Patti Biro's guest appearances

Patti Biro

Med Spa Growth & Profitability Show

BEST IN BEAUTY PODCAST

Ian Garlic

Craig Daly

Mallory Lennon

Jason Kunz

Tim Sawyer

Jamie Lowary

Elyse Cheffer

Alex Courson

Ramin Monfared

Kristin Groop

Marisa Faircloth

OwlTail

Ready to find out what the best products, services, and practices are for this year? This episode features Patti Biro who is going to share it all with us today. We go over relevant topics such as inclusivity, new tools and technology, hyper-personalization, product knowledge and so much more. From creating in store events to the art of following up with your guests. The effectiveness of clean beauty, and why people want more of this, including all the packaging, etc. Why you should be taking in depth assessments and what can create an opportunity for more conversations. Patti also talks about services being complete and incomplete. What sets them apart and how it is your job to create more of a marketing, and sales opportunity after the appointments are complete. Did you love today’s episode? We would love to know your thoughts! Head to Apple Podcasts to rate, review, and subscribe today! We would truly appreciate it. ABOUT PATTI Patti Biro is an Author, Consultant, Spa Cheerleader, and Coach. Patti Biro has over 25 years in the spa and wellness industry.  Patti not only loves to talk about retail trends-she is an independent retailer with a pop-up boutique. She serves as the Director of Education for the Spa Industry Association. From day spas to resorts, hotels to medical spas, hospitals, non-profits, and wellness centers have been the target of Patti’s endless energy and insight into creating memorable spa experiences. She is a frequent contributor to trade journals in the gift, spa, and resort industry. Patti is the owner of Patti Biro and Associates, a boutique consulting firm located in Texas. CONNECT WITH PATTI Website: www.pattibiro.com Facebook: https://www.facebook.com/pattibiroandassociates/ Instagram: https://www.instagram.com/patti.biro/ LinkedIn: https://www.linkedin.com/in/pattibiro/ CONNECT WITH EDGELESS BEAUTY PRO Website: https://edgelessbeautypro.com/ LinkedIn: https://www.linkedin.com/company/edgeless-beauty-pro/ Instagram: https://www.instagram.com/edgelessbeauty_pro/ Facebook: https://www.facebook.com/edgelessbeautyprofessional

Ready to find out what the best products, services, and practices are for this year? This episode features Patti Biro who is going to share it all with us today. We go over relevant topics such as inclusivity, new tools and technology, hyper-personalization, product knowledge and so much more. From creating in store events to the art of following up with your guests. The effectiveness of clean beauty, and why people want more of this, including all the packaging, etc. Why you should be taking in depth assessments and what can create an opportunity for more conversations. Patti also talks about services being complete and incomplete. What sets them apart and how it is your job to create more of a marketing, and sales opportunity after the appointments are complete. Did you love today’s episode? We would love to know your thoughts! Head to Apple Podcasts to rate, review, and subscribe today! We would truly appreciate it. ABOUT PATTI Patti Biro is an Author, Consultant, Spa Cheerleader, and Coach. Patti Biro has over 25 years in the spa and wellness industry.  Patti not only loves to talk about retail trends-she is an independent retailer with a pop-up boutique. She serves as the Director of Education for the Spa Industry Association. From day spas to resorts, hotels to medical spas, hospitals, non-profits, and wellness centers have been the target of Patti’s endless energy and insight into creating memorable spa experiences. She is a frequent contributor to trade journals in the gift, spa, and resort industry. Patti is the owner of Patti Biro and Associates, a boutique consulting firm located in Texas. CONNECT WITH PATTI Website: <a href="http://www.pattibiro.com" rel="nofollow" target="_blank">www.pattibiro.com</a> Facebook: <a href="https://www.facebook.com/pattibiroandassociates/" rel="nofollow" target="_blank">https://www.facebook.com/pattibiroandassociates/</a> Instagram: <a href="https://www.instagram.com/patti.biro/" rel="nofollow" target="_blank">https://www.instagram.com/patti.biro/</a> LinkedIn: <a href="https://www.linkedin.com/in/pattibiro/" rel="nofollow" target="_blank">https://www.linkedin.com/in/pattibiro/</a> CONNECT WITH EDGELESS BEAUTY PRO Website: <a href="https://edgelessbeautypro.com/" rel="nofollow" target="_blank">https://edgelessbeautypro.com/</a> LinkedIn: <a href="https://www.linkedin.com/company/edgeless-beauty-pro/" rel="nofollow" target="_blank">https://www.linkedin.com/company/edgeless-beauty-pro/</a> Instagram: <a href="https://www.instagram.com/edgelessbeauty_pro/" rel="nofollow" target="_blank">https://www.instagram.com/edgelessbeauty_pro/</a> Facebook: <a href="https://www.facebook.com/edgelessbeautyprofessional" rel="nofollow" target="_blank">https://www.facebook.com/edgelessbeautyprofessional</a>

1. TOP 3 RETAIL TRENDS OF 2023 WITH PATTI BIRO

Today I'm joined by the wonderful Patti Biro. Patti is the founder of Patti Biro Associates, a consulting firm specializing in creating brand enrichment through brand definition, program planning, special events, retail consulting and education in personal products, spa and wellness industries. Located in Texas, Patti serves clients throughout the United States and Canada and began working with medical spas in 1995. Throughout her career she has continued to develop integrated programs for hospitals, wellness centers, associates and employers. Her approach is to combine the best of the wellness and lifestyle program components with medical spas, day spa services and retail. This unique business model requires a thorough understanding of regulatory scope of practice and compliance guidelines. She's a frequent speaker, author and panelist in the medical spa trade show industry circuit. Additionally, she writes extensively for trade show magazines such as Skin Deep, Massage Magazine and Land of Val. A very accomplished woman, indeed! I'm so excited for my interview with Patti, so tune in to learn about brand positioning for your business!

Today I'm joined by the wonderful Patti Biro. Patti is the founder of Patti Biro Associates, a consulting firm specializing in creating brand enrichment through brand definition, program planning, special events, retail consulting and education in personal products, spa and wellness industries. Located in Texas, Patti serves clients throughout the United States and Canada and began working with medical spas in 1995. Throughout her career she has continued to develop integrated programs for hospitals, wellness centers, associates and employers. Her approach is to combine the best of the wellness and lifestyle program components with medical spas, day spa services and retail. This unique business model requires a thorough understanding of regulatory scope of practice and compliance guidelines. She's a frequent speaker, author and panelist in the medical spa trade show industry circuit. Additionally, she writes extensively for trade show magazines such as Skin Deep, Massage Magazine and Land of Val. A very accomplished woman, indeed! I'm so excited for my interview with Patti, so tune in to learn about brand positioning for your business!

Product Lines for Med Spas with Patti Biro