45: Marketing budgets: How to create & sustain your budget all year
45: Marketing budgets: How to create & sustain your budget all year
Marketing budgets - perhaps one of the least favoured parts of becoming a marketing manager? But I am here to tell you m... Read more
21 Jun 2022
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24mins
44: Content Marketing Menu Board: Pick the channels that work for you
44: Content Marketing Menu Board: Pick the channels that work for you
In today's episode, I'm talking about what content channels there are for you to build your community. I cover 8 differe... Read more
14 Jun 2022
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23mins
43: LinkedIn Nuggets: How to make the most of organic reach
43: LinkedIn Nuggets: How to make the most of organic reach
Today we're stepping out of ads and focusing all on organic LinkedIn. This isn't specifically for marketers, it's for an... Read more
31 May 2022
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27mins
41: The week before a launch: How to be the glue that holds the team together
41: The week before a launch: How to be the glue that holds the team together
One of the best parts of being a marketer is launch week! Whether it's a product, event, ticket or campaign launch there... Read more
18 May 2022
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24mins
40: TV ads: What I wish I'd known, plus how they're more accessible than ever
40: TV ads: What I wish I'd known, plus how they're more accessible than ever
TV ads have a bad rep - super expensive and not targeted. Well, I recently went back to including TV as part of campaign... Read more
2 May 2022
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18mins
39: 5 things to do if your marketing is feeling out of control
39: 5 things to do if your marketing is feeling out of control
We've all been there - whether you're managing a lot of people, channels, countries, launches or campaigns - marketing i... Read more
19 Apr 2022
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22mins
38: Quick fire marketing tips, nuggets and facts to make your marketing more effective
38: Quick fire marketing tips, nuggets and facts to make your marketing more effective
Right, let’s do an episode of what the very essence of this podcast is all about. I've found a spreadsheet I shared with... Read more
5 Apr 2022
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20mins
37: Want to learn more? My top choices for marketing podcasts, books & courses
37: Want to learn more? My top choices for marketing podcasts, books & courses
Today's episode is what it says on the tin. I'm reviewing my favourite marketing resources for all of you who are lookin... Read more
22 Mar 2022
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19mins
36: Facebook & Instagram ads vs LinkedIn ads - what's good and what's not so good...
36: Facebook & Instagram ads vs LinkedIn ads - what's good and what's not so good...
This episode is for all of you marketers that are dabbling over in paid social. Maybe you've used Facebook business mana... Read more
8 Mar 2022
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25mins
35: Are you only writing copy for people like you? Let's get into the who, not just the how.
35: Are you only writing copy for people like you? Let's get into the who, not just the how.
People love to buy, but hate to be sold to. And that's why we have to work super hard to ensure we are doing all kinds ... Read more
22 Feb 2022
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19mins