Victor Lombardi's guest appearances

Victor Lombardi

Catalyst Podcast

Elon Musk

Marc Andreessen

Michael Bierut

Erin McKean

Andrew Smith

Teresa Torres

Khoi Vinh

Lara Hogan

Eric Meyer

Jeffrey Zeldman

Mike Davidson

Karen McGrane

Jerome Hardaway

Amir Salihefendic

Cathy O'Neil

OwlTail

Learning from Failure: On this week’s episode Paul Ford and Will Denton sit down with Victor Lombardi to talk about how great experience design often fails. We talk about taking a humanist approach to UX design within a corporate role, look at design that has failed, and find ways to detect early signs of failure. We also make fun of Google Plus. ►iTunes/►SoundCloud/►Overcast/►Stitcher/►MP3 /►RSS Victor — 4:47: “When your product is money, it’s hard not to get greedy.” Victor — 6:58: “That blew me away: that there are people doing this work. They can be technical but their job is really to interface with humans.” Victor — 18:10: “If you’re not really in touch with the customer [that’s an early sign of failure]” Paul — 19:34: “That’s your whole world view, and then [apple comes in] and is like, ‘actually you’ve been thinking incorrectly’”. Will— 20:36: “Can we add a little addendum [to the book], ‘lots of money and sheer bravado will get you through’ [your failures].” Victor— 20:39: “They have such a great history of questioning our expectations and getting away with it, that it’s become a pretty good strategy for them to keep cannibilizing themselves, messing with our expectations of what we should be doing with our software and getting away with it 90% of the time.” Paul — 20:57: “You’re a humanist at heart … and that’s not a corporate mindset. The corporate mindset is that we have to basically be flawless.” LINKS  Victor Lombardi Victor on Twitter Why We Fail: Learning from Experience Design Failures Timex Sinclair  Joy Mountford  Brenda Laurel Bruce Tognazzini  Wesabe Mint  Why wesabe lost to mint Agile Google Plus Google Photos  Track Changes is the weekly technology and culture podcast from Postlight, hosted by Paul Ford and Rich Ziade. Production, show notes and transcripts by EDITAUDIO. Podcast logo and design by Will Denton of Postlight.

Learning from Failure: On this week’s episode <a href="https://medium.com/u/168dab556633" rel="noopener nofollow" target="_blank">Paul Ford</a> and <a href="https://medium.com/u/95c4ef348109" rel="noopener nofollow" target="_blank">Will Denton</a> sit down with <a href="https://medium.com/u/55e9afbac3c6" rel="noopener nofollow" target="_blank">Victor Lombardi</a> to talk about how great experience design often fails. We talk about taking a humanist approach to UX design within a corporate role, look at design that has failed, and find ways to detect early signs of failure. We also make fun of Google Plus. ►<a href="https://itunes.apple.com/us/podcast/track-changes/id1087659707?mt=2" rel="nofollow" target="_blank">iTunes</a>/►<a href="https://soundcloud.com/postlighttrackchanges/" rel="nofollow" target="_blank">SoundCloud</a>/►<a href="https://overcast.fm/itunes1087659707/track-changes" rel="nofollow" target="_blank">Overcast</a>/►<a href="http://www.stitcher.com/podcast/track-changes" rel="nofollow" target="_blank">Stitcher</a>/►<a href="http://trackchanges.libsyn.com" rel="nofollow" target="_blank">MP3</a> /►<a>RSS</a> Victor — 4:47: “When your product is money, it’s hard not to get greedy.” Victor — 6:58: “That blew me away: that there are people doing this work. They can be technical but their job is really to interface with humans.” Victor — 18:10: “If you’re not really in touch with the customer [that’s an early sign of failure]” Paul — 19:34: “That’s your whole world view, and then [apple comes in] and is like, ‘actually you’ve been thinking incorrectly’”. Will— 20:36: “Can we add a little addendum [to the book], ‘lots of money and sheer bravado will get you through’ [your failures].” Victor— 20:39: “They have such a great history of questioning our expectations and getting away with it, that it’s become a pretty good strategy for them to keep cannibilizing themselves, messing with our expectations of what we should be doing with our software and getting away with it 90% of the time.” Paul — 20:57: “You’re a humanist at heart … and that’s not a corporate mindset. The corporate mindset is that we have to basically be flawless.” LINKS <ul> <li><a href="http://victorlombardi.com/" rel="noopener nofollow" target="_blank">Victor Lombardi</a></li> <li><a href="https://twitter.com/threefour?lang=en" rel="noopener nofollow" target="_blank">Victor on Twitter</a></li> <li><a href="https://rosenfeldmedia.com/books/why-we-fail/" rel="noopener nofollow" target="_blank">Why We Fail: Learning from Experience Design Failures</a></li> <li><a href="https://en.wikipedia.org/wiki/Timex_Sinclair_1000" rel="noopener nofollow" target="_blank">Timex Sinclair </a></li> <li><a href="https://en.wikipedia.org/wiki/Joy_Mountford" rel="noopener nofollow" target="_blank">Joy Mountford </a></li> <li><a href="https://en.wikipedia.org/wiki/Brenda_Laurel" rel="noopener nofollow" target="_blank">Brenda Laurel</a></li> <li><a href="https://en.wikipedia.org/wiki/Bruce_Tognazzini" rel="noopener nofollow" target="_blank">Bruce Tognazzini </a></li> <li><a href="https://en.wikipedia.org/wiki/Wesabe" rel="noopener nofollow" target="_blank">Wesabe</a></li> <li><a href="https://www.mint.com/" rel="noopener nofollow" target="_blank">Mint </a></li> <li><a href="https://techcrunch.com/2010/10/01/wesabe-mint/" rel="noopener nofollow" target="_blank">Why wesabe lost to mint</a></li> <li><a href="https://en.wikipedia.org/wiki/Agile_software_development" rel="noopener nofollow" target="_blank">Agile</a></li> <li><a href="https://plus.google.com/discover" rel="noopener nofollow" target="_blank">Google Plus</a></li> <li><a href="https://photos.google.com/" rel="noopener nofollow" target="_blank">Google Photos</a></li> </ul> Track Changes is the weekly technology and culture podcast from Postlight, hosted by <a href="https://medium.com/u/168dab556633" rel="noopener nofollow" target="_blank">Paul Ford</a> and <a href="https://medium.com/u/829d19bc636a" rel="noopener nofollow" target="_blank">Rich Ziade</a>. Production, show notes and transcripts by <a href="https://medium.com/u/16db3d2b704" rel="noopener nofollow" target="_blank">EDITAUDIO</a>. Podcast logo and design by <a href="https://medium.com/u/95c4ef348109" rel="noopener nofollow" target="_blank">Will Denton</a> of Postlight.

Why We Fail : A Conversation with Victor Lombardi