Jeanne Rosier Smith's guest appearances

Jeanne Rosier Smith

The Art Biz

The BoldBrush Podcast

David Kassan

Maria Brophy

Kathleen Dunphy

Marilyn Artus

Ali Cavanaugh

Mario Robinson

Laura Petrovich-Cheney

Mary Erickson

Clint Watson

Megan Auman

Carol McIntyre

Adele Sypesteyn

Lorraine Glessner

Leslie Neumann

Jill Powers

OwlTail

In this episode, we sat down to chat with the delightful and savvy Jeanne Rosier Smith to talk about her advice on how artists can learn to make a living from their work! Check out Jeanne's instagram and website:https://www.instagram.com/jeannerosiersmith/www.jeannerosiersmith.comEpiphany Fine Art - Subscription and Live Demoshttps://epiphanyfineart.com/jeanne-rosier-smith-home/For Jeanne’s pastels, cards, calendars:https://jeanne-rosier-smith-fine-art.square.siteNewsletter tips from Jeanne:The Procrastinator’s Guide to Newslettershttps://bit.ly/3N6QjvEWhere Do I Start? 6 Tips for Better Newslettershttps://bit.ly/39hyvzqJeanne's book recommendation:Alyson StanfieldBook:  I’d Rather Be in the Studio!Website:https://artbizsuccess.com

In this episode, we sat down to chat with the delightful and savvy Jeanne Rosier Smith to talk about her advice on how artists can learn to make a living from their work!  Check out Jeanne's instagram and website: <a href="https://www.instagram.com/jeannerosiersmith/" rel="nofollow" target="_blank">https://www.instagram.com/jeannerosiersmith/</a> <a href="http://www.jeannerosiersmith.com" rel="nofollow" target="_blank">www.jeannerosiersmith.com</a> Epiphany Fine Art - Subscription and Live Demos <a href="https://epiphanyfineart.com/jeanne-rosier-smith-home/" rel="nofollow" target="_blank">https://epiphanyfineart.com/jeanne-rosier-smith-home/</a> For Jeanne’s pastels, cards, calendars: https://jeanne-rosier-smith-fine-art.square.site Newsletter tips from Jeanne: The Procrastinator’s Guide to Newsletters <a href="https://bit.ly/3N6QjvE" rel="nofollow" target="_blank">https://bit.ly/3N6QjvE</a> Where Do I Start? 6 Tips for Better Newsletters <a href="https://bit.ly/39hyvzq" rel="nofollow" target="_blank">https://bit.ly/39hyvzq</a> Jeanne's book recommendation: Alyson Stanfield Book:  I’d Rather Be in the Studio! Website: <a href="https://artbizsuccess.com" rel="nofollow" target="_blank">https://artbizsuccess.com</a>

Business Savvy — Jeanne Rosier Smith 

So many artists have benefitted from Instagram — it’s a topic that comes up frequently in these interviews, but it’s been difficult to pinpoint one key lesson to devote an entire episode to, until now. Jeanne Rosier Smith made a conscious decision to focus on using Instagram to grow her following and expand her art business and it has definitely paid off. Jeanne has been focused and deliberate in her use of the platform while also allowing a great deal of flexibility in the process. Jeanne paints seascapes and landscapes with pastels and works with the abstract underlying designs beneath the realistic images she paints, seeing just how far she needs to go in order to maintain realism while still leaving something to the imagination. She loves pastel because the rich, pure pigments allow vibrations of color and visual mixing impossible to capture with any other medium. In our conversation, Jeanne shares the strategies that she has used for the past three years to build a following of more than 37,000 and reach the six-figure mark in sales for each of those three years. She shares how she maintains good relationships with her eight galleries, even while selling on Instagram, and why she doesn’t schedule posts in advance.   Highlights     Jeanne shares her personal art history and passion for pastels. (2:08)   The instant feedback and fun factor that has made an Instagram strategy the right choice for Jeanne. (5:48)   Steps that will take your Instagram account to the next level. (7:45)   Connecting with collectors starts with sharing your inspiration. (11:56)   The frequency of your posts needs to reflect your growth goals. (14:15)   Which content results in the greatest connection, followers, and sales? (15:49)   Is the ROI worth the effort of maintaining an Instagram account? (20:41)   Maintaining a good relationship with galleries while growing on Instagram. (25:22)   Marketing opportunities that will result in sales. (28:42)   A look inside Jeanne’s personal collection. (33:45)   Do your posts need to be scheduled in advance?? (34:45)   A successful hashtag strategy starts with thinking like a collector. (40:09)   Is there a best time of day to post on Instagram? (44:46)   A peek at what Jeanne is currently working on. (45:51)   Mentioned   Jeanne Rosier Smith   Jeanne Rosier Smith on Instagram   Instagram for Artists   Artists Helping Artists Podcast   Gallery 31   Artist Support Pledge   Loriann Signori   Marc Hanson   Resources   Art Biz Success Community   Intro and outro music by Wildermiss  

