 10+ year startup career in the Silicon Valley, including Wildfire which was acquired by Google. He then started Motoroso, and after selling his house to fund the company and going through the TechStars accelerator in Detroit, he decided to move the company to the beautiful Central Coast of California. In conjunction with Motoroso's marketplace launch, they have also begun creating video content in their 2,000 square foot video studio in downtown San Luis Obispo. Alex raced a motorcycle in the AFM and WERA road racing series, and can often be found on the track at Laguna Seca, Sears Point, and Miller Motorsports Park.

1236: Alex Littlewood is the Founder and CEO of Motoroso.com.

Today’s guest in this episode of Cult of Startup is Alex Littlewood, the founder, and CEO of Motoroso. Founded in 2013, Motoroso is an online hub for motorsports and automotive enthusiasts alike to plan, build, and share their dream vehicle projects -- from drawing ideas and inspiration through content to locating specific parts, accessories, and service providers. Motoroso stemmed from Alex’s passion for working on and riding cars and motorcycles. In today’s episode, we get to the root of what the company’s all about and how it got to where it is now as a result of that passion. Some questions I ask Alex:  How did growing up in motorsports influence the work you’re doing today? [7:47] What was the experience of working at a startup that was later acquired by Google like? [11:40] What was the next phase after you left Google following the acquisition? [35:39] What the plan for making Motoroso happen while also working a 9-to-5 at your then-job? [45:37] What were some of the lean methodology procedures you used to get to the point of figuring out your idea before having the code for it written? [52:36] What was the application process for Techstars like? [1:07:59] What was it like going from Silicon Valley to Detroit? [1:16:05] What was the makeup of the Techstars experience and program? [1:26:32] What did the day-to-day of the Techstars program consist of? [1:35:02] What’s your opinion on the environment of accelerators? [1:38:05] What were the criteria in making the decision to move to San Luis Obispo, and where is Motoroso at today? [1:53:07] What do you want Motoroso’s next stage to be? [2:03:35]  Some Things You'll Learn In This Episode:  What differentiates a “market network” from a “social network” What website inspired Alex’s idea for Motoroso How Alex’s career turned into a path focused on marketing What the challenge in helping to position the company for success was when it came to dealing with larger enterprises while at Wildfire A word of advice to anyone thinking about going into a startup How the idea of Motoroso came to fruition What factors went into deciding to start Motoroso and realizing it was the right move What side jobs Alex took on to make ends meet while making his vision happen Why it’s not necessarily the case new startups should always be in the Bay Area Why every startup founder should apply to an accelerator What accelerators are actually for The difference between an idea and an actual startup 

Today’s guest in this episode of Cult of Startup is Alex Littlewood, the founder, and CEO of Motoroso. Founded in 2013, Motoroso is an online hub for motorsports and automotive enthusiasts alike to plan, build, and share their dream vehicle projects -- from drawing ideas and inspiration through content to locating specific parts, accessories, and service providers. Motoroso stemmed from Alex’s passion for working on and riding cars and motorcycles. In today’s episode, we get to the root of what the company’s all about and how it got to where it is now as a result of that passion. Some questions I ask Alex: <ul> <li>How did growing up in motorsports influence the work you’re doing today? [7:47]</li> <li>What was the experience of working at a startup that was later acquired by Google like? [11:40]</li> <li>What was the next phase after you left Google following the acquisition? [35:39]</li> <li>What the plan for making Motoroso happen while also working a 9-to-5 at your then-job? [45:37]</li> <li>What were some of the lean methodology procedures you used to get to the point of figuring out your idea before having the code for it written? [52:36]</li> <li>What was the application process for Techstars like? [1:07:59]</li> <li>What was it like going from Silicon Valley to Detroit? [1:16:05]</li> <li>What was the makeup of the Techstars experience and program? [1:26:32]</li> <li>What did the day-to-day of the Techstars program consist of? [1:35:02]</li> <li>What’s your opinion on the environment of accelerators? [1:38:05]</li> <li>What were the criteria in making the decision to move to San Luis Obispo, and where is Motoroso at today? [1:53:07]</li> <li>What do you want Motoroso’s next stage to be? [2:03:35]</li> </ul> Some Things You'll Learn In This Episode: <ul> <li>What differentiates a “market network” from a “social network”</li> <li>What website inspired Alex’s idea for Motoroso</li> <li>How Alex’s career turned into a path focused on marketing</li> <li>What the challenge in helping to position the company for success was when it came to dealing with larger enterprises while at Wildfire</li> <li>A word of advice to anyone thinking about going into a startup</li> <li>How the idea of Motoroso came to fruition</li> <li>What factors went into deciding to start Motoroso and realizing it was the right move</li> <li>What side jobs Alex took on to make ends meet while making his vision happen</li> <li>Why it’s not necessarily the case new startups should always be in the Bay Area</li> <li>Why every startup founder should apply to an accelerator</li> <li>What accelerators are actually for</li> <li>The difference between an idea and an actual startup</li> </ul>

How a Passion for Motorsports Turned into a Product with Alex Littlewood Founder of Motoroso