Prince Ghuman

14 Podcast Episodes

The Future of Neuromarketing with Prince Ghuman & Matt Johnson

The Future of Neuromarketing with Prince Ghuman & Matt Johnson

When Prince Ghuman, a neuromarketer and prolific entrepreneur, got together with his long-time neuroscientist friend Mat... Read more

20 Oct 2021

43mins

172. Why We Like the Things We Like, with Prince Ghuman, coauthor of Blindsight

172. Why We Like the Things We Like, with Prince Ghuman, coauthor of Blindsight

Back on episode 160, I was joined by Dr. Matt Johnson to discuss his book Blindsight and the work he and his counterpart... Read more

1 Oct 2021

45mins

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Blindsight & Neuroscience of Marketing with Matt Johnson and Prince Ghuman

Blindsight & Neuroscience of Marketing with Matt Johnson and Prince Ghuman

Matt Johnson is a professor, researcher, and writer specializing in the application of neuroscience and psychology to th... Read more

18 Jun 2021

48mins

196. The Neuroscience of Marketing with Matt Johnson and Prince Ghuman

196. The Neuroscience of Marketing with Matt Johnson and Prince Ghuman

Today’s world is more digitally-based than ever before, and in this digital world, brands are constantly marketing their... Read more

5 May 2021

1hr 9mins

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Neuromarketing with Matt Johnson & Prince Ghuman

Neuromarketing with Matt Johnson & Prince Ghuman

“I think you could have gotten away with mediocre branding before platforms like Amazon and Facebook came along.” Howeve... Read more

15 Mar 2021

33mins

How marketing reshapes your brain with neuromarketer Professor Prince Ghuman | #540

How marketing reshapes your brain with neuromarketer Professor Prince Ghuman | #540

Ever wondered why McDonalds logo is red and yellow? Or why watches in ads are always set at 10:10? Or why some stores se... Read more

21 Feb 2021

48mins

How to Use Neuroscience in Marketing & HR - Prince Ghuman

How to Use Neuroscience in Marketing & HR - Prince Ghuman

In this episode, Prince Ghuman and I are going to discuss a topic that may be relatively new to what HR and more broadly... Read more

20 Oct 2020

51mins

Matt Johnson & Prince Ghuman on Mid-Liminal Marketing and the Ethics of Applied Neuroscience

Matt Johnson & Prince Ghuman on Mid-Liminal Marketing and the Ethics of Applied Neuroscience

Matt Johnson, PhD and Prince Ghuman are the authors of “Blindsight: the mostly hidden ways marketing shapes our brains.”... Read more

18 Oct 2020

1hr 35mins

The Hidden Science of Neuromarketing (with Prince Ghuman)

The Hidden Science of Neuromarketing (with Prince Ghuman)

Prince Ghuman is a neuro-marketer whose focus is on the ethical applications of neuromarketing in the consumer world.Tog... Read more

15 Sep 2020

29mins

#19 What Makes Prospects Say "Yes"? ft. Matt Johnson PhD & Prince Ghuman

#19 What Makes Prospects Say "Yes"? ft. Matt Johnson PhD & Prince Ghuman

Did you know that 90% of decision making is subconscious? That's crazy, right.  But what factors go into making that sub... Read more

7 Jul 2020

55mins

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