So many artists have benefitted from Instagram — it’s a topic that comes up frequently in these interviews, but it’s been difficult to pinpoint one key lesson to devote an entire episode to, until now. Jeanne Rosier Smith made a conscious decision to focus on using Instagram to grow her following and expand her art business and it has definitely paid off. Jeanne has been focused and deliberate in her use of the platform while also allowing a great deal of flexibility in the process. Jeanne paints seascapes and landscapes with pastels and works with the abstract underlying designs beneath the realistic images she paints, seeing just how far she needs to go in order to maintain realism while still leaving something to the imagination. She loves pastel because the rich, pure pigments allow vibrations of color and visual mixing impossible to capture with any other medium. In our conversation, Jeanne shares the strategies that she has used for the past three years to build a following of more than 37,000 and reach the six-figure mark in sales for each of those three years. She shares how she maintains good relationships with her eight galleries, even while selling on Instagram, and why she doesn’t schedule posts in advance. Highlights <ul> <li> Jeanne shares her personal art history and passion for pastels. (2:08) </li> <li> The instant feedback and fun factor that has made an Instagram strategy the right choice for Jeanne. (5:48) </li> <li> Steps that will take your Instagram account to the next level. (7:45) </li> <li> Connecting with collectors starts with sharing your inspiration. (11:56) </li> <li> The frequency of your posts needs to reflect your growth goals. (14:15) </li> <li> Which content results in the greatest connection, followers, and sales? (15:49) </li> <li> Is the ROI worth the effort of maintaining an Instagram account? (20:41) </li> <li> Maintaining a good relationship with galleries while growing on Instagram. (25:22) </li> <li> Marketing opportunities that will result in sales. (28:42) </li> <li> A look inside Jeanne’s personal collection. (33:45) </li> <li> Do your posts need to be scheduled in advance?? (34:45) </li> <li> A successful hashtag strategy starts with thinking like a collector. (40:09) </li> <li> Is there a best time of day to post on Instagram? (44:46) </li> <li> A peek at what Jeanne is currently working on. (45:51) </li> </ul> Mentioned <ul> <li> <a href="https://www.jeannerosiersmith.com/" rel="nofollow" target="_blank">Jeanne</a> <a href="https://www.jeannerosiersmith.com/" rel="nofollow" target="_blank">Rosier</a> <a href="https://www.jeannerosiersmith.com/" rel="nofollow" target="_blank">Smith</a> </li> <li> <a href="https://www.instagram.com/jeannerosiersmith/?hl=en" rel="nofollow" target="_blank">Jeanne</a> <a href="https://www.instagram.com/jeannerosiersmith/?hl=en" rel="nofollow" target="_blank">Rosier</a> <a href="https://www.instagram.com/jeannerosiersmith/?hl=en" rel="nofollow" target="_blank">Smith</a> <a href="https://www.instagram.com/jeannerosiersmith/?hl=en" rel="nofollow" target="_blank">on</a> <a href="https://www.instagram.com/jeannerosiersmith/?hl=en" rel="nofollow" target="_blank">Instagram</a> </li> <li> <a href="https://www.jeannerosiersmith.com/page/9269/publications" rel="nofollow" target="_blank">Instagram</a> <a href="https://www.jeannerosiersmith.com/page/9269/publications" rel="nofollow" target="_blank">for</a> <a href="https://www.jeannerosiersmith.com/page/9269/publications" rel="nofollow" target="_blank">Artists</a> </li> <li> <a href="https://www.stitcher.com/show/artists-helping-artists" rel="nofollow" target="_blank">Artists</a> <a href="https://www.stitcher.com/show/artists-helping-artists" rel="nofollow" target="_blank">Helping</a> <a href="https://www.stitcher.com/show/artists-helping-artists" rel="nofollow" target="_blank">Artists</a> <a href="https://www.stitcher.com/show/artists-helping-artists" rel="nofollow" target="_blank">Podcast</a> </li> <li> <a href="https://www.gallery31capecod.com/" rel="nofollow" target="_blank">Gallery</a> <a href="https://www.gallery31capecod.com/" rel="nofollow" target="_blank">31</a> </li> <li> <a href="https://artistsupportpledge.com/" rel="nofollow" target="_blank">Artist</a> <a href="https://artistsupportpledge.com/" rel="nofollow" target="_blank">Support</a> <a href="https://artistsupportpledge.com/" rel="nofollow" target="_blank">Pledge</a> </li> <li> <a href="https://www.loriannsignori.com/" rel="nofollow" target="_blank">Loriann</a> <a href="https://www.loriannsignori.com/" rel="nofollow" target="_blank">Signori</a> </li> <li> <a href="https://www.marchansonart.com/" rel="nofollow" target="_blank">Marc</a> <a href="https://www.marchansonart.com/" rel="nofollow" target="_blank">Hanson</a> </li> </ul> Resources <ul> <li> <a href="https://artbizsuccess.com/community%20" rel="nofollow" target="_blank">Art</a> <a href="https://artbizsuccess.com/community%20" rel="nofollow" target="_blank">Biz</a> <a href="https://artbizsuccess.com/community%20" rel="nofollow" target="_blank">Success</a> <a href="https://artbizsuccess.com/community%20" rel="nofollow" target="_blank">Community</a> </li> <li> Intro and outro music by <a href="https://www.wildermiss.com/" rel="nofollow" target="_blank">Wildermiss</a> </li> </ul>

Growing Your Art Business on Instagram with Jeanne Rosier Smith (#67)