Rebecca Pollard's guest appearances

Rebecca Pollard

The Yearbook Whys Podcast

The Marketing Careers Podcast

Beyond the Bell

Jim Jordan

Tim Clark

Aaron Levy

Justin Johnson

Sarah Nichols

Julian Cole

Paul Cowan

Natalie Brown

Tom Tate

Liz Willits

Doug Robertson

Dave Snyder

Don Goble

James Ontra

Bill Sebald

OwlTail

Aligning your marketing career with a niche industry can be valuable and provide a strong foundation.CMO at pet industry start up GreatPet, Rebecca Pollard, shares her insights and tips to help you navigate your job search, effectively manage a marketing team,  turn failures into learnings, and how to transition from contributor to marketing manager and leader.Connect with Rebecca Pollardvia Linkedin:  linkedin.com/in/rebeccalpollard/via email: rebecca (at) greatpet (dot) comvia website:  www.greatpetmedia.com Resources from this episode:- Marketing Tech for measuring customer LTV: lifetimely.io/- The "4 Rooms of Change" team building exercise explained here - youtube.com/watch?v=j1dIiizegHEMarketing Career Resources:Find the right Marketing Skills Course for you: - themarketinghelp.co/linkedinlearningGet guided support on your marketing job search and successful interviews:- themarketinghelp.co/coursesJoin The Marketing Help newsletter for monthly career tips and updates:- themarketinghelp.co/subscribe 

Aligning your marketing career with a niche industry can be valuable and provide a strong foundation.CMO at pet industry start up GreatPet, Rebecca Pollard, shares her insights and tips to help you navigate your job search, effectively manage a marketing team,  turn failures into learnings, and how to transition from contributor to marketing manager and leader. Connect with Rebecca Pollard via Linkedin:  <a href="http://linkedin.com/in/rebeccalpollard/" rel="nofollow" target="_blank">linkedin.com/in/rebeccalpollard/</a> via email: rebecca (at) greatpet (dot) com via website:  <a href="http://www.greatpetmedia.com" rel="nofollow" target="_blank">www.greatpetmedia.com</a> Resources from this episode: - Marketing Tech for measuring customer LTV: <a href="lifetimely.io/" rel="nofollow" target="_blank">lifetimely.io/</a> - The "4 Rooms of Change" team building exercise explained here -  <a href="https://www.youtube.com/watch?v=j1dIiizegHE" rel="nofollow" target="_blank">youtube.com/watch?v=j1dIiizegHE</a> Marketing Career Resources: Find the right Marketing Skills Course for you:  - <a href="http://themarketinghelp.co/linkedinlearning" rel="nofollow" target="_blank">themarketinghelp.co/linkedinlearning</a>Get guided support on your marketing job search and successful interviews: - <a href="http://themarketinghelp.co/courses" rel="nofollow" target="_blank">themarketinghelp.co/courses</a> Join The Marketing Help newsletter for monthly career tips and updates: - <a href="http://themarketinghelp.co/subscribe" rel="nofollow" target="_blank">themarketinghelp.co/subscribe</a>

Pet Industry CMO Rebecca Pollard on How Networking and Niche Industry Experience is Key For Your Marketing Career

Journalism educators Leland Mallett and Rebecca Pollard discuss their experiences with the extreme cold, snow, and power outages in Texas recently and the effect on schools -- and their student media coverage of it all. Mallett has been advising yearbooks and newspapers since 1999. He is the newspaper, yearbook, and photo adviser at Legacy High School in Mansfield, Texas. Legacy’s publications have won Crowns, Pacemakers, and Stars. Mallett serves as the Webmaster for the Texas Association of Journalism Educators (TAJE). Mallett won JEA’s Distinguished Yearbook Adviser award in 2018.  In 2015 he won the Texas Adviser of the Year award from ILPC. He has also won the Edith Fox King Award, TAJE Trailblazer, Dow Jones Special Recognition Adviser and JEA's Yearbook Special Recognition Adviser. Leland loves the art of telling stories in any media. But really, he’s just going through life trying not to look like a moron.Pollard, MJE, advises the yearbook at Lovejoy High School, in Lucas, Texas. She loves all student media, which is why she has advised at five different schools and all mediums in 21 years. Her programs have won top state and national awards including Pacemakers and Crowns. She is a recipient of the JEA Distinguished Yearbook Adviser in 2019, Medal of Merit in 2020 and ILPC Edith Fox King Award in 2013. She is a JEA mentor and also serves on the planning committee for the Gloria Shields/NSPA Media Workshop.Connect with Leland and Rebecca on Twitter: @mallett and @rebecca_pollard.You can follow host Evelyn Lauer on Twitter and Instagram @evelynalauer.

