Steve Hallowell's guest appearances

Steve Hallowell

Brands, Beats & Bytes

The Winning Combo - Marketing & Sales Success Plus Personal Development Podcast

Dan Englander

Mark Adams

Jim Roberts

Dave Ruel

Martin Aguinis

Karim Zuhri

Joel Klettke

Elliott Harris

Singh Kohli

Arnab Basu

John Cline

Will Barfield

Gopi Rangan

Chris Damico

Ryan Kraudel

OwlTail

Sales Operations Leader

Power Quote:  "Nobody cares how much you know, until they know how much you care" Personal Story and Lessons:  Steve shares two stories from his sales operations and marketing roles at Mulesoft and Responsys. If you want to improve your sales and marketing effectiveness, always evaluate if your customers will care about your new messaging.  Closing Takeaway:  Marketing and Sales need to frame conversations around a customer problem first, only then will the customer see a need for the solution. Follow us on LinkedIn:  https://www.linkedin.com/company/winningcombo/ Follow us on Facebook:  https://www.facebook.com/The-Winning-Combo-105826354160436/ Follow us on Twitter:  https://twitter.com/ComboPodcast--- Send in a voice message: https://podcasters.spotify.com/pod/show/winning-combo/message

Power Quote:  "Nobody cares how much you know, until they know how much you care" Personal Story and Lessons:  Steve shares two stories from his sales operations and marketing roles at Mulesoft and Responsys. If you want to improve your sales and marketing effectiveness, always evaluate if your customers will care about your new messaging.  Closing Takeaway:  Marketing and Sales need to frame conversations around a customer problem first, only then will the customer see a need for the solution. Follow us on LinkedIn:  <a href="https://www.linkedin.com/company/winningcombo/" rel="ugc noopener noreferrer nofollow" target="_blank">https://www.linkedin.com/company/winningcombo/</a> Follow us on Facebook:  <a href="https://www.facebook.com/The-Winning-Combo-105826354160436/" rel="ugc noopener noreferrer nofollow" target="_blank">https://www.facebook.com/The-Winning-Combo-105826354160436/</a> Follow us on Twitter:  <a href="https://twitter.com/ComboPodcast" rel="ugc noopener noreferrer nofollow" target="_blank">https://twitter.com/ComboPodcast</a>--- Send in a voice message: <a href="https://podcasters.spotify.com/pod/show/winning-combo/message" rel="nofollow" target="_blank">https://podcasters.spotify.com/pod/show/winning-combo/message</a>

Episode 17: Steve Hallowell, Sales Operations Leader, on how understanding new use cases led to higher pricing for the product line