Ranked #1
Anchoring: Why we spend too much on BBQs
Anchoring: Why we spend too much on BBQs
When we’re trying to determine the value of something, we tend to place far too much reliance on the first piece of info... Read more
28 Nov 2017
•
18mins
Ranked #2
Choice Paradox: Why it’s so hard to choose a hamburger
Choice Paradox: Why it’s so hard to choose a hamburger
We all want more choices, right? Well, no. Not according to the data anyway. In this episode Mel and Dan look at how cho... Read more
3 Oct 2017
•
17mins
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Ranked #3
Mere Exposure Effect: Why turning up is half the battle
Mere Exposure Effect: Why turning up is half the battle
What is it that makes retro fashion take off, and is the Eurovision completely rigged? In this episode, Mel and Dan expl... Read more
10 Sep 2019
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26mins
Ranked #4
Social Proof: Why we knowingly make stupid choices with our friends
Social Proof: Why we knowingly make stupid choices with our friends
If all of our friends jumped off a cliff, chances are we would too. Same goes if that cliff is a new restaurant, movie o... Read more
31 Oct 2017
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20mins
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Ranked #5
Spotlight effect: Why nobody else notices the ketchup stain on your shorts
Spotlight effect: Why nobody else notices the ketchup stain on your shorts
Ever wondered why making the smallest faux pas can ruin your entire day? In this episode, Mel and Dan discuss the spotli... Read more
28 Feb 2019
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21mins
Ranked #6
Framing effect: Why we like our milk fat-free and our luxury cars full price
Framing effect: Why we like our milk fat-free and our luxury cars full price
Would you enjoy your beef more if it was 75% lean or 25% fat? That’s weird. In this episode, Mel and Dan explore the fra... Read more
5 Jun 2018
•
22mins
Ranked #7
Zeigarnik effect: Why you want to know what happens in this episode
Zeigarnik effect: Why you want to know what happens in this episode
What happens when memories or tasks are unfinished, and why is it that they seem to stick in our heads? In this episode,... Read more
18 Dec 2018
•
23mins
Ranked #8
Mental Accounting: Why we’ll probably die broke
Mental Accounting: Why we’ll probably die broke
A hundred dollars is a hundred dollars is a hundred dollars, right? Well, no. Not according to our brains. In this episo... Read more
24 Apr 2018
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20mins
Ranked #9
Ben Franklin effect: Why we should all be asking for way more favours
Ben Franklin effect: Why we should all be asking for way more favours
Social convention suggests that if you want to make a new friend, you should do something nice for them. But according t... Read more
2 Oct 2018
•
22mins
Ranked #10
Barnum Effect: Why smart people believe ridiculous things
Barnum Effect: Why smart people believe ridiculous things
Do you generally feel like you’ve got your life together, but sometimes wonder what the hell you’re doing? In this episo... Read more
2 Jan 2020
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22mins
Ranked #11
Endowment Effect: Why we always sit in the same damn seat
Endowment Effect: Why we always sit in the same damn seat
Cars, homes, pens, mugs - it doesn’t matter what it is - if it’s ours, chances are we'll think it's more valuable than i... Read more
17 Oct 2017
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15mins
Ranked #12
Status Quo Bias: Why old, stubborn people kind of have a point
Status Quo Bias: Why old, stubborn people kind of have a point
Everybody loves change, right? Hell no! And it’s not entirely our fault. In this episode, Mel and Dan explore why we'll ... Read more
28 Jul 2019
•
25mins
Ranked #13
Planning Fallacy: Why the best laid plans always go awry
Planning Fallacy: Why the best laid plans always go awry
Do you find that things always take longer than you thought? Are you always running late? What if we told you it was all... Read more
8 May 2018
•
22mins
Ranked #14
Peak-End Rule: Why we all love a lolly bag
Peak-End Rule: Why we all love a lolly bag
We’d like to think it’s all about the journey, but our brain prefers to remember the outcome. In this episode, Mel and D... Read more
10 Apr 2018
•
20mins
Ranked #15
Effort Bias: Why you should let them see you sweat
Effort Bias: Why you should let them see you sweat
Why do we teach kids that it's all about the effort, when as adults, we're far more concerned about the outcomes. In thi... Read more
21 Apr 2019
•
19mins