Journalism educators Leland Mallett and Rebecca Pollard discuss their experiences with the extreme cold, snow, and power outages in Texas recently and the effect on schools -- and their student media coverage of it all.  Mallett has been advising yearbooks and newspapers since 1999. He is the newspaper, yearbook, and photo adviser at Legacy High School in Mansfield, Texas. Legacy’s publications have won Crowns, Pacemakers, and Stars. Mallett serves as the Webmaster for the Texas Association of Journalism Educators (TAJE). Mallett won JEA’s Distinguished Yearbook Adviser award in 2018.  In 2015 he won the Texas Adviser of the Year award from ILPC. He has also won the Edith Fox King Award, TAJE Trailblazer, Dow Jones Special Recognition  Adviser and JEA's Yearbook Special Recognition Adviser. Leland loves the art of telling stories in any media. But really, he’s just going through life trying not to look like a moron. Pollard, MJE, advises the yearbook at Lovejoy High School, in Lucas, Texas. She loves all student media, which is why she has advised at five different schools and all mediums in 21 years. Her programs have won top state and national awards including Pacemakers and Crowns. She is a recipient of the JEA Distinguished Yearbook Adviser in 2019, Medal of Merit in 2020 and ILPC Edith Fox King Award in 2013. She is a JEA mentor and also serves on the planning committee for the Gloria Shields/NSPA Media Workshop.Connect with Leland and Rebecca on Twitter: @mallett and @rebecca_pollard. You can follow host Evelyn Lauer on Twitter and Instagram @evelynalauer.

Leland Mallet and Rebecca Pollard

S2E3 - Journalistic Yearbooks with Rebecca Pollard Every year, more yearbook staffs choose to take a more journalistic approach to their coverage — and they're going way beyond the most basic who, what, when, and where! If you're taking your staff down that path and want to support them in crafting a more journalistic product, you need to listen to this conversation with 2018 Distinguished Yearbook Adviser of the Year Rebecca Pollard! She offers practical tips and perspective hard-earned in a near two decade-long career in Texas.  At the top, I offer some resources and highlight some of the work done Jan. 30 relating to Student Press Freedom Day. You can learn more about the day, the New Voices movement, and work being done on behalf of student journalists and advisers via the JEA Scholastic Press Rights Committee and Student Press Law Center.  It'd be great to hear from you — you can reach me at iteachyearbook@gmail.com and find the podcast on Twitter at @YearbookWhys. Please share the podcast online or with friends in your yearbook network, or leave a review on Apple iTunes; it helps others find the podcast! Share a review here: Apple iTunes This podcast is powered by Pinecast.

<h1>S2E3 - Journalistic Yearbooks with Rebecca Pollard</h1> Every year, more yearbook staffs choose to take a more journalistic approach to their coverage — and they're going way beyond the most basic who, what, when, and where! If you're taking your staff down that path and want to support them in crafting a more journalistic product, you need to listen to this conversation with 2018 Distinguished Yearbook Adviser of the Year Rebecca Pollard! She offers practical tips and perspective hard-earned in a near two decade-long career in Texas. At the top, I offer some resources and highlight some of the work done Jan. 30 relating to Student Press Freedom Day. You can learn more about the day, the New Voices movement, and work being done on behalf of student journalists and advisers via the <a href="http://jeasprc.org" rel="nofollow" target="_blank">JEA Scholastic Press Rights Committee</a> and <a href="http://www.splc.org" rel="nofollow" target="_blank">Student Press Law Center</a>. It'd be great to hear from you — you can reach me at iteachyearbook@gmail.com and find the podcast on Twitter at <a href="www.twitter.com/yearbookwhys" rel="nofollow" target="_blank">@YearbookWhys</a>. Please share the podcast online or with friends in your yearbook network, or leave a review on Apple iTunes; it helps others find the podcast! Share a review here: <a href="https://itunes.apple.com/us/podcast/the-yearbook-whys-podcast/id1332045204?mt=2" rel="nofollow" target="_blank">Apple iTunes</a> This podcast is powered by <a href="https://pinecast.com" rel="nofollow" target="_blank">Pinecast</a>.

S2E3 - Journalistic Yearbooks with Rebecca Pollard